Gap Inc. market research and product analysis

7/8/2015 Technical
Package
FMMA 103: Survey of
Manufacturing and Product
Development
Ashley Short
WEEK 6 ASSIGNMENT 1

Table of Contents
Gap Inc. Research and Product Analysis 2
Research Report: Designer’s Target Market, Competition and Differentiation 5
Trending Report 8
Merchandising Calendar 9
Product Development: Fabrics, Trims and Fastenings 10
Technical Package Development Flat Sketches 17
Technical Package Development Details View and Points of Measure 19
Technical Package Development Construction Details and Labels and
Packaging 22
Technical Package Development & Fabric Development of Print or Yarn Dye 25
Closing Statement 29
Works Cited 30
pg. 1

Gap Inc. Research and Product Analysis
Product:
 Banana Republic
This brand provides merchandise for men and women. It is the most
expensive of the three brands, with prices ranging from $19.50 for bracelets to
$450 for men’s suiting. Clothing is sophisticated and chic, and is suitable for the
consumer’s professional and personal lifestyles.
Women’s clothing consists of various styles of dresses, tops, blouses, pants,
skirts, jackets, swimwear, jeans and suiting. The silhouettes of all the women’s
clothing are mainly flowy and loose. Sizing for women’s clothing is mostly in
alpha sizes, ranging from XS-XL. Women’s pants and suiting are sized
numerically, with sizes ranging from 0-16. (“Women’s Apparel.”)
Men’s clothing include dress shirts, casual shirts, tees and polos, pants and
chinos, suiting and jeans. Silhouettes of clothing are shorts hitting right above the
knee, tops fitting closely to the body, and slim fit and straight fit pants. Sizing for
the men’s clothing are in alpha sizes for the tops, ranging from XS-XXL and
offering petite and tall sizes. Bottoms and suiting are manufactured with
numerical sizes, with short and tall inseams. (“Men’s Apparel.”)
 Gap Inc.
Merchandise that is sold for Gap Inc. are for babies, children, men and
women. One major difference in merchandise from Banana Republic is that
Gap Inc. offers merchandise that is more casual. Gap Inc. is more moderately
priced in comparison to Banana Republic.
Babies merchandise prices range from $3 for a single pair of socks to
$49.95 for a dress. Baby boy clothing includes tops and bodysuits, pants and
jeans, one pieces, sweaters, swimwear, outerwear, sleepwear, shoes and other
accessories. Baby girl merchandise includes bodysuits and tops, jeans and
pants, shorts, dresses and skirts, swimwear, sweaters, outerwear, shoes and other
accessories. Sizing for baby merchandise are based on age, ranging from
Newborn to 18-24 Months. (“Baby Clothing.”) Girls clothing prices range from
$9.95 for various accessories to $49.95 for dresses. Merchandise offered for girls
include dresses and skirts, tops and tanks, shorts, overalls and rompers, pants
and jeans, sleepwear, outerwear, shoes and other accessories. Tops and
pg. 2

