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EXECUTIVE SUMMARY
Choosing how to build a hybrid cloud is perhaps the most strategic decision IT leaders will make
this decade. It is a choice that will determine their organization’s competitiveness, flexibility, and
IT economics for the next 10 years.
Public clouds have set the benchmark for on-demand access to resources. But most organiza-
tions that use public clouds do so in concert with a variety of on-premise computing resources,
albeit modernized and increasingly operated in a manner that provides self-service, dynamic
scaling, and policy-based automation. Heterogeneous environments, both public and private,
are today’s face of hybrid cloud.
Whatever the optimal mix for a given organization, a well-planned cloud strategy delivers stra-
tegic advantages to the business by redirecting resources from lights-on to innovation. But only
an open cloud delivers on the full strategic business value and promise of cloud computing. By
embracing open clouds, organizations ensure that their cloud:
•	Enables portability of applications and data across clouds.
•	Fully takes advantage of existing IT investments and infrastructure and avoids creating
new silos.
•	Makes it possible to build a hybrid cloud that spans physical servers, multiple virtualization
platforms, private clouds, and public clouds running a variety of technology stacks.
•	Provides incremental value as they incrementally add new capabilities.
•	Puts them in charge of their own technology strategy.
“The shift to hybrid
cloud is all but
inevitable, so grasp
the opportunity.”
THE WHAT, THE WHY,
AND THE HOW OF HYBRID CLOUD,
OSTERMAN RESEARCH,
MAY 2016
WHY THE FUTURE OF
THE CLOUD IS OPEN
By Gordon Haff, technology evangelist
WHITEPAPER
2redhat.com WHITEPAPER  Why the future of the cloud is open
INTRODUCTION
When the term “cloud computing” first appeared on the scene, it described a computing utility. The
clear historical analog was electricity. Generated by large service providers. Delivered over a grid.
Paid for when and in the amount used. This concept was reflected by the early public clouds that
delivered raw computing resources in the form commonly called Infrastructure-as-a-Service (IaaS).
Certain characteristics of these public clouds were compelling, relative to traditional aspects of
enterprise IT. Cost per virtual machine could be lower. Users, such as business analysts, could use a
credit card to get access to IT resources in minutes, rather than waiting months for a new server to
be approved and provisioned. All this in turn led to new applications and business services coming
online more quickly and reducing the time to new revenue streams.
However, at the same time, most organizations cannot move all of their applications onto public
cloud providers. Often this is because of real or perceived concerns around compliance and gov-
ernance, especially for critical production applications. Nor do public clouds typically provide the
ability to customize and optimize around unique business needs.
A private cloud, typically based on OpenStack®
technology, provides a proven option for those who
want to maintain direct ownership and control over their systems, or a subset thereof. Certain work-
loads and data storage may be cheaper on-premise. The ability to customize and co-locate compute
and data can simplify integration with existing applications and data stores. And the proper handling,
including adherence to data locality requirements, of sensitive customer data always needs to be
taken into account.
Private cloud implementations often take place alongside IT optimization projects, such as creating
standard operating environments (SOE), tuning and modernizing existing virtualization footprints,
and improving management and integration across heterogeneous infrastructures.
Whatever the reasons in an individual case, the reality is that most organizations will have a hybrid
and heterogeneous IT environment. Keeping such an environment from fracturing into isolated silos
requires embracing openness across multiple dimensions.
Fundamentally, an open hybrid cloud is about helping organizations across all industries:
•	Build new, composable, integrated cloud-native apps for new revenue streams.
•	Develop apps and respond to the market more quickly with DevOps agility.
•	Deploy on a scalable and flexible cloud infrastructure that quickly adapts to change.
•	Protect the business with management, security, and assurance capabilities.
“For the foreseeable
future, hybrid cloud will
remain the dominant
model, and enterprises
must build cloud
infrastructure and
services to support
its users and develop
modern applications
with a hybrid world in
mind.”
GARY CHEN, IDC
PREPARING FOR PRIVATE
CLOUD AND HYBRID I.T. WITH
RED HAT CLOUD INFRASTRUCTURE,
FEBRUARY 2015
3redhat.com WHITEPAPER  Why the future of the cloud is open
WHY A HYBRID CLOUD?
