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The Product  Blue Lines offer a service which makes it possible to his customer to produce renewable photovoltaic electricity.  These include:  ,[object Object],[object Object],[object Object]
The benefit for the customer  ,[object Object],[object Object],And this, WITHOUT MAKING ANY INVESTMENT  ,[object Object],[object Object],[object Object]
Management Team Jean-Claude Doesburg ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Nicolas Doesburg ,[object Object],[object Object],[object Object],Eric Thomas 2010 Consultant FINANCIER Bluelines SUEZ Group SITA Belgium ( ex Watco) 01/2004 – 02/2005 Administrateur Délégué   de la Holding 02/1989 – 12/2003 Directeur Financier Compagnie Européenne de Chauffe 09/1986 – 12/1989 Directeur Financier Adjoint  UNILEVER Group Hartog 1984 – 1986  Export Administration Manager 1982 – 1984  Management Accountant 1981 – 1982  Product Manager Unilever Belgium 1979 – 1981  Internal Auditor Ingénieur Commercial et de Gestion à l’Université Catholique de  Louvain ( UCL ) 1979 - grade: Distinction
Blue Lines Production Cyle Find projects Engineering Construction &  installation Operate & Maintenance Sell Green Certificate Blue Lines want to control the entire production cycle, while creating a network of partners for the engineering and the construction of PV plants.
The model ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Customers
Financial mechanism of Blue Lines Incomes of the maintenance & contract  (+/-20%) - Repayment of Principal & Interest - Maintenance Cost CASH IN Sale of the Green Certificates  (+/- 80%)
Mechanism of the Green Certificates Regulator  (BRUGEL, CWAPE, …)  Green electricity producers  Electricity Providers Grant the Green Certificates Impose a quota of CV Sell the Green Certificates Note: No public financial flow (no tax, nor subsidy)
Revenues Contract= +/- 8 ct/kWh  38 ct/kWh -  42,00 ct/kWh Sale of the Green Certificates  (+/- 80%)  Incomes of the maintenance & contract  (+/-20%) Region Multiplier  Market price  Year of granting  Ct/kWh Bruxelles 3,63 80-93 10 30,85 ct/kWh – 34,48 ct/kWh  Wallonie 4 75-85 15 32,00 ct/kWh – 34,00 ct/kWh Flanders 1 330 20 33,00 ct/kWh
Quota of green Certificates RBC = 2.5% of the 5,764,099 MWh provided in 2009 in RBC Starting from 2010, the quotas will increase by 0.25% a year  Installation of Min. 150.000 PV Objective: Directive EU  13% in 2020 … Source: Brugel 2005 2006 2007 2008 2009 2010 2011 2012 CV granted 7.980 16.519 19.983 27.133 34.652 Quota 2,25% 2,50% 2,50% 2,50% 2,50% 2,75% 3,00% 3,25% Cv to return 88.610 101.745 114.872 144.980 144.102 158512,7 172923 187333,2 % CV BXl 9% 16% 17% 19% 24% % Missing 91% 84% 83% 81% 76%
Price of the CV in RBC  The green Certificates are sold to the electricity provider  The market price take place between 80 € and 91 €. Penalty of 100 € by CV lack. Source: Brugel
Market & Opportunity in RBC
Marketing & Result Study Installation ,[object Object],[object Object],[object Object],[object Object],[object Object]
Special Purpose Vehicle (SPV) Blue Lines Investor SPV – Blue Lines Invest 1 SPV 2 SPV 3 Advantages ,[object Object],[object Object],[object Object],20% Financial institution 80 % Establishes an opportunity for financial actors (investors and bankers) to enter the photovoltaic sector
Conclusions ,[object Object],[object Object],[object Object],[object Object],BLUE LINES SA-NV Avenue Herbert Hoover 219 1200 Bruxelles tel: 02/262.46.27 email:  [email_address] www.bluelines.info

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Insead roundtable Blue Lines, 07-04-2011

  • 1.  
  • 2.
  • 3.
  • 4.
  • 5. Blue Lines Production Cyle Find projects Engineering Construction & installation Operate & Maintenance Sell Green Certificate Blue Lines want to control the entire production cycle, while creating a network of partners for the engineering and the construction of PV plants.
  • 6.
  • 7. Financial mechanism of Blue Lines Incomes of the maintenance & contract (+/-20%) - Repayment of Principal & Interest - Maintenance Cost CASH IN Sale of the Green Certificates (+/- 80%)
  • 8. Mechanism of the Green Certificates Regulator (BRUGEL, CWAPE, …) Green electricity producers Electricity Providers Grant the Green Certificates Impose a quota of CV Sell the Green Certificates Note: No public financial flow (no tax, nor subsidy)
  • 9. Revenues Contract= +/- 8 ct/kWh 38 ct/kWh - 42,00 ct/kWh Sale of the Green Certificates (+/- 80%) Incomes of the maintenance & contract (+/-20%) Region Multiplier Market price Year of granting Ct/kWh Bruxelles 3,63 80-93 10 30,85 ct/kWh – 34,48 ct/kWh Wallonie 4 75-85 15 32,00 ct/kWh – 34,00 ct/kWh Flanders 1 330 20 33,00 ct/kWh
  • 10. Quota of green Certificates RBC = 2.5% of the 5,764,099 MWh provided in 2009 in RBC Starting from 2010, the quotas will increase by 0.25% a year Installation of Min. 150.000 PV Objective: Directive EU 13% in 2020 … Source: Brugel 2005 2006 2007 2008 2009 2010 2011 2012 CV granted 7.980 16.519 19.983 27.133 34.652 Quota 2,25% 2,50% 2,50% 2,50% 2,50% 2,75% 3,00% 3,25% Cv to return 88.610 101.745 114.872 144.980 144.102 158512,7 172923 187333,2 % CV BXl 9% 16% 17% 19% 24% % Missing 91% 84% 83% 81% 76%
  • 11. Price of the CV in RBC The green Certificates are sold to the electricity provider The market price take place between 80 € and 91 €. Penalty of 100 € by CV lack. Source: Brugel
  • 13.
  • 14.
  • 15.

Editor's Notes

  1. Attention notre cadastre est exhaustif il manque un grand nombre de nouveau bâtiment construit âpres 2007 et il manque également des surfaces très importantes comme la STIB, SNCB ou le Bxruxelles expo (100km²)
  2. Certains projets ou groupe de projets seront développés dans des Special Purposes Vehicles. Les SPV ont une rentabilité suffisante pour trouver du financement et trouver de nouveau investisseurs. ROI de 11% et ROE de 25%