Affinio Analysis of Total Beauty Oscar Gaffe

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Using social graph data to understand a PR Crisis. A look at the two communities who were participating in the conversation around Total Beauty's Oscar gaffe when they mistook Whoopi Goldberg for Oprah.

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Affinio Social Graph Analysis of
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Affinio Analysis of Total Beauty Oscar Gaffe

1. Affinio Social Graph Analysis of ‘Total Beauty’ Mentions on Twitter

2. Tribe Interests African American ActivistsPolitical News

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