A hybrid cloud originally just meant a cloud that combined private and public cloud resources. But,
as cloud computing has evolved, users think of hybrid in broader terms.
Today, hybrid also covers heterogeneous on-premise resources, including private clouds, traditional
virtualization, bare-metal servers, and containers. It encompasses multiple providers and types of
public clouds.
In short, IT infrastructures, and the services that run on them, are hybrid across many dimensions.
There is a simultaneous requirement in most organizations to both modernize and optimize their
software-defined datacenters (SDDC) and deploy new cloud-native infrastructure. Most organiza-
tions use services from several public clouds. And there is a widespread need to bridge and integrate
across these different infrastructures to allow for consistent processes and business rules, as well as
for picking the best infrastructure for a given workload.
However, hybrid should not mean silos of capacity. Adding cloud silos increases complexity rather
than reducing it.
This is not to say that we cannot start our journey to a cloud on a subset of infrastructure. In most
cases, a pilot project or proof-of-concept using a subset of applications will indeed be the prudent
path. The difference is that a proof-of-concept is a first step; a new silo is a dead end.
Taking an open approach to cloud is a key way to avoid a siloed cloud future.
INNOVATION THROUGH OPEN SOURCE
Entire new categories of software are open source by default. That’s because the community devel-
opment model works. Open source underpins the infrastructure of some of the most sophisticated
web-scale companies, like Facebook and Google. Open source stimulates many of the most signifi-
cant advances in the worlds of cloud infrastructures, cloud-native applications, and big data.
Open source enables contributions and collaboration within communities, with more contribu-
tors collaborating with less friction. Furthermore, as new computing architectures and approaches
rapidly evolve for cloud computing, big data, and the Internet of Things (IoT), it is also becoming
evident that the open source development model is extremely powerful because of how it allows
innovations from multiple sources to be recombined and remixed in powerful ways. To give just
one example, the complete orchestration, resource placement, and policy-based management of a
microservices-based, containerized environment can draw on code from many different communi-
ties and combine it in different ways depending upon the requirements.
The open source development model and open source communities help to:
•	Provide the interoperability and workload portability that cloud users need.
•	Enable software-defined, cloud-native infrastructures, their applications, and DevOps processes
for developing and operating those applications.
•	Create the bridges between new infrastructures and workloads and classic IT — for example, by
connecting back-end systems to new applications through business rules and message busses.
“With Red Hat Cloud
Infrastructure, we can
do in 30 minutes what
used to take at least a
day. With a single user
interface, our users
can access a seamless
self-service portal to
manage resources from
both their on-premise,
private cloud service as
well as [Amazon Web
Services] AWS.”1
PROFESSOR YENG CHAI SOH,
FOUNDING DIRECTOR OF HIGH
PERFORMANCE COMPUTING,
COMPUTING CENTRE, NANYANG
TECHNOLOGICAL UNIVERSITY
	1	NTU increases efficiency and performance while saving costs with a hybrid cloud. April 2016.
4redhat.com WHITEPAPER  Why the future of the cloud is open
Figure 1. The open hybrid cloud journey
•	Preserve existing investments while providing IT with the strategic flexibility to deploy on their
infrastructure of choice, whether physical servers, legacy virtualization, private clouds, or
public clouds.
BEYOND OPEN SOURCE IN THE CLOUD
The “open” in open hybrid cloud is about more than open source code. As we have discussed, it is
also about engaging with innovative communities. It is about interoperability, workload portability,
and strategic flexibility. And it is about making open source suitable for critical deployments through
quality assurance and integration, working within upstream projects, and having predictable and
stable life-cycle support.
Open source allows adopters to control their particular implementation and does not restrict them
to the technology and business roadmap of a specific vendor.
A viable, independent community is the single most important element of many open source proj-
ects. Delivering maximum innovation means having the right structures and organization in place to
fully take advantage of the open source development model.
Open standards do not necessarily require formal standardization efforts, but they do require a
consensus among communities of developers and users. Approaches to interoperability that are not
under the control of individual vendors, or tied to specific platforms, offer important flexibility.
Freedom to use intellectual property (IP) is needed to use technology without constraints.
Even “reasonable and non-discriminatory” license terms can still require permission or impose
other restrictions.
