This will help you to gain knowledge about YouTube and its facts.

2. Ayushi Talreja
PGDM (2020-2022)
Jaipuria Institute of Management, Indore

3. • YouTube was created by Chad Hurley, Steve Chen, and Jawed Karim.
• It is headquartered in San Bruno, US.
• The logo, website domain and trademark for YouTube were registered
on 14th February 2005.
• The original idea was to be an online dating website. Users would be
able to upload videos of them introducing themselves and saying what
they were interested in, but the idea didn’t take off and the co-founders
soon pivoted YouTube to become a more general video sharing site.
• YouTube began its life being funded by investors.
• It was run in an improvised office in a garage.
Origin

4. • The first ever video was uploaded by Jawed Karim himself. It was named
as “Me at the Zoo”.
• The first ever video which got a million views was of Nike advertisement
starring footballer Ronaldoinho.
• Google acquired it in October 2006 for $1.6 billion. At that time YouTube
had only 65 employees.
• Adverts were rolled out less than a year later as a way to make money
from the website.
• In December 2012, a video received a billion views for the first time.
• Since then YouTube has continued to grow and is now the second most
popular website in the world.

5. Entertainment, Music &
News were the top 3
genres based on content
consumption contributing
to over 70% of views in Q1
2020.
The Millennials
remains the most
active groups on
YouTube in India
with 70% of
viewership coming
from the Age
group 18-34.

6. • Founders- Chad Hurley, Steve Chen, and Jawed Karim
• CEO- Susan Wojcicki
• Chief Business Officer- Robert Kyncl
• Chief Marketing Officer- Danielle Tiedt
• Head of Music Partnership for India and South Asia Region- Pawan
Agarwal
• Chief Product Officer- Neal Mohan
• Chief Of Staff, Head of Strategy & Operations-Edua Dickerson

7. “Our mission is to give everyone a voice and show them the world.”
Freedom of Expression
We believe people should be able to speak freely, share opinions,
foster open dialogue, and that creative freedom leads to new
voices, formats and possibilities.
Freedom of Information
We believe everyone should have easy, open access to information
and that video is a powerful force for education, building
understanding, and documenting world events, big and small.

8. Freedom of Opportunity
We believe everyone should have a chance to be discovered,
build a business and succeed on their own terms, and that
people—not gatekeepers—decide what’s popular.
Freedom to Belong
We believe everyone should be able to find communities of
support, break down barriers, transcend borders and come
together around shared interests and passions.

9. YouTube Go
YouTube Kids
YouTube Music
YouTube Originals
YouTube Premium
YouTube Studio
YouTube TV

10. • YouTube India, a localized version of the video platform that catered to
Indian user preferences, was launched in 2008 at a time when Indians
accounted for only around 1 percent of YouTube’s total viewership.
• In 2015, YouTube launched “YouTube Space”
• Located in Mumbai’s film city, the ‘Space’ offered Indian YouTubers the
chance to “learn, connect, and collaborate” in their efforts to create
more engaging video content for the site. The move contributed to
YouTube’s surging popularity in the country.

11. YouTube alone has
garnered over 300 billion
views in Q1 2020 which
is 13% more than Q4
2019.
Over 90% of the views on
YouTube were through
Mobile devices.

12. Top Creators as of May 2020

13. • Sponsored videos
• Embedded Advertisements
• Landing Page Advertisements
• YouTube Premium
• Channel Membership
• YouTube TV
• Affiliate Earning

14. Worldwide advertising revenues as of Q1’2020