- The interviewee, Stephanie Goetsch, is the founder of Spark Career Strategy and has worked in various HR roles at companies like Chevy Chase Bank and Adecco Technical.
- She believes her experience in HR makes her a better career coach by giving her credibility and knowledge of the hiring process.
- Her favorite part of working in HR is that it is people-focused rather than focused on systems and processes.
- Some advice she gave for succeeding in HR is to get experience in different areas of HR early in your career, avoid generalist roles, understand employment law, and look for opportunities to experience other areas within
7. 7
a. Try a lot of things! HR is a large field, but dive deep into an area and wide. Avoid
generalist roles. People ultimately want expertise. Be in a team that allows you
to experience other areas. Understand compensation and employment law.
Expand your horizons. Look for a team that allows you to do and touch other
items within HR. Smaller teams offer greater opportunity. Do it early! Dive into
everything very early in your career, because it will be worth it in the end!
6. As you have stated in previous talks and on your LinkedIn profile, I have noticed that
you don’t have a master’s degree. Would you say that a master’s degree is required to
be a part of top management in HR?
a. Experience, leadership, and technical knowledge trump knowledge every time.
The ability to walk into a room with top executives and have confidence and talk
clearly served me very well. Know when to stop talking especially when around
top management. Top executives love working with me which allowed me to
have advocacy across the organizations that I have worked for. Getting my PHR
certification was very helpful for my career as well.
7. What were some challenges/surprises that were involved when you first started in
HR?
a. What surprises me is that there are brilliant people in big companies, but HR is
very undervalued. HR is there to serve them in a very secretariat way in their
minds. HR does not do a good job at showing value for themselves most of the
time. It made me insane because I worked really hard towards making HR a
bigger part in these organizations that I worked for. Companies walk all over HR.
As talked about a lot at the SHRM conference, HR is starting to come up more
and more in these large organizations. As HR professionals, it is important that
we push HR and show our importance. Companies bring me in to consult for
them, and their HR department is very far behind. We have to be business
people and start bringing up metrics. Metrics work for top management every
time. They want to see numbers, so be sure to bring them that!
Ms. Goetsch is very motivated in the field of HR, and I feel as if that is a common
leadership style in any top management position. She has this passion for ongoing
learning that I see in myself. That is a great motivational factor to see similarities with
someone as successful as Ms. Goetsch. I think that acclimating to change is one of the
best and most important things that someone in the human resource field can do. As
Ms. Goetsch said, diving in deep and wide in HR is extremely important to building the
foundation of a successful human resource career.
As I did learn at the SHRM conference as well as in many classroom settings, HR does
have a difficult time presenting itself as a relevant field in large organizations. This has
been one of the main pressing issues presented to HR professionals across the world.
However, I was surprised to hear it from Ms. Goetsch as an issue from a career coach’s
perspective. Ms. Goetsch has a very interesting view because of her involvement in both
12. 12
6. What entry level jobs offer the best opportunities for the greatest amount of diverse
learning in HR?
a. A larger company with generalist positions is naturally going to offer more
opportunities for a wider range of learning (breadth of tasks and exposure to
best practices across a number of areas of HR). However, smaller companies
where fewer people do each job can also offer wonderful learning opportunities
because of the depth of learning (significant development of skills on a few
functional areas of HR).
7. What is the most important thing that someone planning to enter into this career
should know?
a. I cannot choose just one most important thing! One big thing is that HR is
constantly evolving with new laws, best practices, etc. In order to be successful,
a good HR professional is in a constant state of learning and then proactively
sharing that learning with his/her organization (which is not easy). This career is
not ideal for those who have a strong preference for equilibrium or maintaining
the status quo. Another big thing is having the courage to confront other
managers, even executives, when they are not managing properly. Being an
advocate for the employee while also keeping the company's best interests as
the focus can be a tough balance to strike.
I think that a common leadership style in HR is the transfer of learning and succession planning.
As Dr. Abston is a professor, I think she does both of these although one may be unknowingly.
As I have taken multiple classes with Dr. Abston, I can personally say that in order to pass her
courses, you have to genuinely learn the material. Memorization does not work in her courses.
The transfer of learning of course occurs when she is teaching. She is bringing her knowledge
and expertise to the classroom, and the students have the privilege of taking in that material.
Succession planning is important in the field of HR simply because it is important that top
companies have the next line of top managers properly prepared to take on their roles. I say
that Dr. Abston has prepared myself and her other students exceptionally well on my future
career in HR. Dedication and time management are extremely important in order to acclimate
to these leadership styles. You have to be willing to work the extra hours and volunteer for
those extra projects to get to where these other leaders are, and promote leadership within the
company to your other coworkers. I think that Dr. Abston is a wonderful portrait of a leader,
and I have certainly learned so much from her.