outerwear are alpha sized, ranging from XS-XXL, and bottoms are numerically
sized, ranging from size 4 to 18. Bottoms also include slim and plus sizing. (“Girls
Clothing.”) Boys clothing that is offered is very similar to the girls’ clothing with
merchandise that is offered and price ranges. The sizing is also similar, with tops
and outerwear having alphabetical sizing ranging from XS-XL and pants having
numerical sizing ranging from 4 to 18. Boys clothing also offers slim and husky
sizing. (“Boys Clothing.”)
Women’s merchandise from Gap Inc. includes a wide variety of clothing,
such as maternity clothing, tees and tops, shirts and blouses, outerwear, dresses,
skirts, pants, jeans, swimwear, active wear, sleepwear, shoes and accessories.
Silhouettes for the merchandise include form-fitting styles, as well as more loose
and flowy styles. Prices for women’s merchandise range from $7.95 for single
pairs of socks to $298 for a moto jacket. The women’s clothing use both
numerical sizing, ranging from 0 to 22, and alphabetical sizing, ranging from XS
to XXXL. In addition to the plus sizing offered at Gap Inc., they also offer petite
and tall sizes. (“Women’s Clothing.”)
Men’s merchandise also includes a wide array of clothing merchandise,
such as khakis, jeans, shorts, t-shirts and polos, woven shirts, sweaters and
sweatshirts, sleepwear, active wear, underwear and accessories. Silhouettes for
the men’s clothing fit closely to the body, have a classic fit, or slim fit. Prices for
the men’s clothing ranges from $7.95 for a single pair of socks to $128.95 for a
jacket. Sizing for men’s clothing also uses both alphabetical sizing, ranging from
XS-XXL, and numerical sizing for bottoms, ranging from 28 inch waist to 46 inch
waist. (“Men’s Clothing.”)
 Old Navy
This brand is similar to Gap Inc., as it sells merchandise for the whole
family-babies, children, men and women. Old Navy is least expensive brand of
the three. Merchandise that is sold include the same products for the family as
Gap Inc., and have the same sizing for this merchandise. Their silhouettes of
clothing are also similar.
Manufacturing:
Gap Inc. is currently manufacturing clothing in Myanmar, which started in
2014 to some backlash. According to the Huffington Post, “Gap will be making
clothes for its Old Navy and Banana Republic brands in two South Korean-
pg. 3

owned factories in Myanmar.” This country has been known as for its terrible
working conditions, as well as underpaying and mistreating their employees.
(Bhasin.)
Company Background:
The first Gap store was opened in 1969 by Don and Doris Fisher. By 1976,
Gap went public with their company. After Gap stores, Banana Republic joined
the company in 1983, followed by the opening of the Old Navy brand in 1994.
(“History.”)
The gross income for Gap Inc. for 2015 is the highest it has been in the last
five years at $6.24 billion. Stocks closed $38.22 per share on Friday, June 5, 2015.
(“Annual Financials for Gap Inc.”)
pg. 4

Research Report: Designer’s Target Market, Competition and
Differentiation
Target Market
 Gender: Male, Female
 Age: 22-35 years old
 Marital Status: Single, Married
 Education: Bachelor’s Degree or Higher
 Income: $45,000-$60,000
 Family Size: 1-4 people
 Ethnicity: All Races
 Location: Major Cities, such as Los Angeles, New York, and Chicago, and
surrounding suburbs
Psychographics of Target Market
 Interests: Spending time with friends and family, listening to music,
watching television, playing sports, attending outdoor concerts
 Values: Confident, Socially Aware, High Tolerance of Diversity
 (Nahai.)
Market Segmentation
Gap Inc. uses Niche Marketing to attract their consumers. By definition,
niche marketing is concentrating on a specific segment of the population.
(“Niche Marketing.”) On their e-commerce websites and other marketing
tactics, they place advertisements that display fashionable and trendy
merchandise in order to appeal to those consumers who want to look stylish.
Within their multiple brands, such as Old Navy and Banana Republic, Gap Inc.
can appeal to consumers at any stage of their life. (Swanson.)
Competitors
Competitor #1: Express
 Company Background
 Express was developed over thirty years ago from an opportunity
that presented itself to the founders of the brand. Today, it has
evolved into a brand that is fashion-forward for young men and
women. They target their merchandise towards consumers
pg. 5

