1. LOOKED AT THROUGH THE ARTS & ETHICS
LANGUAGE EMOTION

2. What makes up
creativity?
4 straight forward factors include the
Person, Process, Product, and Press.
1. Person includes cognitive abilities, traits, p e r s o n a l i t y ;
2. Process describes the m e n t a l p r o c e s s e s that are
operative in creating ideas, which include preparation,
illumination…
3. Product includes the ideas expressed in the form of
language, craft etc…
4. Press includes the relation a person and his or her
environment.  CULTURE

3. • While some factors affecting creativity are unique to
an individual, most factors affecting creativity have a
relationship to a person’s macrocosm
(environment, culture etc.)
• An individual’s personal domain and creativity skills
is insufficient to enhance overall creativity if the
person’s cultural setting does not foster creative
growth and expression.

4. Hmm…
Artists create to express reality.
If Culture influences reality, then Culture influences the artist’s creativity.
(Focus on Religion)
(Focus on Fashion and
visual art) • Many studies have found
that people from East
Asian societies tend to be
• People dress differently less creative than people
throughout the world. from the more
individualistic Western
societies.
• Byzantine Period
Is something in East
Asian culture that may
present blocks to
creativity?

5. fashion
• TRENDS/ CUSTOMS IN CULTURES
• Most obvious expression of culture is probably
through fashion Emotion-studies show
Indian fashion. that the way you feel in
• INDIAN: the morning affects the
Women wear
traditional way you dress.
colorful gowns.
Certain Colours express
different emotions. Yellow
is proven to express
happiness, wheres
grey/black, sadness.

6. VISUAL ART
• Byzantine Art (12th century)
• Byzantine art is the artistic
products of the Eastern
Roman/Byzantine
Empire, as well as the
nations and states that
inherited culturally from the
empire.

7. ETHICS
Religion:
• “East Asian culture is deeply affected by Confucianism
because it serves as society’s core values, traditions, and
ethical and moral foundation for business and social
interactions, and it deeply affects people’s thinking
styles.”
• http://www.youtube.com/watch?v=AATVRx3ReKU

8. Confucianism
• How do their ethical values affect creativity?
TEACHING/PRINCIPLE AFFECT ON CREATIVITY
EMPHASIS ON EDUCATION • unhealthy emotional and psychological
learning and memorization conditions may prohibit the development
East Asian parents do not accept childhood as a time for of creative potential.
play or for having fun
FAMILY SYSTEM • overemphasis on following rules and
traditions at work creates organizational
barriers to creative innovation
• reduce autonomy and independence,
discourage divergence, and thus, inhibit
creativity.
HIERARCHICAL SOCIAL RELATIONSHIPS • sanctions against questioning and
exploration limit the development
and expression of creativity.
BENEVOLENCE suppression of emotion,
 self-restraint, self-discipline minimization of verbal interaction, and
 restricts verbal interactions, especially in males conformity.

9. bibliography
• http://kkim.wmwikis.net/file/view/Kim,+2009_JCB.pdf