How sustainability is being used in Personal Care segment.
Recent developments and best practices in the industry
Examples showing new initiatives by companies
4. Global Certifications in Personal Care:
ABNT Ecolabel
ABNT Ecolabel is a life cycle based ecolabel that is a voluntary method of environmental
performance certification and labelling for products and services in Brazil.
B Corporation
B Corporations are a new type of corporation which uses the power of business to solve social
and environmental problems.
CarbonFreeĀ® Certified
The CarbonFreeĀ® Product Certification label is aimed at increasing awareness of product
emissions and recognizing companies that are compensating for their carbon footprint.
Certified Natural Cosmetics
The makers of the products marked with the BDIH "Certified Natural Cosmetics" seal use natural
raw material such as plant oils, fats and waxes, herbal extracts and essential oils.
Climatop
The aim of climatop is to label the most climate friendly products and services (best-in-class).
Earthsure
The purpose of the Earth sure program is to provide comprehensive environmental data to
purchasers (business and individuals) so that the power of the market can moves the economy
towards overall environmental improvement.
5. 5
Beauty and Personal Care Products Sustainability Summit:
The summit yielded nine ideas for action that will be further refined. These ideas are:
ā¢ H2Know: creating scalable behavior change around water usage through gamification
ā¢ Gaining objective consumer insights to understand what consumers want when it comes to
sustainable beauty and personal care products
ā¢ Science-based assessment to figure out a common set of criteria for evaluating product
stewardship and sustainability
ā¢ Standard ingredient information sharing across the value chain
ā¢ Standardized requests for information: developing a feedback mechanism that spans the supply
chain
ā¢ Working Group for Success: creating a working group to drive new preservative systems.
ā¢ Simplifying recycling: increasing recycled content as well as quality and quantity of materials
ā¢ Catalyze innovation on alternative preservatives
ā¢ Better informing our consumers and guests: creating a relevant transparency system for the
consumer
10. 10
Key sustainability goals and performance comparison:
target met or on track to meet the target.
target not met and the need for focussed
efforts.
performance being far away from the target
and the need for extra focussed efforts
BaselineYear
TargetYear
Water
Reduction
Energy
Efficiency
Renewable
EnergyMix
GHGReduction
Packaging
Material
Waste
Transportation
Unilever 2008 2020
P&G 2010 2020
Loreal 2005 2020
Reckitt
Benckiser
2012 2020
Henkel 2010 2020
Colgate 2002 2020
Shiseido 2009 2020
Beiersdorf 2005 2020
Avon 2005 2020
Focus on Natural/Organic Products:
NPA developed Natural Standard and
Certification for Personal Care Products, a
set of guidelines that dictate whether a
product can be deemed truly Natural.