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The PR Plan

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AndreaGenevieve Michnik
AndreaGenevieve Michnik
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Step 2: The PR Plan
R.A.C.E Basics ,[object Object],[object Object],[object Object],[object Object]
A: Action ,[object Object]
Stage 2 in R.A.C.E ,[object Object],[object Object],[object Object],[object Object],[object Object]
Parts of PR Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Situation: ,[object Object],[object Object],[object Object]
Objective ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Audience ,[object Object],[object Object],[object Object],[object Object]
Strategy ,[object Object],[object Object],[object Object],[object Object]
Tactics ,[object Object],[object Object],[object Object]
Calendar ,[object Object],[object Object],[object Object],[object Object]
Budget ,[object Object],[object Object],[object Object]
Measurement ,[object Object],[object Object],[object Object],[object Object],[object Object]
Next Steps ,[object Object],[object Object],[object Object]
 

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The PR Plan