Amanda Thomas McMeans
Founder & President
“
“I love working with credit unions that are hungry and passionate about
doing what they do. It’s why I tore up my business cards as a credit union
employee to make TwoScore happen.
Strategic Marketing
Partnerships
Marketing
Workshops
Marketing
Assessments
Mastermind
Groups
CEOs want to know their
investment in the marketing
department is maximized.
Marketers want help
measuring and managing the
investment so they can focus
on executing the plan. I bring
my 12 years of industry
expertise to each client
relationship to develop a
dynamic and powerful
marketing strategy that not
only brings a solid return on
investment, but also empowers
and engages the marketing
employee.
Marketing isn’t just
one person or
department in the
credit union.
Everyone in the credit
union is a marketer,
and I work with credit
unions to help align
everyone on the team
around the plan to
ensure success.
A great way to make sure
your marketing plan is
the most relevant and
best use of your budget.
I will make sure your
marketing efforts are
solidly in line with the
credit union’s overall
objectives and goals and
draw upon my industry
knowledge to suggest
tactics and strategies to
maximize the potential
of your plan.
The coolest party in the
credit union marketing
space. These groups
bring together the
brightest and most
talented credit union
marketers nationally
and on a monthly basis
to work through specific
challenges, learn from
one another, and build a
community of future
leaders in the industry.
RESULTS
When I was hired at my former credit union (then $37 million in assets), we had just lost our sponsor
Select Employee Group, which was causing negative growth in membership and loans. During my
tenure, I developed strategic marketing plans to address and grow the credit union, which resulted in::
6% 20% 40%25member growth loan portfolio growth basis point
growth in
products per
member
asset growth
45decreased
average
member age
from 58 to 45
twoscore.biz
amanda@twoscore.biz
Through my business, I don’t want to help small credit unions just survive, but help them thrive.
SERVICES