between the ages of 20 and 30 years old. Merchandise that is sold
can be worn for a variety of events and lifestyle occasions, such as
work, casual and going out with friends or coworkers. (“About Us.”)
 Product Categories
 Express carries merchandise for men and women.
 Men’s merchandise includes suiting, tops and tees, polos, sweaters
and sweatshirts, button-down shirts, shorts, chinos, jeans, dress pants,
swimwear, undergarments and accessories. (“Men’s Clothing.”
Express.)
 Women’s merchandise includes dresses, jumpsuits, skirts, jeans, dress
pants, tops and tees, sweaters and sweatshirts, suiting, swimwear
and accessories. (“Women’s Clothing.”)
 Marketing Position
 Sexy, Sophisticated, Fashion-Forward
Competitor #2: J. Crew
 Company Background
 J. Crew initially debuted as a catalog in 1983. A store in New York
was opened six years after the catalog launch, and the brand
continues to grow today with their stores, catalog sales and e-
commerce sales. The brand prides themselves on producing high-
quality clothing. (“About J. Crew.”)
 Product Categories
 J. Crew carries merchandise for men, women, children, and babies.
 Men’s merchandise includes casual shirts, dress shirts, sweaters, tees
and polos, sweatshirts, denim, pants, shorts, outerwear and jackets,
swimwear, suiting, ties, shoes, undergarments and other accessories.
(“Men’s Clothing.” J. Crew.)
 Women’s merchandise includes dresses, jumpsuits and rompers,
shirts and tops, knits and tees, sweaters, outerwear and jackets,
denim, pants, shorts, skirts, suiting, swimwear, maternity
merchandise, sleepwear, shoes and other accessories. (“Women’s
Clothing.” J. Crew.)
 Children’s merchandise includes dresses, knits and tees, shirts,
sweaters and sweatshirts, denim, pants, skirts, shorts, outerwear,
jumpsuits and rompers, shoes and accessories for the young girls.
(“Girls.”) Young boys merchandise includes tees and polos, shirts,
pg. 6

sweaters and sweatshirts, shorts, pants, suiting, outerwear and
jackets, ties, sleepwear, shoes and other accessories. (“Boys.”)
 Babies merchandise is the same for little boys and little girls, with the
exception of dresses and skirts for the girls. Merchandise includes
one pieces, coveralls, shirts and tops, sweaters and fleece, pants
and leggings, outerwear, swimwear, shoes and other accessories.
(“Baby.”)
 Marketing Position
 Classic, Preppy, Trendy, Sophisticated, Chic
Differentiation
The major difference between Gap Inc. and Express would be the fact
that Express does not have any merchandise that is for children. Another
difference is that Gap Inc.’s merchandise is geared more towards a casual
lifestyle, while Express does offer a lot of merchandise that is for young
professionals. With J. Crew, there are not that many differences with Gap Inc.
Both brands market towards the whole family, provides a sophisticated and
casual style of merchandise and price points are close. One difference
between Gap Inc. and J. Crew could be their target markets; it seems as
though J. Crew’s target market could be for an older generation, such as ages
35 to 45 years old.
Philosophy
Gap Inc.’s philosophy is for consumers to wear clothes they are
passionate about and express their personal style. I can relate to this as an
employee because my fashion and personal style is always evolving. As I’m
getting older, I’m discovering more and more each day what I’m comfortable
in.
pg. 7

Trending Report
Our target market consists of consumers, female and male, with ages
ranging from 18 to 28 years old. Consumers in this age range are either currently
enrolled in college or recent graduates with their Bachelor’s and/or Master’s
Degrees. The average annual income of these individuals is around $46,900 to
$59,600. (“Income of Young Adults.”)
Denim trends that are currently sought after by our target market include
skinny/slim fit, flared bottoms, boyfriend fit for women, overalls, gray denim,
ripped/distressed denim and white denim. Skinny and slim fit denim has been a
trend for many recent years, and they don’t seem to be going anywhere. They
are popular with both male and female consumers, and can be worn casual or
dressed up. The 70’s have influence in denim trends with the flared bottoms look.
The gray denim can be considered more casual than a black jean, and comes
in vary many shades of gray. Boyfriend fit can be worn relaxed or dressed up.
They are perfect for pairing with a blazer and heels for a more sophisticated
look, or with a tee and tennis shoes for a relaxed look. Ripped and distressed
denim can be worn and styled different ways, with distressing being strategically
placed. White denim is clean, and can be worn many different ways. They can
be worn with distressing, boyfriend fit, slim/skinny fit or flared. (Wasilak.)
T-shirt trends for the target market include rock band shirts, graphic tees,
basic tees, and oversized boyfriend fit tees for women. The rock band shirts and
graphic tees can be edgy and fun. These pieces can be worn casually with
some denim, or women can wear them with a skirt or denim. The tees can also
be styled with a jacket or cardigan. Basic tees are simple, yet chic, tops for our
target market and can serve as a go to for any occasion. They can be dressed
up with a scarf or other accessory, or worn casually. The same goes for the
oversized boyfriend tees for women; they can be worn casually with a denim
vest and leggings, or with skinny jeans, heel and bold accessories for a night out.
pg. 8

