1. BRINGING THE BRIDGESTONE “Passion for Excellence” into the Community Team gold

2. SIDEWALL Protects the side of the tire from road and curb damage BELTS Stabilize and strengthen the tread BODY PLY Gives the tire strength and flexibility BEAD Assures an air-tight fit with the wheel INNERLINER Keeps air inside the tire SIDEWALL=MISSION BELTS=OUTPUT BODY PLY=CORE ACTIVITIES BEAD=CORPORATE STRATEGY INNERLINER=RESOURCES

3. Serving Society with Superior Quality Serve Society with Superior Quality Maximize Stakeholder Value Through Continued Growth PROVIDE SAFE, HIGH QUALITY GOODS DEVELOP , MAINTAIN CUSTOMER & COMMUNITY-CENTERED STRUCTURE DEVELOP STAFF LEAD GLOBALLY EARN TRUST UPHOLD BASICS IMPROVE COMMUNITIES OPEN COMMUNICATION LIVE BY VALUES CORPORATE MANAGEMENT & STRATEGY INFRASTRUCTURE MANPOWER EQUIPMENT/STOCK

4. AIR

5. FIT OUTCOMES HELP NEEDED FINANCES ACCOUNTABILITY EDUCATION GREENWAYS FOR NASHVILLE NASHVILLE ZOO ENVIRONMENT WELFARE

6. GREENWAYS FOR NASHVILLE NASHVILLE ZOO FIT OUTCOMES HELP NEEDED

7. NET ASSETS 2006 2007 2008

8. TOTAL EXPENSE 2006 2007 2008

9. NET ASSETS

10. TOTAL EXPENSE 2008 2007 2006

11. 3 YEAR COMPARISON Revenue over Expenses 2006 2007 2008

12. STRENGTHS WEAKNESSES Current Financial Status Indoor Educational Spaces Outdoor Educational Spaces Mission and Goals Stability of Programs Strategy for Expansion Large Amount of Land Environmental Initiatives Ability to Attract Customers Ability to Establish Partnerships INTERNAL Nashville Attracts Tourists Current Economic Climate Community Embraces Zoo Increase of School Attendance Current Economic Climate Decreasing School Budgets Other Attractions in Nashville Foundations in Financial Crisis EXTERNAL OPPORTUNITIES THREATS

14. WHAT’S IN IT FOR YOU? IT’S UP TO YOU