Why Application of GROW in Sales Coaching is failing... We’re fans of the GROW methodology but consistently see the use of this model failing to drive better coaching, improved sales behaviours and sales growth in the sales environment. In this webinar, Dean will cover: •Insights from work with over 10,000 salespeople and sales managers using the GROW model as the core coaching tool • An understanding of how the sales environment differs from other coaching environments where the use of GROW needs to be adapted to allow for these differences • Specific strategies you can share with your Sales Managers for more successful use of GROW model in their sales coaching interactions.