Platform choice lets operations and application development teams use the right infrastructure.
Tools like cloud management should not be tied to a specific virtualization or other foundational
technology. For example, at one time, managing just physical servers and virtual machines was a
reasonable goal for a management product. Then private cloud and public cloud. Then more public
clouds. Now containers as well.
AN OPEN HYBRID CLOUD JOURNEY
Hybrid policy & management
Data, workflow, & API integration
Automation
Software-defined infrastructure
Secured software supply chain
Orchestrated container platform
DevOps tooling
Mobile
Open Innovation Labs
Legacy moderation
Self-service & flexibility
Optimized virtualization
Cloud migration
5redhat.com WHITEPAPER  Why the future of the cloud is open
Portability can be a tradeoff. Sometimes, using a feature that is specific to a particular public cloud
provider is the right business decision. Nonetheless, technologies such as container and cloud man-
agement platforms can maximize the degree to which applications and services can be deployed
across a variety of infrastructure. And redeployed elsewhere if needs or conditions change.
HOW RED HAT DELIVERS OPEN SOURCE VALUE
At Red Hat, our focus is on making open source technologies consumable and supportable by
enterprise IT. Red Hat’s business model is 100% open source — no bait-and-switch, and no open core
holding back valuable bits as proprietary add-on software.
We collaborate through upstream projects because doing so is at the heart of the economic and
business model that makes open source such an effective way to develop software. Working
upstream lets Red Hat engage closely with the open source community and influence technology
choices in ways that are important to our customers, our partners, and us. It helps ensure that we
use the strengths of open source development and maintain the technology expertise to provide fast
and knowledgable product support, while also working with the community to encourage innovation.
Red Hat has a well-established process for turning open source projects into enterprise subscrip-
tion products that satisfy the demands of some of the most challenging and critical applications in
markets such as financial services, government, and telecommunications. Red Hat is also focused on
creating value through a portfolio of products and an ecosystem of partners.
The OpenStack word mark and the Square O Design, together or apart, are trademarks or registered trademarks of OpenStack
Foundation in the United States and other countries, and are used with the OpenStack Foundation’s permission. Red Hat, Inc. is not
affiliated with, endorsed by, or sponsored by the OpenStack Foundation or the OpenStack community. Copyright © 2017 Red Hat, Inc.
Red Hat, Red Hat Enterprise Linux, the Shadowman logo, and JBoss are trademarks or registered trademarks of Red Hat, Inc.
or its subsidiaries in the United States and other countries. Linux® is the registered trademark of Linus Torvalds in the U.S. and
other countries.
facebook.com/redhatinc
@redhatnews
linkedin.com/company/red-hat
NORTH AMERICA
1 888 REDHAT1
ABOUT RED HAT
Red Hat is the world’s leading provider of open source software solutions, using a community-
powered approach to provide reliable and high-performing cloud, Linux, middleware, storage, and
virtualization technologies. Red Hat also offers award-winning support, training, and consulting
services. As a connective hub in a global network of enterprises, partners, and open source
communities, Red Hat helps create relevant, innovative technologies that liberate resources for
growth and prepare customers for the future of IT.
EUROPE, MIDDLE EAST,
AND AFRICA
00800 7334 2835
europe@redhat.com
ASIA PACIFIC
+65 6490 4200
apac@redhat.com
LATIN AMERICA
+54 11 4329 7300
info-latam@redhat.com
redhat.com
#f8975_1017
CONCLUSION
To meet the challenges brought by the digitization of the business, IT needs to simultaneously
close three serious gaps. It needs to build a comprehensive cloud-native infrastructure to close
the gap between what the business requires and what traditional IT can deliver. It needs to
deliver applications, services, and access to infrastructure that is in line with what both custom-
ers and employees have come to expect from consumer devices and public cloud services. And
it needs to do this iteratively and quickly, while maintaining and connecting back to the classic IT
on which core business services are running.
Individual organizations will achieve these various goals in a variety of ways. But the vast major-
ity will do so in a hybrid manner. They will modernize and optimize existing assets to retain and
extend their value. They will build and deploy new cloud-native infrastructures to provide the
best platform for quickly and iteratively delivering needed business services for internal and
external customers. They will use resources from a variety of public clouds.
