Ash Donaldson

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I'm a Behaviour Design & Innovation Consultant. I've been practising, studying and promoting all aspects of human-centred design for 20 years - from Human Factors and User Experience to Behavioural Economics. During my time in this industry I've had the opportunity to work on many interesting projects, from doing the early research and design of Wotif.com, through designing the new Intelligent Deposit ATMs for National Australia Bank, to researching and designing interventions to help people change their relationship with alcohol.

uxaustralia ux design human-centred design behaviour behaviour design safety critical human factors health behavior discovery healthdirect uxaustralia2018 design ethics uxaustralia2017 ethics 2017 transactional model of communication qualitative communication research note taking designresearch details 2016 superannuation hyperbolic discounting retirement ux australia 2014 design partner intervention hsm alcohol behdesign behavior design 2013 ifr tedx confirmation bias cognitive dissonance tedxcanberra cognitive bias games freeplay10 eotw2009 eotw09 eotw neuro kairos trigger motivation bj fogg influence persuasion stanford experience user 2009 trust australia is3 flaw south cognitive superstition interesting dissonance belief

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