Dr. Abston has a very odd career path into HR. As stated by Dr. Abston in this interview, she got
her bachelor’s degree in Biology. I found it surprising that her reason for getting into HR was for
the task variety. I can list multiple reasons as to why I chose HR as my career field, but task
variety wasn’t on my list until this interview. I do feel like that is an extremely important factor
in choosing a job, especially with Millennials. I also found it surprising that Dr. Abston wasn’t
sure if getting her PhD and becoming a professor was worth it. I’ve never thought to ask her
this question (although we’ve talked about a thousand different things in the past). This topic
just never came up. I’m currently debating where I want to take my career path, and teaching
was on that list. Dr. Abston has not necessarily made me rethink that, but she has made me
24. 24
WORK SAMPLE 4
For my fourth work sample, I chose a blog post that I wrote for our website.
4 steps to Impress Recruiters When They Call
Want to know how to make a great first impression when recruiters call? We have four simple
steps that you must start doing today!
Our job is to help you stand out from the crowd and help you find the perfect skilled trades
position for you. So, how can you nail that call and land an in-person interview?
• Step 1. Keep your contact information up to date.
• Step 2. Set-Up your voicemail – Make the greeting simple but professional. Don't just let
it be your phone number. If you don't know how to set up your voicemail, google how to
do it!
• Step 3. Be Responsive – If a recruiter calls and leaves a voicemail, call back right away.
• Step 4. Be Polite – Just pick up the phone and say “Hi, this is << Test First Name >>,
how can I help?”
Don’t be nervous when picking up the phone. REMEMBER, you know yourself better than
anyone else, be confident!!
Need more help? Listen to Tracy Goodwin's advice on phone etiquette below!
https://www.youtube.com/watch?v=wYSrIRqavoM
37. 37
WORK SAMPLE 2
My second work sample is a case study that I completed and had to turn in.
Intel: A Case Study of Foreign Direct Investment in Central America
1) What was the problem in the case study?
a. I wouldn’t necessarily say that there was a problem in this case study. We were
merely evaluating if companies moving into different countries was a positive or a
negative thing. In this case study in particular, we studied Intel and if their move
into Costa Rica was a good or a bad thing for both the company and the country.
2) Who were the major actors, i.e. countries, companies, individuals, non-government
organizations, in the case?
a. Intel, Costa Rica, The Presidency, the Ministry of Foreign Tiade, CINDE, the
Ministry of Education, the Costa Rican Technology Institute, ICE, Rodríguez-
Clare, European Union, Program for Higher Technology Multinational
Enterprises, PROCOMER
3) What were the competing interests in the case study?
a. Intel and competing companies that aren’t named. Costa Rica and other countries
around the world. This isn’t really a typical case study where there are two
competing interests. Mainly, we are talking about how Intel’s integration into
Costa Rica has helped the economy.
4) How were these interests addressed?
a. In this particular case study, they addressed the impact of FDI on Costa Rica.
They addressed direct effects, macroeconomic effects, fiscal effects, and the
impact of productivity. They looked at the overall growth, which has grown since
Intel has put themselves in Costa Rica. They also looked at imports and exports;
which Intel has increased profits within Costa Rica from a deficit to a surplus.
They did surveys asking other companies if they think that Intel has helped or hurt
in different ways. They asked about the wages and if other companies had to
increase their wages due to Intel coming into the country. They also asked if other
companies thought that Intel had increased productivity together. These
companies, for the most part, had very positive things to say about Intel.
5) Consider possible outcomes. What strategies would you have recommended in this
case to create a favorable outcome for all of the actors in the case study?
a. I think that this case was handled very well. Intel made a decision as to enter into
Costa Rica based on multiple important factors. These factors included “political
stability, highly educated labor force, relatively corruption-free environment, and
the credibility of the legal institutions”. I think that Intel based their decision on
relevant factors, and there wasn’t another way to handle it.
40. Academic Course Syllabus
The Washington Center for Internships and Academic Seminars
1
ST16-4843 International Business: Case Studies in
Strategic Trade Management
Instructor: Dr. Eugene Laney, Jr.
Email: e.clifflaney@gmail.com
Phone: 202-251-7476
Meeting Time: Monday, 6:30-9:30pm
Course Description
The course examines multinational corporations’ strategic and managerial challenges in the area
of international trade by focusing on a series of case studies that will help students better
understand international business and trade interface.
For each case, topics include customs and security regulations, climate change policies, import
safety, export control, financial services, intellectual property rights, e-commerce, market access
and technology transfer. Corporate Social Responsibility is considered from an international
business-government relations perspective.
Course Goals
This course is designed to provide an understanding of the relationship between multinational
corporations’ activities and government policies from a global perspective. It would be helpful for
students to have previous familiarity with international trade policy and business.
Student Learning Outcomes Objectives
By the end of the course, students will demonstrate competency in the following areas:
Knowledge
Knowledge of the role of multinational corporations in the international trading system.
Knowledge of the regulatory regimes that govern international trade.
Familiarity with corporate compliance policy and strategies.
Skills
Improving business writing and presentation skills.
Applying problem-solving skills to policy-related problems.
Interpreting multinational corporations’ strategic and managerial challenges in the area of
international trade.