But making the most effective use of these disparate types of technology means that taking an
open approach to cloud is not a nice-to-have for IT organizations. It is a must-have.
WHITEPAPER  Why the future of the cloud is open

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Why the future of the cloud is open

  • 1. redhat.com facebook.com/redhatinc @redhatnews linkedin.com/company/red-hat EXECUTIVE SUMMARY Choosing how to build a hybrid cloud is perhaps the most strategic decision IT leaders will make this decade. It is a choice that will determine their organization’s competitiveness, flexibility, and IT economics for the next 10 years. Public clouds have set the benchmark for on-demand access to resources. But most organiza- tions that use public clouds do so in concert with a variety of on-premise computing resources, albeit modernized and increasingly operated in a manner that provides self-service, dynamic scaling, and policy-based automation. Heterogeneous environments, both public and private, are today’s face of hybrid cloud. Whatever the optimal mix for a given organization, a well-planned cloud strategy delivers stra- tegic advantages to the business by redirecting resources from lights-on to innovation. But only an open cloud delivers on the full strategic business value and promise of cloud computing. By embracing open clouds, organizations ensure that their cloud: • Enables portability of applications and data across clouds. • Fully takes advantage of existing IT investments and infrastructure and avoids creating new silos. • Makes it possible to build a hybrid cloud that spans physical servers, multiple virtualization platforms, private clouds, and public clouds running a variety of technology stacks. • Provides incremental value as they incrementally add new capabilities. • Puts them in charge of their own technology strategy. “The shift to hybrid cloud is all but inevitable, so grasp the opportunity.” THE WHAT, THE WHY, AND THE HOW OF HYBRID CLOUD, OSTERMAN RESEARCH, MAY 2016 WHY THE FUTURE OF THE CLOUD IS OPEN By Gordon Haff, technology evangelist WHITEPAPER
  • 2. 2redhat.com WHITEPAPER  Why the future of the cloud is open INTRODUCTION When the term “cloud computing” first appeared on the scene, it described a computing utility. The clear historical analog was electricity. Generated by large service providers. Delivered over a grid. Paid for when and in the amount used. This concept was reflected by the early public clouds that delivered raw computing resources in the form commonly called Infrastructure-as-a-Service (IaaS). Certain characteristics of these public clouds were compelling, relative to traditional aspects of enterprise IT. Cost per virtual machine could be lower. Users, such as business analysts, could use a credit card to get access to IT resources in minutes, rather than waiting months for a new server to be approved and provisioned. All this in turn led to new applications and business services coming online more quickly and reducing the time to new revenue streams. However, at the same time, most organizations cannot move all of their applications onto public cloud providers. Often this is because of real or perceived concerns around compliance and gov- ernance, especially for critical production applications. Nor do public clouds typically provide the ability to customize and optimize around unique business needs. A private cloud, typically based on OpenStack® technology, provides a proven option for those who want to maintain direct ownership and control over their systems, or a subset thereof. Certain work- loads and data storage may be cheaper on-premise. The ability to customize and co-locate compute and data can simplify integration with existing applications and data stores. And the proper handling, including adherence to data locality requirements, of sensitive customer data always needs to be taken into account. Private cloud implementations often take place alongside IT optimization projects, such as creating standard operating environments (SOE), tuning and modernizing existing virtualization footprints, and improving management and integration across heterogeneous infrastructures. Whatever the reasons in an individual case, the reality is that most organizations will have a hybrid and heterogeneous IT environment. Keeping such an environment from fracturing into isolated silos requires embracing