2. AZDAN BUSINESS ANALYTICS │ ORACLE+NETSUITE SOLUTION PROVIDER 2
TODAY’S ADVERTISING AND DIGITAL
MARKETING AGENCIES NEEDS
Advertising and digital marketing agencies are facing now more challenges to offer their
clients creative service, while effectively controlling project management as well as
meeting tight customer deadlines easily and seamlessly.
To address these challenges, advertising digital marketing agencies require a unified
cloud business solution that can help effectively manage their financial, creative and
production assets in order to maximize profitability and client satisfaction.
Advertising and digital marketing agencies are in need to create seamless businesses
where they spend their days creating beautiful stuff and helping their clients grow
businesses. In the same time, this agency model isn’t without its own challenges.
The shift to digital has advertising and marketing agencies undergoing a rapid
transformation. As retainers and mark-ups give way to fee- and performance-based
revenue, monitoring project profitability and employee performance becomes
imperative. Yet many agencies rely on disparate management and billing systems,
leaving agency leaders without a single actionable view of the business.
Azdan knows that many advertising clients in a critical situation. They want to do what
you love: make beautiful design projects your clients will love – but unfortunately, they
stuck responding to emails, diving through boring spreadsheets, managing financial
statements and worrying about their revenue. Fortunately, the challenges of a typical
advertising and digital marketing agency are well known for Azdan, as our consultants
have a crafted strategy and experience to deal with these kinds of challenges.
“With NetSuite, we now have complete visibility across
the whole company’s financial and operational metrics.
We understand what our resources are working on,
what they’re planning to work on going forward, and
what our revenue and our profitability estimates are
going to be for the future.”
Howard Abrams,
VP of Finance, Empathy Lab
3. AZDAN BUSINESS ANALYTICS │ ORACLE+NETSUITE SOLUTION PROVIDER 3
COMPLETE LIFECYCLE - BID TO BILL
NetSuite SRP quickly generates tangible results while driving down bench time,
increasing resource utilization, elevating ontime project delivery, improving invoicing
accuracy, streamlining revenue recognition, reducing overhead, expediting billing cycles
and increasing visibility into your services organization.
Turn information into insight with at-a-glance
KPIs and better project monitoring capabilities.
Solution Features
• Resource management and forecasting for complete visibility
into resource utilization.
• Project costing, budgeting and profitability reporting for
determining your true cost of doing business.
• Sophisticated project accounting.
• Powerful billing rules engine to support complex client billing.
• Turn information into insight with at-a-glance KPIs and better
project monitoring capabilities.
• Collaborative project management to proactively identify and
resolve issues.
• Simple and easy timesheet management, directly integrated
with project management and billing.
• Easy and flexible expense management to maximize accuracy
and timelines.
• Powerful, intuitive, configurable dashboards and reporting.
4. AZDAN BUSINESS ANALYTICS │ ORACLE+NETSUITE SOLUTION PROVIDER 4
WHY AZDAN RECOMMEND NETSUITE’S
PSA FOR ADVERTISING AGENCIES?
Azdan uses NetSuite PSA as it is the first cloud native solution that unites all of the ERP
and professional services automation functionality to meet the business requirements
and needs of both product and services companies in one single system. NetSuite PSA
allows you to:
• Automate and manage key aspects of their business across the complete bid-to-bill
lifecycle, giving them what they need to stay competitive, gain efficiency, deliver
quality services and delight their clients.
• Enable omni-business model billing for service delivery across the services value
chain from fixed fee, to milestone and to time-and-materials.
• Provide on-the-go services professionals to access real-time business information
anywhere, anytime and better collaboration across the organization.
• Gain comprehensive visibility into back-office financials and front-office services
operations in one unified system to increase project profitability, maximize billable
resource utilization and make informed, data-driven, strategic and tactical decisions
with powerful and insightful business metrics.
• Address global businesses’ needs by giving them comprehensive real-time visibility,
integrated financials, resource optimization and services management from corporate
to subsidiaries, down to the individual project level across geographies, currencies
and tax jurisdictions.
For service delivery organizations of any
type who require visibility and control
over their enterprise-wide processes
such as revenue recognition for diverse
revenue streams and unified billing, we
have your solution. From embedded
professional services teams within
software companies, to marketing and
creative teams in agencies, to specialty
services teams, to management
consulting organizations, Azdan
recommend NetSuite delivers everything
you need to run
and grow your business.
5. AZDAN BUSINESS ANALYTICS │ ORACLE+NETSUITE SOLUTION PROVIDER 5
FEASIBILITY PLAN DESIGN BUILD TEST PRODUCTION SUPPORT
KEEP YOUR PROJECTS STABLE
The Waterfall method is the traditional approach to project development where a
project is broken up into smaller distinct stages that must be completed in a predefined
sequence. The waterfall model is one in which each phase of a product’s life cycle takes
place in sequence, so that progress flows steadily downwards through these phases
like a waterfall.
