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#REALESTATE #CROWDFUNDING AND THE
ONGOING DEMOCRATIZATION OF FINANCE
ASHLEY SMITH, CEO
TIM STRANGE, VP OF REAL ESTATE
CROWDSEEKR.COM
WHAT IS REAL ESTATE
CROWDFUNDING?
HINT: IT HAS NOTHING TO DO WITH KICKSTARTER
WORLDWIDE GROWTH TRENDS FOR REAL ESTATE
CROWDFUNDING
$19 M
$400 M
$1 B
$2.5 B
$3.5 B
2012 2013 2014 2015 2016
THE JOBS ACT
What is it, and why is it important?
REAL ESTATE PRIVATE PLACEMENTS BEFORE THE JOBS
ACT: OVERVIEW
• Investors:
• Whole-building investments, fee simple transactions
• Syndications
• Sponsors:
• Friends and family network
• No general solicitation
ACCREDITED INVESTOR STANDARD
• Income that exceeded $200,000 (or $300,000 together with a spouse) in each of the
prior two years and "reasonably expects the same for the current year, or
• Net worth of more than $1 million, either alone or together with a spouse, excluding
primary residence, or
• Trusts with total assets in excess of $5 million, or
• Entities in which all members are accredited
REAL ESTATE PRIVATE PLACEMENTS BEFORE THE JOBS
ACT: REG D RULE 506(B)
• Traditional private placements conducted online
• Used by Fundrise, RealtyMogul, RealtyShares, and others
• No-action letters (Lamp Technologies and Citizen VC)
• Password-protected websites with a series of steps, including waiting periods (up to 1
month), phone calls, surveys designed to simulate a substantive, pre-existing relationship
JOBS ACT OVERVIEW
• Jumpstart Our Business Startups Act
• Signed into law in April 2012
• “The JOBS Act was the single largest change to regulations affecting investment offerings by small
companies since the creation of the SEC and Federal Reserve after the Great Depression.” –
Entrepreneur.com
• Response to post-2008 crash credit slump that left startup companies with decreased access to the
capital markets
• Comprised of 7 titles
TITLE II
• Also known as 506(c)
• Went live in September 2013
• General solicitation allowed
• RealCrowd, CrowdStreet, Patch of Land, Peer Realty, Equity Multiple
• No limit on amount raised
• Accredited investors only; “reasonable steps” to verify
TITLE IV
• Went live in September 2015
• Reg A+
• “Mini IPO”
• Sponsors can raise up to $50 million
• Non-accredited investors may participate
• Sponsors must file with and receive approval from the SEC, but fees are lower than for a
regular IPO and ongoing disclosure requirements are less burdensome
• eREITs – Fundrise eREIT, MogulREIT
TITLE III
• Went live in May 2016
• Seed stage funding
• Non-accredited investors may participate, subject to fairly stringent limits
• Sponsors may only raise a maximum aggregate of $1 million in a 12-month period
ISSUES THE INDUSTRY MUST OVERCOME
• Awareness/Information accuracy
• Transparency/Data Access
• Sustaining quality deal flow
THE FUTURE OF REAL ESTATE CROWDFUNDING
• Greater participation by institutional investors
• Continued specialization by platforms and third-parties
• Real estate crowdfunding is still young
• Real estate crowdfunding currently represents 0.3% of the total RE private equity market
CASE STUDY
White Star Stillwater
REALCROWD OVERVIEW
WANT TO LEARN MORE?
VISIT US AT WWW.CROWDSEEKR.COM, OR FOLLOW US AT FACEBOOK.COM/CROWDSEEKR,
TWITTER.COM/CROWDSEEKR, OR LINKEDIN.COM/COMPANY/CROWDSEEKR

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Introduction to Real Estate Crowdfunding by the CrowdSeekr Team

  • 1. #REALESTATE #CROWDFUNDING AND THE ONGOING DEMOCRATIZATION OF FINANCE ASHLEY SMITH, CEO TIM STRANGE, VP OF REAL ESTATE CROWDSEEKR.COM
  • 2. WHAT IS REAL ESTATE CROWDFUNDING? HINT: IT HAS NOTHING TO DO WITH KICKSTARTER
  • 3.
  • 4. WORLDWIDE GROWTH TRENDS FOR REAL ESTATE CROWDFUNDING $19 M $400 M $1 B $2.5 B $3.5 B 2012 2013 2014 2015 2016
  • 5. THE JOBS ACT What is it, and why is it important?
  • 6. REAL ESTATE PRIVATE PLACEMENTS BEFORE THE JOBS ACT: OVERVIEW • Investors: • Whole-building investments, fee simple transactions • Syndications • Sponsors: • Friends and family network • No general solicitation
  • 7. ACCREDITED INVESTOR STANDARD • Income that exceeded $200,000 (or $300,000 together with a spouse) in each of the prior two years and "reasonably expects the same for the current year, or • Net worth of more than $1 million, either alone or together with a spouse, excluding primary residence, or • Trusts with total assets in excess of $5 million, or • Entities in which all members are accredited
  • 8. REAL ESTATE PRIVATE PLACEMENTS BEFORE THE JOBS ACT: REG D RULE 506(B) • Traditional private placements conducted online • Used by Fundrise, RealtyMogul, RealtyShares, and others • No-action letters (Lamp Technologies and Citizen VC) • Password-protected websites with a series of steps, including waiting periods (up to 1 month), phone calls, surveys designed to simulate a substantive, pre-existing relationship
  • 9. JOBS ACT OVERVIEW • Jumpstart Our Business Startups Act • Signed into law in April 2012 • “The JOBS Act was the single largest change to regulations affecting investment offerings by small companies since the creation of the SEC and Federal Reserve after the Great Depression.” – Entrepreneur.com • Response to post-2008 crash credit slump that left startup companies with decreased access to the capital markets • Comprised of 7 titles
  • 10. TITLE II • Also known as 506(c) • Went live in September 2013 • General solicitation allowed • RealCrowd, CrowdStreet, Patch of Land, Peer Realty, Equity Multiple • No limit on amount raised • Accredited investors only; “reasonable steps” to verify
  • 11. TITLE IV • Went live in September 2015 • Reg A+ • “Mini IPO” • Sponsors can raise up to $50 million • Non-accredited investors may participate • Sponsors must file with and receive approval from the SEC, but fees are lower than for a regular IPO and ongoing disclosure requirements are less burdensome • eREITs – Fundrise eREIT, MogulREIT
  • 12. TITLE III • Went live in May 2016 • Seed stage funding • Non-accredited investors may participate, subject to fairly stringent limits • Sponsors may only raise a maximum aggregate of $1 million in a 12-month period
  • 13. ISSUES THE INDUSTRY MUST OVERCOME • Awareness/Information accuracy • Transparency/Data Access • Sustaining quality deal flow
  • 14. THE FUTURE OF REAL ESTATE CROWDFUNDING • Greater participation by institutional investors • Continued specialization by platforms and third-parties • Real estate crowdfunding is still young • Real estate crowdfunding currently represents 0.3% of the total RE private equity market
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  • 18. CASE STUDY White Star Stillwater
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