Analytical Thinking is a fortnightly newsletter from the UK Business Analytics team.
The purpose of the newsletter is to raise awareness about why analytics is a hot topic at the moment, where is analytics being referenced in the press and in what ways are organisations using analytics.
Business Analytics (Operational Research) is part of the Digital Transformation team in Capgemini Consulting UK
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Analytical thinking 6 - May 2012
1. From: Skornik, Charlotte
Sent: 24 May 2012 12:12
To: Skornik, Charlotte
Subject: Analytical Thinking 6 - May 2012
Analytical Thinking
Analytical Thinking 6 – A
Newsletter from the UK Business May 2012
Analytics Team
Introduction
Introduction
Welcome to the 6th edition of Analytical Thinking – a newsletter from the UK Business Analytics
community providing snippets of insight from around the world on what people are saying about our
capability over the last 2 weeks. In the last fortnight, we saw that Big Data is really a hot topic in the
analytics space, as we have four articles related to it. Within this edition, you will also read about how
big data is meaningless without analytics.
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Customer Analytics
Customer Analytics Gone Wrong
Ten Common Mistakes To Avoid When Designing Customer Analytics Models
The potential that customer analytics models hold within them are extensive for the
companies that choose to utilize them to better their marketing and sales activities.
But even best-in-class companies get it wrong sometimes by making mistakes in
how they design their models, and in how they utilize them once they have been
designed. This article presents ten mistakes which can occur if customer analytics
models are badly designed.
See article
Big Data
2. Big Data – An Issue For the Financial Big Data Market
Services
What Are the Key Drivers Behind the Big
100% of UK Banks See Big Data Market?
Data As A Problem What is Big Data?” and “What
This article argues that Big data is are the drivers behind the Big
increasingly being seen as a Data market?” While most
significant problem by the UK's definitions of Big Data focus
investment banks. Investment on the new forms of
banks are indicating that the unstructured data flowing
volume of data is the main challenge to IT through businesses with new levels of “volume,
departments, coupled with the need for real time velocity, variety, and complexity”, Big Data’s
analytics. definition can be summarized with this
equation: Big Data = Transactions +
See article
Interactions + Observations
With this definition, you will find out in this
article what the 7 keys drivers behind the big
data market are.
See article
The Age of Big Data Supply Chain Analytics
Big Data Is Worth Nothing Without Big Can Your Business Survive the Butterfly
Analytics Effect?
No industry is untouched by big Gartner predicts “Supplier risk
data, which is notably will continue to be a major
transforming the way social focus, and companies will look
networks work today. Many to technology for a scalable
organizations are rich in data but risk assessment and
poor in insight. That's where big management solution.”
analytics comes in. This article explains that the (Predicts 2012: Supply Chain Predictions:
key factor that will determine success for Talent, Risk and Analytics Dominate, 18 Nov
companies in this age is not simply big data, but 2011). In today’s complex business
analytics. Or, put simply, the analysis that big environment, trading relationships are global
science brings to the table makes big data relevant and interlinked. This article shows today’s big
- combining with big data to create big challenge: how to juggle massive amounts of
opportunities in three significant ways: real-time business information and constant changes in
relevant content, data visualization, and predictive real time?
analytics. See article
See article
Miscellaneous
Actionable Analytics
How To Convert Thought Into Action
In today’s business world, probably not a single business function is questioning the
need for analytics. Yet, as it often happens in an evolving discipline, companies that
are investing in analytics often find that the businesses do not consume the outputs.
This article explains that as companies realize that one of the many factors that
separate failure from success is their ability to effectively use analytics to make
better decisions, it becomes necessary for the key stakeholders to ensure the right
set of investments are made on the process, technology and people dimensions to bridge the gap
between the creation and consumption of analytics.
See article
Footnote