In the Waterfall projects, each distinct stage represents a discrete phase of product
development. In Waterfall projects, returning to a previous phase is not an option as you
can only travel downstream and must complete a full implementation cycle. Your team
will complete one phase before they can proceed to another one, however there’s
typically a review of requirements at the end of each stage.
Advertising companies use waterfall type because challenges faced during
development can be researched and bottomed out during the design phase. Because
the waterfall process is a linear one it is perhaps easier to understand, especially for non-
technical people. And its easy static way and predictable project stages make it easy to
estimate costs, create timelines, and stick to deadlines. Azdan uses the #1 Cloud
Business Software to solve the waterfall challenges in an efficient manner.
6. AZDAN BUSINESS ANALYTICS │ ORACLE+NETSUITE SOLUTION PROVIDER 6
WHY AZDAN RECOMMEND NETSUITE’S
PSA FOR ADVERTISING AGENCIES?
PROJECT MANAGEMENT
Project Management capabilities enable project managers and team members to
collaborate on projects and maintain current and accurate project status at all times,
allowing managers to proactively identify and resolve potential issues with each
engagement.
RESOURCE MANAGEMENT
Resource Management enables project managers to optimize staffing and utilization by
minimizing bench and ensuring that qualified resources are working on the right
projects.
PROJECT ACCOUNTING
Project Accounting connects project activities with company financials, helps ensure
accurate accounting and billing throughout the project lifecycle, and streamlines time
and expense management while providing extensive reporting capabilities.
TIMESHEET MANAGEMENT
One of the highest touchpoints in a PSA solution, our customizable timesheet feature
enables users to quickly and easily capture detailed timesheets, whether in the office or
on the road.
EXPENSE MANAGEMENT
NetSuite Expense Management offers powerful features that improves productivity,
enables better tracking and compliance, maximizes accuracy and timeliness of expense
reporting and enhances the overall user experience.
BILLING
Billing and Invoicing Management automates one-off invoices as well as complex
recurring, time and project-based billing. NetSuite provides flexible billing options—
based on completing project work, achieving project milestones, or according to a
schedule of dates.
CLIENT MANAGEMENT
NetSuite CRM software is the only cloud solution that delivers a real-time 360-degree
view of your customer. It provides a seamless flow of information across the entire
customer lifecycle from lead through to opportunity, sales order, fulfillment, renewal,
upsell, cross-sell, and support
7. AZDAN BUSINESS ANALYTICS │ ORACLE+NETSUITE SOLUTION PROVIDER 7
WHY AZDAN IS THE BEST SOLUTION
PROVIDER FOR ADVERTISING AGENCIES?
One Unified Solution. You can get the benefit of a totally unified solution, with seamless
upgrades and without many of the integration challenges. Our Specialization brings more
insight to our clients and become an integral part of their business. We have deep
experience in all Oracle products from strategy to execution in all vertical industries.
Robust Delivery Team. Azdan uses a proven methodology based on best practices
collected from our vast experience in deploying business solutions for our clients. To
successfully propose, design and deliver solutions on your behalf. They work with your
team hand in hand in time-efficient ways to develop solutions and outcomes rapidly.
Industry Specialty. Azdan recognize and understand the diversity of vertical market
such as Omnichannel commerce, Hardware, Internet/Software, Media, Manufacturing,
Fintech, Consumer mobile, logistics,…etc. Azdan fully understand your industry; its
trends, terminologies, regulatory and compliance challenges, business challenges and
other key attributes of the vertical environment.
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DEEP IN-COUNTRY EXPERIENNCE
Localization. Our people are blend mix of business and technology Arab consultants.
They understand the culture of the manufacturing in the Arab countries. They have
several years of implementation and training experience on/offsite. Only Azdan has the
native perspective of your country, it has a deeply understanding of your unique culture.
Customization. Azdan consultants use advanced customization tools to tailor NetSuite
to your individual business needs. These customization features allow you to easily
adapt NetSuite to meet your company's business process. They can control the
information that is accessed and entered by each user of your NetSuite accounts.
Support Model. Azdan support team offers your organization a choice of support
offerings to match your business needs, from critical to low severity incidents. Each
provides specific service levels and capabilities. Our Team has an efficient support
model flexible to perform on-site and off-site support. The support team is able to
address your NetSuite questions and issues rapidly to keep your business running
smoothly.
9. AZDAN BUSINESS ANALYTICS │ ORACLE+NETSUITE SOLUTION PROVIDER 9
AZDAN BUSINESS ANALYTICS
Mazaya Business Avenue AA1, Office No. 2403
Jumeirah Lakes Towers, Dubai, United Arab Emirates
info@azdan.net
www.azdan.net
IBRAAM SAMI
Regional Director
ibraam.sami@azdan.net
+2012 01204 748
BISHOY SAMI
Managing Consultant
bishoy.sami@azdan.net
+9715 67159 627
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