1.
Useful, Beautiful, Digital

2.
Measurable& meaningful

3.
Measurable& meaningful Bathcamp 29 8th February 2012

4.
DesignBranding& Advertising

5.
Acronyms

6.
Acronyms ux scm seo h tml

7.
Acronyms ux wow scm seo h tml

8.
Design?

9.
Design? The Process of Design Squiggle by Damien Newman http://v2.centralstory.com/about/squiggle/

10.
What do we present?

11.
What do we present?

12.
What do we present?

13.
DesignBranding& Advertising

14.
ProductBehaviour Core idea Environment Communication

15.
ProductBehaviour Core idea Environment Communication The four vectors through which brand emerges. Wally Ollins: The Brand Handbook

16.
ArchetypesProvide a scientific framework to map human motivation and creative meaning. (Professor Carol S. Pearson, & marketing consultant, Margaret Mark).

17.
Archetype diagram by Charles Walker: Brand Communications.

18.
CreatorMotto: If you can imagine it, you can create it.

19.
Brand environment The visual language is bold,vibrant, energising and vivid. Colours are bright, warm, radiant, cordial.

20.
DesignBranding& Advertising

21.
Influencing behaviour

22.
Subscription Economist subscription offer, observation by Dan Ariely – http://danariely.com

23.
SubscriptionEconomist.com $59 Economist subscription offer, observation by Dan Ariely – http://danariely.com

24.
SubscriptionEconomist.com $59Print subscription $125 Economist subscription offer, observation by Dan Ariely – http://danariely.com

25.
SubscriptionEconomist.com $59Print subscription $125Print & web subscription $125 Economist subscription offer, observation by Dan Ariely – http://danariely.com

26.
Visualstorytelling

27.
Commercial made for Union Carbide in 1968 for an insulation material called "Super Insulation." http://www.youtube.com/watch?v=6zLyYenr-js

28.
@waringdesign jon@3sixty.co.ukThe Process of Design Squiggle by Damien Newman Economist subscription offer by Dan Ariely http://v2.centralstory.com/about/squiggle/ http://danariely.com The four vectors through which brand emerges. Get Mental Notes by Stephen P Anderson Wally Ollins: The Brand Handbook http://getmentalnotes.com/ Archetypes diagram by Brand Communications Contact Charles Walker: M 0741356 6298 W 020 7638 6856