openness across multiple dimensions. Fundamentally, an open hybrid cloud is about helping organizations across all industries: • Build new, composable, integrated cloud-native apps for new revenue streams. • Develop apps and respond to the market more quickly with DevOps agility. • Deploy on a scalable and flexible cloud infrastructure that quickly adapts to change. • Protect the business with management, security, and assurance capabilities. “For the foreseeable future, hybrid cloud will remain the dominant model, and enterprises must build cloud infrastructure and services to support its users and develop modern applications with a hybrid world in mind.” GARY CHEN, IDC PREPARING FOR PRIVATE CLOUD AND HYBRID I.T. WITH RED HAT CLOUD INFRASTRUCTURE, FEBRUARY 2015
  • 3. 3redhat.com WHITEPAPER  Why the future of the cloud is open WHY A HYBRID CLOUD? A hybrid cloud originally just meant a cloud that combined private and public cloud resources. But, as cloud computing has evolved, users think of hybrid in broader terms. Today, hybrid also covers heterogeneous on-premise resources, including private clouds, traditional virtualization, bare-metal servers, and containers. It encompasses multiple providers and types of public clouds. In short, IT infrastructures, and the services that run on them, are hybrid across many dimensions. There is a simultaneous requirement in most organizations to both modernize and optimize their software-defined datacenters (SDDC) and deploy new cloud-native infrastructure. Most organiza- tions use services from several public clouds. And there is a widespread need to bridge and integrate across these different infrastructures to allow for consistent processes and business rules, as well as for picking the best infrastructure for a given workload. However, hybrid should not mean silos of capacity. Adding cloud silos increases complexity rather than reducing it. This is not to say that we cannot start our journey to a cloud on a subset of infrastructure. In most cases, a pilot project or proof-of-concept using a subset of applications will indeed be the prudent path. The difference is that a proof-of-concept is a first step; a new silo is a dead end. Taking an open approach to cloud is a key way to avoid a siloed cloud future. INNOVATION THROUGH OPEN SOURCE Entire new categories of software are open source by default. That’s because the community devel- opment model works. Open source underpins the infrastructure of some of the most sophisticated web-scale companies, like Facebook and Google. Open source stimulates many of the most signifi- cant advances in the worlds of cloud infrastructures, cloud-native applications, and big data. Open source enables contributions and collaboration within communities, with more contribu- tors collaborating with less friction. Furthermore, as new computing architectures and approaches rapidly evolve for cloud computing, big data, and the Internet of Things (IoT), it is also becoming evident that the open source development model is extremely powerful because of how it allows innovations from multiple sources to be recombined and remixed in powerful ways. To give just one example, the complete orchestration, resource placement, and policy-based management of a microservices-based, containerized environment can draw on code from many different communi- ties and combine it in different ways depending upon the requirements. The open source development model and open source communities help to: • Provide the interoperability and workload portability that cloud users need. • Enable software-defined, cloud-native infrastructures, their applications, and DevOps processes for developing and operating those applications. • Create the bridges between new infrastructures and workloads and classic IT — for example, by connecting back-end systems to new applications through business rules and message busses. “With Red Hat Cloud Infrastructure, we can do in 30 minutes what used to take at least a day. With a single user interface, our users can access a seamless self-service portal to manage resources from both their on-premise, private cloud service as well as [Amazon Web Services] AWS.”1 PROFESSOR YENG CHAI SOH, FOUNDING DIRECTOR OF HIGH PERFORMANCE COMPUTING, COMPUTING CENTRE, NANYANG TECHNOLOGICAL UNIVERSITY 1 NTU increases efficiency and performance while saving costs with a hybrid cloud. April 2016.
