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COMMON LEGAL PITFALLS IN
FORMING A COMPANY
CARLOS W.	ELLERBE
CELLERBE@WSGR.COM
TJ		GRAHAM
TGRAHAM@WSGR.COM
Founders
Employees
Consultants
Investors
Others
START-UP COMPANY ECO-SYSTEM
CustomersProducts Employees
Consultants
Investors
Founders
Others
FORMATION DOCUMENTS
• Capitalization	Table
• Certificate	of	Incorporation
• Action	by	Sole	Incorporator
• Bylaws
• Initial	Board	Consent
• Founder	Common	Stock
• Equity	Incentive	Plan
• At-Will	Employment	Agreement
• Consulting	Agreement
• Non-Disclosure	Agreement
CAPITALIZATION TABLE
• Common	Stock
• Stock	Option	Pool
• No	Anti-Dilution
CERTIFICATE OF INCORPORATION
• Delaware
• Sole	Incorporator
• Authorized	Stock
• Par	Value	of	Stock
ACTION BY SOLE INCORPORATOR
• Appoint	Initial	Board
• Adopt	Bylaws
BYLAWS
• Delaware
• Electronic	Board	Consent
• Written	Stockholder	Consent
INITIAL BOARD CONSENT
• Ratify	Actions	of	Sole	Incorporator
• Affirm	Size	of	Board	of	Directors
• Appoint	Officers
• Issue	Founder	Stock
• Adopt	Equity	Incentive	Plan
FOUNDER STOCK
• Vesting
• Acceleration
• 83(b)	Election
• Securities	Filing
EQUITY INCENTIVE PLAN
• 10%	of	Fully-Diluted	Capitalization?
• Stockholder	Approval
• Securities	Filing
AT-WILL EMPLOYMENT AGREEMENT
• At-Will	Relationship
• Invention	Assignment
• Confidentiality
CONSULTING AGREEMENT
• IP	Ownership
• Confidentiality
• Termination	for	Convenience
• Payment	for	Service/	Performance
NON-DISCLOSURE AGREEMENT
• Confidentiality	and	Non-Use
• One-way	/	Mutual
• Feedback	Clause
• Residual	Clause
Founders
Employees
Consultants
Investors
Others
START-UP COMPANY ECO-SYSTEM
CustomersProducts Employees
Consultants
Investors
Founders
Others
WHAT IS INTELLECTUAL PROPERTY?
IP
IP Rights
Intangible
Technology
Tangible
Purely Legal
Rights
Trademarks
Patents
Copyrights/Mask Work Rights
Trade Secrets
Costless/Unlimited Copying:
Software, Documents
Expensive/Limited Copying:
Hardware, Equipment, Prototypes
IP	IN THE CORPORATE LIFE CYCLE
Founders
Spins/Parents/
Universities
EXIT
IPO
Merger/Sale
Acquisitions
Open	
Source
Licenses
Internal	
Dev
JVs
GROWTHFORMATION
IP	STRATEGY FOR START-UPS
• Goals:	Protect	enterprise	value	&	avoid	infringement
• Addressing	common	start-up	issues
– Secure	IP	assignments	from	founders,	employees,	and	
consultants	
– Employees	&	consultants
– Internal	development	(build	vs.	buy)
– Adopt	sound	practices	for	protecting	confidential	
information
– Understand	implications	of	using	open	source	software
– Manage	source	code	carefully
– Limit	or	avoid	material	business	restrictions
• Good	hygiene	for	IP	due	diligence
FOUNDER IP	ASSIGNMENTS
• Tax	issues
• Company	valuation	and	assets
• Leverage	of	founder	whose	IP	is	not	
assigned
EMPLOYEES &	CONSULTANTS
• Benefits	of	employee	development
– Employees	within	scope	of	employment
– Work	for	hire	doctrine	(copyright	only)
– Employee	agreements
• Risks	of	employee	development
– Non-competes	(outside	CA)
– Former	employer	IP	issues
• Consultants
– Need	formal	agreement	(work	for	hire	does	not	apply)
BUY/LICENSE VS INTERNAL DEVELOPMENT
• Cost	to	buy	vs	build
• Benefits	of	ownership
• Time	to	market
• Restrictions	on	license	scope
• Transferability
CONFIDENTIAL INFORMATION
• Reasonable	efforts	to	maintain	
secrecy	of	trade	secrets
• NDAs
• Employee	agreements
• Avoid	source	code	escrows	and	
springing	obligations
OPEN SOURCE SOFTWARE
• Copyleft licenses
• Risks	of	noncompliance	
• Policies	and	procedures	for	
compliance
• Increasing	importance	in	M&A	and	
IPO	due	diligence
SOURCE CODE
• Managing	disclosure
• Limit	disclosures	&	escrow	
arrangements
• Careful	approach	toward	release	
conditions
MATERIAL BUSINESS RESTRICTIONS
(CHILLING EFFECTS)
• Freedom	to	assign	key	contracts	
• Trojans
• Triggers	on	change	of	control
• Non-competes
• Rights	of	first	refusal/negotiation
• Exclusivity

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[U&I SUMMIT '17 ATL] WSGR >> Carlos W. Ellerbe & TJ Graham "Common Legal Pitfalls In Forming a Company"