Mail Chimp Tutorial

1. How to Use MailChimp to
Market Your Products
Using Email
BY ALLAN T. AGUIRRE
© Allan T. Aguirre – Your Virtual Office Manager

2. Mailchimp is an email marketing
software

3. It sends email newsletter for
current & potential customers

4. Open your browser

5. Go to www.mailchimp.com

6. Mailchimp’s log-in page

7. Click Sign Up Free

8. Enter your Email

9. Enter your Username

10. Enter your Password

11. Please take note in creating
password

12. Click Get Started!

13. Check your email notification

14. From your email, click Activate
Account

15. Mailchimp gets your info

16. Enter your First name

17. Enter your Last name

18. Click Continue

19. Enter the Name of your business

20. Enter your website

21. Click Continue

22. Enter your address

23. Click Continue

24. If you’re selling online, click Yes

25. If not, click No

26. Click Continue

27. Click Facebook to connect to
Facebook

28. Enter your Email or Phone
Number

29. Enter your Password

30. Click Log In

31. Click Continue

32. Click OK

33. Click OK

34. Your Facebook is connected

35. Click Twitter to connect your
Twitter

36. Enter your Username or email

37. Enter your Password

38. Click Authorize app

39. Your Twitter is connected

40. Click Continue

41. Click Let’s Go!

42. Click Onward

43. Mailchimp’s Dashboard

44. Click Create Campaign to start a
campaign

45. Enter your Campaign name

46. Click Choose one for the
campaign type

47. You have options depending on
your campaign

48. For now, let’s click Regular

49. Click Create

50. You can send the email to
yourself to test

51. Or create a new list

52. Let’s create a list, click Create a
new list

53. Enter the List name

54. Enter From email address

55. This is the email where recipient
will reply to

56. Enter From name

57. This is where your email comes
from

58. Enter Remind people how they
signed up to your list

59. This is to remind people how
they joined your list

60. Example of a reminder

61. Next is to enter your Company

62. Then enter your address

63. Your phone number is optional

64. Next is to setup your notifications

65. Your notifications will go to your
preferred email address

66. Choose how do you want to
receive notifications

67. You can select more than one
option

68. Let’s click Daily Summary

69. Click Save

70. Let’s now manage your contacts

71. You can either import subscribers

72. Or create a signup form

73. Let’s try import subscribers

74. Click Import subscribers

75. You have options where you can
import subscribers

76. Let’s click Copy/paste from file

77. Click Next

78. Copy and paste your subscriber’s
email address in the field

79. Tick the box

80. Click Next

81. Please take note of the reminder

82. Click Edit if you want to add the
name of your subscribers

83. If not, tick Subscribed

84. And click Import

85. You now have your subscribers list

86. Let’s now create your email

87. Click Templates

88. Click Create Template

89. You can choose your layout from
the selection

90. Scroll down to see more

91. Choosing from the layout means
you starting fresh

92. Or you can use the existing
themes

93. Click Themes

94. And you have selections of
themes

95. You can select from the
categories

96. Or search for a theme

97. Or scroll down the list

98. For example, let’s click Invitation

99. Let’s start drafting your email

100. You can edit both the content

101. And design

102. Let’s work on the content

103. Move your cursor to the content
you wish to edit

104. Click the pencil icon to edit

105. Change the content in the right
panel

106. You can also change the text style

107. And the text block settings

108. After the changes, click Save &
Close

109. Click the pencil icon to edit the
photo

110. You can choose what to do with
the photo

111. After creating the changes, click
Save & Close

112. You can do same editing for the
rest of the content

113. You can also add elements from
the right hand side

114. Just click, hold and drag to the
location on the left

115. You can also adjust the design

116. You can select which design
element you want to adjust

117. After editing, click Preview and
Test

118. You can preview the email

119. Or send a test email

120. Click Enter preview mode to see
preview

121. You can view in desktop mode

122. Click Mobile to view in mobile
mode

123. Click Send a test email to test

124. Enter email address to test

125. Then click Send Test

126. Your test email has been sent

127. Click the Mailchimp icon to put
title to your template

128. Enter your title

129. Click Save

130. You now have a template for your
campaign

131. Click the drop-down menu

132. Click Create Campaign

133. Choose recipient of the campaign

134. Select how you will include the
recipients

135. Let’s have your existing list

136. Click Next

137. Enter your Campaign Name

138. Enter your Email Subject

139. Make sure to make a catchy
subject to attract attention

140. You can choose how you want to
track your campaign

141. And options as well for your
social media

142. Click Next

143. Since you already have a
template, click Next

144. You’re all set to send

145. Click Schedule to indicate date
and time of sending

146. Indicate the delivery date and
time

147. Click Schedule Campaign

148. Your email has been scheduled

149. And here’s your email campaign
from a recipient’s email

150. “Business has only two
functions – marketing
and innovation”
- Milan Kundera