MERCHANDISING CALENDAR
January 1, 2016 Start/End Date
Preseason
A preliminary fabric plan is created 1/28
Preliminary design ideas are generated 2/1/16-3/1/16
New fabrics are developed and sourced 2/28
In-Season
Line plan given to design 3/1/16-3/7/16
Potential fabrics are identified 4/1/16-4/3/16
Book fabric/trims to make sample garments
2/15/16-
2/28/16
Design period arrives
4/25/16-
5/15/16
Line review is done 5/3/16-5/4/16
Factories receive fabric to make samples 5/7
Tech packs are sent to vendors 5/2/16-5/15/16
Factories make sample garments 5/7/16-5/27/16
Costing for garments is received 6/3/16-6/7/16
Sample garments x-factory 5/27/16-6/7/16
Sample garments are received 6/3/16-6/16/16
Merchandising assorts line
6/20/16-
6/25/16
Deadline for final buy commitments arrives 7/1
The tech pack is finalized for production 6/26/16-7/7/16
Tech packs are sent to vendors 7/7
Production/Transit
Fabric production begins 7/10/16-9/9/16
POs are sent to vendors
7/15/16-
7/20/16
The fabric is delivered to factories 9/5/16-9/30/16
Garment production begins
10/2/16-
11/5/16
X-Vessel begins 11/10
Ocean transit begins
11/12/16-
12/10/16
NDC begins 12/15
Due in store 1/5
pg. 9

Product Development: Fabrics, Trims and Fastenings
Fibers and Fabrics
 Jeans
Fiber/Fabric Swatch
Cotton
Cotton is the main fabric used for the
production of denim. (“Main Features
of Denim Fabrics.”) Properties of this
fiber include:
• Comfortable
• Soft to the touch
• Great Color Retention
• Good Absorbency
• Prints Well
• Machine Washable
• May Dry-Clean
• Good Strength
• Drapes Well
• Easy to Handle and Sew
• (“Cotton.”)
(“Rag and Bone Midnight Stretch
Cotton Denim.”)
(“Theory Gray Stretch Medium Weight
Cotton Denim.”)
pg. 10

(“Twilight Blue Cotton Denim.”)
Cotton-Polyester Blend
Characteristics of Polyester include:
• Strong
• Resistent to Shrinking and
Stretching
• Resistant to Most Chemicals
• Quick Drying
• Wrinkle Resistant
• Easily Washed
• (“Polyester Fiber.”)
(“Mermaid Blue Cotton-Polyester
Denim.”)
Colors of denim used will include dark, medium and light washes, as well as
black, gray and white.
pg. 11

 T-Shirts
Fiber/Fabric Swatch
Cotton
(“Theory Birch Speckled Stretch Cotton
Twill.”)
Viscose Jersey
Properties of this fabric include:
• Soft
• Luxurious
• Light Weight
• Suitable All Year Round
• Slight Luster When Draped
(“Heathered Light Gray Viscose
Jersey.”)
pg. 12

Polyester
(“Rag and Bone Black Stretch
Crepe.”)
Rayon
Properties of the Rayon fiber includes:
• Soft
• Comfortable
• Drapes Well
• Absorbent
• (“Viscose Rayon.”)
(“Fuchsia Rayon Challis.”)
pg. 13

Trims and Fastenings
 Jeans
Fasteners Image
Button Closures
(“Jeans Button, Swarovski Crystal and
Silver-Finished Brass.”)
(“5x6 Set 20mm Denim Jeans Craft
Buttons Stud Hammer On No Sew Silver
DIY Repair.”)
Snap Closures
(“Buttons 27L/Jean Snap-Plain Antique
Copper.”)
pg. 14

