Star Tactics is a turn-based tactics game about starship fleets battles
Top-down, stylized graphics
Android - to be released
iOS - to be released
Already paid off
2 people core team
2 outsource artists
Music from an older project
DIY trailer (thanks to my GF)
Who is a producer?
It’s a person who gives money to other people and
they make him a game.
Become a producer. Order a game.
Your money, your rules
Choose with whom to collaborate
Why become a producer?
I tried several approaches to indie-development:
collaboration with other people - mostly fails due to human factor
one-man team - too much work; I don’t code
hiring a pro-dev, monthly basis - too expensive, weak motivation
working with publishers - terrible terms, you know
Define what’s need to be done
Define what can be done by you
Find and hire missing roles
Ready to rock!
Team is crucial
Cheapest team possible - hire students, do it it yourself, use colleagues’ help
Maximize quality, make a small but good game
Do cheap features that add value (skirmish mode)
Don’t start from skratch: Find a game you really enjoy playing -> Check if it’s successful -> Think about what you want to
improve -> Change setting to your favorite -> This is your concept
Get a job in game industry!
Get some experience
Discuss your ideas and don’t be afraid - idea without implementation costs nothing
You NEED experience. This is your most valuable asset
Team Hire students!
Choose who are eager to do your game!
Pay fixed per project cost - this is crucial!
Be a visioner… and fill every other role you
1 developer is all you need
Star Tactics team:
1 dev + me (GD, manager) + 1 2D part time
+ 1 3D part time
Eager to implement your game
Might even make you a draft prototype
You like him as a personality
Salary! Your main source
Students are cheap
Per project cost - no other ways. Absolutely.
Don’t count price of your work! In other case your budget will be 3-10x
Your friends may help. By doing some work or giving some money
Simple visuals, style matters.
Use engines (again)
Your colleagues can do part of work
Prepare in advance (store pages, art etc.)
You don’t need perfect code! You need a finished game!
Most likely you won’t do Game Evolution for this game
Star Tactics fills a niche of hardcore games in which thinking is a
Player who values words ‘pay once, play forever’ will appreciate this
game because it provides a lot for its price.
It’s a game with simple and clear rules but challenging thoughtful
gameplay and significant playtime.
Star Tactics has a strong community waiting for its mobile release.
Star Tactics will fit to a player who is a fan of:
buying a game once and playing it for a long time
Our player is also:
18-45 years old
North American, Western European or Asian ( we didn’t expect
Asia but Steam sale stats prove it)
Twitter, Insta, FB - all this shit doesn’t work without tons of money
FB/Twitter ads doesn’t work at your budget’s scale
Twitter has the best audience
Use autolikers (archie.co) and other SMM tools (Hootsuite)
Your sales will be miserable
But your game will be profitable
Because it’s fucking cheap
Start to do marketing as early as possible
Everything is a marketing asset
Develop for target device
I did it just to make a game. Set money goals. Just paying off is ok
Develop for target audience
Don’t become too addicted
Don’t expect a lot of money
Don’t delay paperwork
Pricing - find somebody who knows how it works. Check your
1.5k sent emails
12 link clicks
News even on PocketGamer doesn’t help
Release preparations take about 1 month
Do the paperwork in // (It eats time. Really)
Go Greenlight as early as possible, don’t
Local communities (i.e. Likers Tribe) can help
with different stuff
Playtest with friends
Playtest with colleagues
Find some GDs to playtest your game too!
Revenue First night might and most likely will show
Bundles (Indie Gala)
Bundles give some money but their value is in
huge (for indie) visibility
Steam farmers - few hundred bucks never killed
Steam revenue is very low comparing to what you
Steam sales are cool! Use it!
Other stores doesn’t make money
High expectations is your enemy!
Nice to have, but not crucial
Your GF/BF is the best option
Thanks for your
See your game on the stores!
Parece que tiene un bloqueador de anuncios ejecutándose. Poniendo SlideShare en la lista blanca de su bloqueador de anuncios, está apoyando a nuestra comunidad de creadores de contenidos.
¿Odia los anuncios?
Hemos actualizado nuestra política de privacidad.
Hemos actualizado su política de privacidad para cumplir con las cambiantes normativas de privacidad internacionales y para ofrecerle información sobre las limitadas formas en las que utilizamos sus datos.
Puede leer los detalles a continuación. Al aceptar, usted acepta la política de privacidad actualizada.