How customers are using AR/VR with AWS - SVC223 - New York AWS Summit

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Customers are increasingly adopting augmented reality (AR), virtual reality (VR), and 3D applications for training, advertising, digital concierge experiences, data visualization, and ML applications. Amazon Sumerian enables you to create VR, AR, and 3D applications quickly that you can easily integrate with other AWS services. In this session, learn how our customers are using AR/VR, and 3D to make their businesses more effective and innovative. Learn the mechanics of Amazon Sumerian, and dive deep into integrating Sumerian with other AWS services, such as Amazon Lex, Amazon DynamoDB, AWS IoT services, and AWS Lambda.

© 2019, Amazon Web Services, Inc. or its affiliates. All rights reserved.S U M M I T
How customers are using AR/VR with
AWS
Jake Smeester
Content Marketing Manager, Amazon Sumerian
AWS
S V C 2 2 3
William Cannady
Sr. Specialist SA AR/VR
AWS

© 2019, Amazon Web Services, Inc. or its affiliates. All rights reserved.S U M M I T
Agenda
What is Amazon Sumerian?
Who’s using it and why?
Live demo

© 2019, Amazon Web Services, Inc. or its affiliates. All rights reserved.S U M M I T
Why Amazon Sumerian?
Enterprise developers getting into 3D are solving problems, such as:
• VR application for training
• AR advertising or experiences
• Digital concierge applications
• Visualize IoT data
• Apply ML to 3D problems

© 2019, Amazon Web Services, Inc. or its affiliates. All rights reserved.S U M M I T
Why Amazon Sumerian?
The majority of these solutions don’t need AAA game engines
• Ease of distribution
• Familiar tools / languages
• Private publishing options
• Integration with existing applications

© 2019, Amazon Web Services, Inc. or its affiliates. All rights reserved.S U M M I T

© 2019, Amazon Web Services, Inc. or its affiliates. All rights reserved.S U M M I T
Who’s using Sumerian?
• Web developers wanting to solve problems in real, physical three-dimensional
space
• Experienced 3D developers wanting a fast, lightweight way to get small
solutions out the door
• New 3D developers wanting to get started or working on a proof of concept

© 2019, Amazon Web Services, Inc. or its affiliates. All rights reserved.S U M M I T
Who’s using Sumerian?
Experienced 3D developers wanting a fast, lightweight way to get small solutions
out the door
• AR / VR experiences
• Distribution of consumer content

© 2019, Amazon Web Services, Inc. or its affiliates. All rights reserved.S U M M I T
Partner SDKs
• 8th Wall
• Geenee

© 2019, Amazon Web Services, Inc. or its affiliates. All rights reserved.S U M M I T
Who’s using Sumerian?
New 3D developers wanting to get started or working on a proof of concept
• Framework to test out concepts
• Pre-visualization for media and entertainment
• Experimenting with at-scale technologies, like reinforcement learning

© 2019, Amazon Web Services, Inc. or its affiliates. All rights reserved.S U M M I T
Reinforcement learning
• Area of machine learning where agents learn to take actions in an environment
based on some notion of cumulative reward
• AWS DeepRacer – Autonomous robotics
• Crowd simulations
• Game AI

© 2019, Amazon Web Services, Inc. or its affiliates. All rights reserved.S U M M I T
Demo: Real world use cases

Thank you!
S U M M I T © 2019, Amazon Web Services, Inc. or its affiliates. All rights reserved.
Jake Smeester
Will Cannady

© 2019, Amazon Web Services, Inc. or its affiliates. All rights reserved.S U M M I T
IoT digital twin demo
Amazon
Sumerian
AWS IoT
Core
Amazon
FreeRTOS
AWS DeepLens
Amazon Cognito
Amazon Polly
Sync Shadow
Transmit
Telemetry
Sumerian
publishes cross-
platform scene
Syncs with conveyor
shadow and updates
scene based on
conveyor state

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