 T-Shirts
Trim Swatch
Fringe
Fringe is a popular addition to
wardrobes currently. They add a
sense of fun to the piece, and can
come in many different colors.
(“24’’European Black Chainette Fringe
Trim.”)
Lace
Lace is a classy addition to any
piece. This adds a bit of sophistication
to the target market’s wardrobe.
(“1.5’’ Ecru Crochet Lace Trim.”)
pg. 15

Prints
Print Swatch
Floral
(“Cotton Print Fabric.”)
Stripes
(“Cotton Print Fabric.”)
Both of these prints are popular among the young target market.
Pricing
Jeans and shirts for the brand will be offered at a moderate price level.
Shirts will be priced from $19.99 to $49.99, and jeans will be priced $59.99 to
$89.99. This price range will ensure that the consumers are receiving a quality
product without breaking the bank.
pg. 16

Technical Package Development Flat Sketches
T-Shirt Sketches
• Front and Back: Men’s
(“Flat Spec.”)
• Front and Back: Women’s
(“Fashion Flats.”)
pg. 17

Jeans Sketches
(“Vector-Ladies Denim Jeans (Boyfriend Cut).”)
• Front and Back: Ladies
(“Drawing of Lady Skinny Denim Jeans with Crinkle Effect.”)
pg. 18

Technical Package Development Details View and Points of Measure
T-Shirt
(“Flat Spec.”)
V-Neck t-shirts are a popular fit among men and women; therefore we will
incorporate them into our collection. These shirts will come in a wide array of
colors, including neutrals and hues to match the season. T-shirts will be made
with two different fits-the classic fit and slim fit. Some consumers may not want to
wear their tops fitting closely to their body, so we will incorporate both fits into
the collection.
• Front and Back: Women’s
(“Fashion Flats.”)
pg. 19

Jeans Sketches
(“Vector-Ladies Denim Jeans (Boyfriend Cut).”)
• Front and Back: Ladies
(“Drawing of Lady Skinny Denim Jeans with Crinkle Effect.”)
Women’s jeans will come with different waistlines and lengths, such as low rise,
mid-rise and high rise. These women consumers come in all shapes and sizes,
and we would like to create jeans to fit their personal preferences. Low rise jeans
are worn at the hips below the natural waist. Mid-rise jeans range from 9 to 11
inches and are worn at the natural waist. High rise jeans are longer than 10
inches and are worn above the natural waist. (McGoff.)
pg. 20

Fit is a very important factor when it comes to manufacturing jeans. This can
affect how people’s height is perceived. Also, there are many types of shapes
and sizes when it comes to the body, therefore different fits, rises and styles are
needed in order to attract the most consumers.
pg. 21

Technical Package Development Construction Details and Labels
and Packaging
T-Shirt Information
This will apply to men and women’s V-neck t-shirts.
• Image:
• Labeling:
 Labeling will be placed along the back of the neck of the shirt, and
will be located one inch below the collar. Information included on
the label will be the brand name, size and location in which garment
was produced. There will be a label inside the shirt towards the
bottom right side, which will list care instructions and fabric
information.
• Stitching:
 Overlock stitching will be used to attach arms to shirt.
• Hemming:
 A basic straight hem will be used along the bottom of shirt and
armholes.
• Folding:
pg. 22

 Shirts will be folded in half, with the bottom of the shirt being tucked
behind to reach the back of the neck. Sleeves will be folded inwards
and follow along with the V-neckline.
Jeans Information
This will apply to men and women’s jeans.
• Image:
• Labeling:
 Labeling for the jeans will be placed at the back of the jean, and will
be placed at the bottom of the waistline. There will be two labels-the
one on the left will include the brand name, size and location in
which garment was produced, and the label on the right will list care
instructions and fabric information.
• Stitching:
 Various stitching will be used in the production of the jeans.
Buttonhole stitching will be used in the front where the buttons will be
pg. 23

located. Edge stitching will be used along the seams of the jeans. On
some of the jeans, decorative stitching will be used on the back
pocket.
• Hemming:
 There will be hemming at the bottom of the legs of the jeans, and will
be one inch.
• Folding:
 Jeans will be folded in half lengthwise with the front of the jeans
facing forward. Then, jeans will be folded in half horizontally. Jeans
that have decorative pockets will be folded in half lengthwise with
the back facing forward, and then folded in half horizontally.
pg. 24

