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It is too
expensive!
Best Sales Objections
Handling Techniques
We don’t
need this!
I’ll call
you later!
The style
is bad!
Your company
is too small!
20
Do as much preparation as you can
before you start selling.
Analyze the objections that your
customers usually have.
BE PREPARED
1
Even if you already know what the
objection is and how to handle it,
don’t try to interrupt your
customers.
DO NOT INTERRUPT
2
You should thank your customers for
the objection because this means that
you are given a chance to win the
competition and close the deal.
THANK
3
Agree with your customers before
addressing their objections. If you show
that you understand them they will
understand you.
AGREE
4
If you are sure that your customer builds
the objection on personal assumptions
you can deny this objection. You should
feel when you can do it.
DENY
5
If you are not sure what the customers
objection is ask them for clarification.
You should not guess as it may be very
harmful.
CLARIFY
6
If you are sure that some objections will
be expressed you should try to express
them by yourself.
SAY IT
7
Some objections can be handled easily if
you demonstrate some features of the
product or offer a trial.
DEMONSTRATE
8
If your customers express several sales
objections write down all of them and
cross them one by one once you have
handled each objection.
WRITE IT
9
Many objections are very subjective as
customers base them on their individual
priorities. Change their priorities by
showing best features of your offer.
REPRIORITIZE
10
If you change some words in the
objection you may get a sentence that
sounds much more positively than what
your customer said.
RENAME
11
In some appropriate situations you
should add some humour when dealing
with objections.
HUMOUR
12
Refer to previous customers who had
the same concerns before they bought
the product and who were fully satisfied
when they use the product.
REFER TO OTHERS
13
In some situation it is appropriate to
offer an exchange to your customers.
Literally this exchange is if you handle
their objection they will buy the product.
EXCHANGE
14
You should show your customers that
these concerns are just tiny doubtful
details and they should not influence
their purchase decision.
BIG PICTURE
15
If your customers refer to your
competitors in their objections you can
warn them about bad characteristics of
their products.
FORECASTING
16
If you feel that your customers are
objecting and resisting the sale
enormously you can step back a little bit
and see what will happen next.
PULL BACK
17
If your customers do not express any
objections this doesn’t mean that they
don’t have any. Don’t allow your
customers to keep hidden objections.
CHECK
18
It is not profitable investing all your
time and efforts into dealing with sales
objections of just one customer. Accept
it and move on to next customer.
ACCEPT
19
Don’t let them go without asking why
they decided not to buy from you. Learn
from this situation as much as you can
and adjust your tactics.
LEARN
20
This infographic was created
by LOGISION
READ MORE BUSINESS ARTICLES AT WWW. LOGISION.COM
DESIGNED BY SIMZO.GRAPHICS

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20 Best Sales Objections Handling Techniques - Infographic

  • 1. It is too expensive! Best Sales Objections Handling Techniques We don’t need this! I’ll call you later! The style is bad! Your company is too small! 20 Do as much preparation as you can before you start selling. Analyze the objections that your customers usually have. BE PREPARED 1 Even if you already know what the objection is and how to handle it, don’t try to interrupt your customers. DO NOT INTERRUPT 2 You should thank your customers for the objection because this means that you are given a chance to win the competition and close the deal. THANK 3 Agree with your customers before addressing their objections. If you show that you understand them they will understand you. AGREE 4 If you are sure that your customer builds the objection on personal assumptions you can deny this objection. You should feel when you can do it. DENY 5 If you are not sure what the customers objection is ask them for clarification. You should not guess as it may be very harmful. CLARIFY 6 If you are sure that some objections will be expressed you should try to express them by yourself. SAY IT 7 Some objections can be handled easily if you demonstrate some features of the product or offer a trial. DEMONSTRATE 8 If your customers express several sales objections write down all of them and cross them one by one once you have handled each objection. WRITE IT 9 Many objections are very subjective as customers base them on their individual priorities. Change their priorities by showing best features of your offer. REPRIORITIZE 10 If you change some words in the objection you may get a sentence that sounds much more positively than what your customer said. RENAME 11 In some appropriate situations you should add some humour when dealing with objections. HUMOUR 12 Refer to previous customers who had the same concerns before they bought the product and who were fully satisfied when they use the product. REFER TO OTHERS 13 In some situation it is appropriate to offer an exchange to your customers. Literally this exchange is if you handle their objection they will buy the product. EXCHANGE 14 You should show your customers that these concerns are just tiny doubtful details and they should not influence their purchase decision. BIG PICTURE 15 If your customers refer to your competitors in their objections you can warn them about bad characteristics of their products. FORECASTING 16 If you feel that your customers are objecting and resisting the sale enormously you can step back a little bit and see what will happen next. PULL BACK 17 If your customers do not express any objections this doesn’t mean that they don’t have any. Don’t allow your customers to keep hidden objections. CHECK 18 It is not profitable investing all your time and efforts into dealing with sales objections of just one customer. Accept it and move on to next customer. ACCEPT 19 Don’t let them go without asking why they decided not to buy from you. Learn from this situation as much as you can and adjust your tactics. LEARN 20 This infographic was created by LOGISION READ MORE BUSINESS ARTICLES AT WWW. LOGISION.COM DESIGNED BY SIMZO.GRAPHICS