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Emphatize and Define
By @ZeryanG from Chile
Stakeholders
1. Woman, chilean, 17 years old, highschool
student.
2. Woman, chilean, 52 years old, civil
builder, dedicated to home working, 4
sons, divorced.
3. Woman, chilean, 25 years old, undergratuate
student of primary school teaching.
In general …
• Chilean women that have pass, or will have
to, from a student life to work life.
The answers
1. How do/did you face/faced the transition
from the student life to work life.
2. How would you like to be the pathway from
school to work life?
… and why?
Say
How did you face
your transition?
Woman says that it was
not a good experience,
because she discovers, on
the way, that after a lot of
efforts to get a job (a
women on a construction
site in the 80´s!), she
doesn´t like the profession.
How would you
like it to be?
Student girls do not
understand the
question
Do
How did you did
it?
I get my
certificate, went to
a lot of interviews
and finally get a
job in a
construction site
How you will do
it?
I will get my
certificate, will go
to some interviews
and i will wait,
hoping to receive
the call.
Think
What they think about the process?
That is a hard process to face up: lot of
competition and absolutely unceirtanty
about what to expect.
They believe that this way is the only
pathway: to face alone and with his own
tools, the incoming work life.
Feel
What kind of feelings she
might live on his
experience?
It was a hard,
long and painful
process; specially
because it did
not finishes in
success.
What might they feel now,
a couple years before
facing this process?
They feel
unceirtanty:
there is no
warranties and
no helpful
guidance.
Insights
• They experience a “lonely” transition from
student life to work life: when they
graduate, they lost contact with school. Until
they find a job, they are by their own.
• This process implies a lot of stress, because of
unceirtanty of results and expectations about
work life.
• They think that the “lonely” transition mode is
the only possible.
Problem Statement
• Chilean students needs a way to face the
transition between student life to work life
because they believe that the “lonely” process
they experience by now (that implies a lot of
stress due to the uncertainty of results) is the
only way to do it.

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Chilean transition from school to work life

  • 1. Emphatize and Define By @ZeryanG from Chile
  • 2. Stakeholders 1. Woman, chilean, 17 years old, highschool student. 2. Woman, chilean, 52 years old, civil builder, dedicated to home working, 4 sons, divorced. 3. Woman, chilean, 25 years old, undergratuate student of primary school teaching. In general … • Chilean women that have pass, or will have to, from a student life to work life.
  • 3. The answers 1. How do/did you face/faced the transition from the student life to work life. 2. How would you like to be the pathway from school to work life? … and why?
  • 4. Say How did you face your transition? Woman says that it was not a good experience, because she discovers, on the way, that after a lot of efforts to get a job (a women on a construction site in the 80´s!), she doesn´t like the profession. How would you like it to be? Student girls do not understand the question
  • 5. Do How did you did it? I get my certificate, went to a lot of interviews and finally get a job in a construction site How you will do it? I will get my certificate, will go to some interviews and i will wait, hoping to receive the call.
  • 6. Think What they think about the process? That is a hard process to face up: lot of competition and absolutely unceirtanty about what to expect. They believe that this way is the only pathway: to face alone and with his own tools, the incoming work life.
  • 7. Feel What kind of feelings she might live on his experience? It was a hard, long and painful process; specially because it did not finishes in success. What might they feel now, a couple years before facing this process? They feel unceirtanty: there is no warranties and no helpful guidance.
  • 8. Insights • They experience a “lonely” transition from student life to work life: when they graduate, they lost contact with school. Until they find a job, they are by their own. • This process implies a lot of stress, because of unceirtanty of results and expectations about work life. • They think that the “lonely” transition mode is the only possible.
  • 9. Problem Statement • Chilean students needs a way to face the transition between student life to work life because they believe that the “lonely” process they experience by now (that implies a lot of stress due to the uncertainty of results) is the only way to do it.