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UX is not just for designers. UX IRL

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Amanda Stockwell's slides from the "UX is not just for designers" session at the Self.Conference conference, May 30th 2015, Detroit, MI.

Publicado en: Tecnología
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UX is not just for designers. UX IRL

  1. 1. User eXperience is not for Designers OR UX IRL Self.conference May 30, 2015 @MandaLaceyS
  2. 2. @MandaLaceyS 2 Hi! I’m Amanda. I do UX.
  3. 3. @MandaLaceyS 3 POP QUIZ!
  4. 4. @MandaLaceyS 4 What is UX?
  5. 5. @MandaLaceyS 5
  6. 6. @MandaLaceyS 6
  7. 7. @MandaLaceyS 7 USER EXPERIENCE Understanding existing or potential users of a product/service Catering how that product is made to fit the needs of said users That will also fit business needs
  8. 8. @MandaLaceyS 8
  9. 9. @MandaLaceyS 9 Warning!
  10. 10. @MandaLaceyS 10 It depends.
  11. 11. @MandaLaceyS 11
  12. 12. @MandaLaceyS 12
  13. 13. @MandaLaceyS 13
  14. 14. @MandaLaceyS 14
  15. 15. @MandaLaceyS 15
  16. 16. @MandaLaceyS 16
  17. 17. @MandaLaceyS 17
  18. 18. @MandaLaceyS 18 Basically all our work problems are people problems.
  19. 19. CAPTION 19 USER EXPERIENCE User Research Interaction Design Visual Design Feedback
  20. 20. CAPTION 20 USER EXPERIENCE IN REAL LIFE User Research = Understanding people Interaction Design = Being nice Visual Design = Owning your look Feedback = Asking for help
  21. 21. @MandaLaceyS 21 User Research
  22. 22. @MandaLaceyS 22 User Research in UX = Ethnography, surveys, shop-alongs, competitive usability tests, etc. etc. etc.
  23. 23. @MandaLaceyS 23 User Research IRL = Understanding Your Peers
  24. 24. @MandaLaceyS 24 Google is your friend
  25. 25. @MandaLaceyS 25 Figure out people’s “whys”
  26. 26. @MandaLaceyS 26 Figure out people’s “whys”
  27. 27. @MandaLaceyS 27 Interaction Design
  28. 28. @MandaLaceyS 28 Interaction Design in UX = Defining workflows, wireframes, transitions, motions, etc. etc. etc.
  29. 29. @MandaLaceyS 29 Interaction Design IRL = Don’t be an ass
  30. 30. @MandaLaceyS 30
  31. 31. @MandaLaceyS 31 Use the “whys”
  32. 32. @MandaLaceyS 32 Interaction Design • When in doubt, be nice. • I’m serious.
  33. 33. @MandaLaceyS 33 Visual Design
  34. 34. @MandaLaceyS 34 Visual Design in UX = Color palettes, logos, font types, layout, etc. etc. etc.
  35. 35. @MandaLaceyS 35 Visual Design IRL = You’re going to be judged by your cover.
  36. 36. @MandaLaceyS 36 We
  37. 37. @MandaLaceyS 37
  38. 38. @MandaLaceyS 38
  39. 39. @MandaLaceyS 39 Feedback
  40. 40. @MandaLaceyS 40 Feedback in UX = Iterative usability testing, a/b tests, analytics reviews, support log reviews, etc. etc. etc.
  41. 41. @MandaLaceyS 41 Feedback IRL = What it sounds like. People give you their opinion.
  42. 42. @MandaLaceyS 42
  43. 43. @MandaLaceyS 43
  44. 44. @MandaLaceyS 44 USER EXPERIENCE User Research Interaction Design Visual Design Feedback
  45. 45. @MandaLaceyS 45 USER EXPERIENCE Get to know people Don’t be an ass Pay attention to your message Get constant feedback
  46. 46. @MandaLaceyS 46 If you take nothing else, remember this.
  47. 47. @MandaLaceyS 47 If you take nothing else, remember this. Most problems don’t exist without people.
  48. 48. @MandaLaceyS 48 If you take nothing else, remember this. Most problems don’t exist without people. Understanding people helps you understand and address problems.
  49. 49. @MandaLaceyS 49 QUESTIONS? Hit me. And if you’re shy… @MandaLaceyS astockwell@352inc.com
  50. 50. @MandaLaceyS 50 Thank you!

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