Technical Package Development and Fabric Development of Print or
Yarn Dye
T-Shirts
Many of the shirts that will be produced will be similar in styles and consist
of classic fits. The women’s line of t-shirts will consist of some more range when it
comes to the styling of the tops. Cotton will be the textile for the majority of the
t-shirts, and some of the textiles may be blended with polyester. These two fibers
are two of the most widely used in production of shirts, and will be strong, easy
to dye, easy to care for, and be able to last a long time. The tops will be woven
with the most common type of construction-the plain weave. This type of weave
is durable and inexpensive to produce. (Garg.) The shirts will be constructed with
a front piece, back piece and the two sleeves. From there, they will be stitched
together.
• Print Fabric Swatches
Prints that will be incorporated into the t-shirt collection include polka dots,
stripes, and floral print.
Print Type Swatch
Polka Dots
Stripes
pg. 25

Floral Print
Images: “Cotton Print Fabric.”
• Pantone Colors
For this collection, we will be looking at constructing for the fall and winter
seasons. These colors are on trend from Pantone for the upcoming seasons.
Along with these colors, we will produce neutral colors white and black.
(“Fall 2015: An Evolving Color Landscape.”)
Jeans
The jeans for this collection will consist of a variety of fits, including skinny
jeans, boot cut, flare, and straight fit. Pieces will be cut into different pieces-the
front of the pant, back of the pant, pockets and the waistband. These pieces
will then be produced into the final product. The jeans will be constructed with a
warp-faced twill weave, which is the most commonly used when producing
jeans. (Josh.) Various finishes will be used for the denim, such as crushing, frayed
and whiskered. (“Denim Finishing.”)
pg. 26

• Print Fabric Swatches
Print/Dye Swatch
Corduroy
This type of fabric can add dimension
to the jean, and is a popular choice
for the fall and winter seasons.
(“Corduroy Cotton Fabrics.”)
Dark Wash
(“Denim Fabric.”)
Medium Wash
pg. 27

Light Wash
• Pantone Colors
Along with the basic blue jean denim, we will also produce colored denim.
These colored denim will be upcoming trend colors of light olive, grey, blue and
light mustard yellow.
(“Fall 2015: An Evolving Color Landscape.”)
pg. 28

Closing Statement
All of the aspects learned in this course can assist with developing clothing
lines and deciding what types of styles to be sold in stores. This course has also
helped to ensure that details are paid attention to. The goal for any clothing
collection is to be successful, and in order to be successful, the merchandiser
needs to provider clothing that will be appealing to consumers.
pg. 29

Works Cited
“1.5’’ Ecru Crochet Lace Trim.” Mood Fabrics. Web. 21 June 2015.
http://www.moodfabrics.com/15-ecru-crochet-lace-trim-108060.html
“24’’European Black Chainette Fringe Trim.” Mood Fabrics. Web. 21 June 2015.
http://www.moodfabrics.com/24-european-black-chainette-fringe-trim-
104676.html
“5x6 Set 20mm Denim Jeans Craft Buttons Stud Hammer On No Sew Silver DIY
Repair.” Bonanza. Web. 21 June 2015. http://www.bonanza.com/listings/5x-6-
Set-20mm-Denim-Jeans-Craft-Buttons-Stud-Hammer-On-No-Sew-Silver-DIY-
Repair/259068606?gpid=18283950120&gpkwd=&goog_pla=1&gclid=CjwKEAjww
ZmsBRDOh7C6rKO8zkcSJABCusnbe0HsmSE8J_6LWM2X09LzlGAtTcvIECfL2F9izUBy
URoCpG3w_wcB
“About J. Crew.” J. Crew. Web. 7 June 2015.
https://www.jcrew.com/help/about_jcrew.jsp
“About Us.” Express. Web. 7 June 2015.
http://www.express.com/service/custserv.jsp?name=AboutUsMainPage
“Annual Financials for Gap Inc.” Market Watch. Web. 7 June 2015.
http://www.marketwatch.com/investing/stock/gps/financials
“Baby.” J. Crew. Web. 7 June 2015. https://www.jcrew.com/baby.jsp
“Baby Clothing.” Gap Inc. Web. 6 June 2015.
http://www.gap.com/browse/category.do?cid=1002230&departmentRedirect=
true#department=166
Bhasin, Kim. “Gap is Starting to Make Clothes in Myanmar, Where Workers are
Horribly Mistreated.” Huffington Post. 11 June 2014. Web. 7 June 2015.
http://www.huffingtonpost.com/2014/06/11/gap-myanmar_n_5481484.html
“Boys.” J. Crew. Web. 7 June 2015. https://www.jcrew.com/Boys.jsp
“Boys Clothing.” Gap Inc. Web. 6 June 2015.
http://www.gap.com/browse/subDivision.do?cid=6256&mlink=5058,9713870,visn
av&clink=9713870
“Buttons 27L/Jean Snap-Plain Antique Copper.” Wawak Sewing. Web. 21 June
2015.
pg. 30