  • 4. 4redhat.com WHITEPAPER  Why the future of the cloud is open Figure 1. The open hybrid cloud journey • Preserve existing investments while providing IT with the strategic flexibility to deploy on their infrastructure of choice, whether physical servers, legacy virtualization, private clouds, or public clouds. BEYOND OPEN SOURCE IN THE CLOUD The “open” in open hybrid cloud is about more than open source code. As we have discussed, it is also about engaging with innovative communities. It is about interoperability, workload portability, and strategic flexibility. And it is about making open source suitable for critical deployments through quality assurance and integration, working within upstream projects, and having predictable and stable life-cycle support. Open source allows adopters to control their particular implementation and does not restrict them to the technology and business roadmap of a specific vendor. A viable, independent community is the single most important element of many open source proj- ects. Delivering maximum innovation means having the right structures and organization in place to fully take advantage of the open source development model. Open standards do not necessarily require formal standardization efforts, but they do require a consensus among communities of developers and users. Approaches to interoperability that are not under the control of individual vendors, or tied to specific platforms, offer important flexibility. Freedom to use intellectual property (IP) is needed to use technology without constraints. Even “reasonable and non-discriminatory” license terms can still require permission or impose other restrictions. Platform choice lets operations and application development teams use the right infrastructure. Tools like cloud management should not be tied to a specific virtualization or other foundational technology. For example, at one time, managing just physical servers and virtual machines was a reasonable goal for a management product. Then private cloud and public cloud. Then more public clouds. Now containers as well. AN OPEN HYBRID CLOUD JOURNEY Hybrid policy & management Data, workflow, & API integration Automation Software-defined infrastructure Secured software supply chain Orchestrated container platform DevOps tooling Mobile Open Innovation Labs Legacy moderation Self-service & flexibility Optimized virtualization Cloud migration
  • 5. 5redhat.com WHITEPAPER  Why the future of the cloud is open Portability can be a tradeoff. Sometimes, using a feature that is specific to a particular public cloud provider is the right business decision. Nonetheless, technologies such as container and cloud man- agement platforms can maximize the degree to which applications and services can be deployed across a variety of infrastructure. And redeployed elsewhere if needs or conditions change. HOW RED HAT DELIVERS OPEN SOURCE VALUE At Red Hat, our focus is on making open source technologies consumable and supportable by enterprise IT. Red Hat’s business model is 100% open source — no bait-and-switch, and no open core holding back valuable bits as proprietary add-on software. We collaborate through upstream projects because doing so is at the heart of the economic and business model that makes open source such an effective way to develop software. Working upstream lets Red Hat engage closely with the open source community and influence technology choices in ways that are important to our customers, our partners, and us. It helps ensure that we use the strengths of open source development and maintain the technology expertise to provide fast and knowledgable product support, while also working with the community to encourage innovation. Red Hat has a well-established process for turning open source projects into enterprise subscrip- tion products that satisfy the demands of some of the most challenging and critical applications in markets such as financial services, government, and telecommunications. Red Hat is also focused on creating value through a portfolio of products and an ecosystem of partners.
  • 6. The OpenStack word mark and the Square O Design, together or apart, are trademarks or registered trademarks of OpenStack Foundation in the United States and other countries, and are used with the OpenStack Foundation’s permission. Red Hat, Inc. is not affiliated with, endorsed by, or sponsored by the OpenStack Foundation or the OpenStack community. Copyright © 2017 Red Hat, Inc. Red Hat, Red Hat Enterprise Linux, the Shadowman logo, and JBoss are trademarks or registered trademarks of Red Hat, Inc. or its subsidiaries in the United States and other countries. Linux® is the registered trademark of Linus Torvalds in the U.S. and other countries. facebook.com/redhatinc @redhatnews linkedin.com/company/red-hat NORTH AMERICA 1 888 REDHAT1 ABOUT RED HAT Red Hat is the world’s leading provider of open source software solutions, using a community- powered approach to provide reliable and high-performing cloud, Linux, middleware, storage, and virtualization technologies. Red Hat also offers award-winning support, training, and consulting services. As a connective hub in a global network of enterprises, partners, and open source communities, Red Hat helps create relevant, innovative technologies that liberate resources for growth and prepare customers for the future of IT. EUROPE, MIDDLE EAST, AND AFRICA 00800 7334 2835 europe@redhat.com ASIA PACIFIC +65 6490 4200 apac@redhat.com LATIN AMERICA +54 11 4329 7300 info-latam@redhat.com redhat.com #f8975_1017 CONCLUSION To meet the challenges brought by the digitization of the business, IT needs to simultaneously close three serious gaps. It needs to build a comprehensive cloud-native infrastructure to close the gap between what the business requires and what traditional IT can deliver. It needs to deliver applications, services, and access to infrastructure that is in line with what both custom- ers and employees have come to expect from consumer devices and public cloud services. And it needs to do this iteratively and quickly, while maintaining and connecting back to the classic IT on which core business services are running. Individual organizations will achieve these various goals in a variety of ways. But the vast major- ity will do so in a hybrid manner. They will modernize and optimize existing assets to retain and extend their value. They will build and deploy new cloud-native infrastructures to provide the best platform for quickly and iteratively delivering needed business services for internal and external customers. They will use resources from a variety of public clouds. But making the most effective use of these disparate types of technology means that taking an open approach to cloud is not a nice-to-have for IT organizations. It is a must-have. WHITEPAPER  Why the future of the cloud is open