http://www.wawak.com/products/product.cfm/pid/8570?gclid=CjwKEAjwwZms
BRDOh7C6rKO8zkcSJABCusnbevnk13J4lxGZVkJzghyXzPwn3X0QWFTzXGZvPFuTM
hoCw97w_wcB
“Corduroy Cotton Fabrics.” Mood Fabrics. Web. 4 July 2015.
http://www.moodfabrics.com/fashion-fabrics/cotton/corduroy.html
“Cotton.” Swicofil. Web. 21 June 2015.
http://www.swicofil.com/products/001cotton.html
“Cotton Print Fabric.” Mood Fabrics. Web. 21 June 2015.
http://www.moodfabrics.com/fashion-
fabrics/cotton/prints.html?p=3&pattern=14%2C205
“Denim Fabric.” Mood Fabrics. Web. 4 July 2015.
http://www.moodfabrics.com/fashion-fabrics/cotton/denim.html
“Denim Finishing.” Fashionary. 16 Dec 2009. Web. 4 July 2015.
http://fashionary.org/blog/denim-finishing/
“Drawing of Lady Skinny Denim Jeans with Crinkle Effect.” Fotosearch. Web. 27
June 2015. http://www.fotosearch.com/CSP233/k2338504/
“Fall 2015: An Evolving Color Landscape.” Pantone. Web. 4 July 2015.
http://www.pantone.com/pages/fcr/?season=fall&year=2015&pid=11
“Fashion Flats.” Pinterest. Web. 27 June 2015.
https://www.pinterest.com/luhaddadborelli/fashion-flats/
“Flat Spec.” Only Light. Web. 27 June 2015.
http://www.onlylight.com/flat_spec.html
“Fuchsia Rayon Challis.” Mood Fabrics. Web. 21 June 2015.
http://www.moodfabrics.com/fuchsia-rayon-challis-306615.html
Garg, Rahul. “Different Types of Weaves.” Fibre 2 Fashion. Web. 4 July 2015.
http://www.fibre2fashion.com/industry-article/11/1095/different-types-of-
weaves1.asp
“Girls.” J. Crew. Web. 7 June 2015. https://www.jcrew.com/Girls.jsp
pg. 31

“Girls Clothing.” Gap Inc. Web. 6 June 2015.
av&clink=9713870
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jersey/heathered-light-gray-viscose-jersey-307746.html
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finished+brass%2C+crystal+passions%2C+silver+crystal+clear%2C+14mm+round+
%281790/114%29.+sold+per+2-
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pg. 32

“Men’s Clothing.” Gap Inc. Web. 6 June 2015.
av&clink=9713870
“Men’s Clothing.” J. Crew. Web. 7 June 2015. https://www.jcrew.com/mens-
clothing.jsp
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pg. 33

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“Women’s Clothing.” Gap Inc. Web. 6 June 2015.
av&clink=9713870
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