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Nathalie Greenan, Silvia Napolitano
Expert Workshop on 29th of March 2021
How to measure technological
transformation with EU-wide statistical
surveys?
Introduction
Existing statistical surveys struggle in providing timely, comparable and
representative information on technological transformation.
• The literature does not provide a unique comprehensive definition of
technological transformation (Warhurst et al., 2019)
• The unit of analysis may differ
Key concepts:
the technological transformation
Innovation: complex phenomenon which
changes the existing production system
(Schumpeter, 1939)  not only big bang events
but also incremental innovations (Freeman and
Soete, 1997; Lundvall, 1992; Nelson, 1995).
Clusters of innovations  a dominant
technology establishes in the market (Perez,
2010).
Technological revolution : changes to the
technological system are sufficiently radical and
stimulate a whole industry, but also modify the
economic system, the institutional context and,
eventually, the cultural context (Perez, 2010)
Key concepts:
the current digital and industrial transformation
• Fifth technological revolution (from the ‘70s)  ICTs
• Recent new acceleration phase  increased network connectivity  big data,
cloud computing, artificial intelligence and the integration of digital and
analogue or operational technologies in manufacturing (Industry 4.0)
• Sluggish growth  incompleteness of the economic and social
transformation
Technological change as socially determined
Organisational change is more gradual than technological change
 Organisational change simultaneously concern management tools, organisational
structures, work practices and skills sets (Greenan, 2003)
 productive complementarities captures the idea that tangible and non-tangible
investments reinforce the performance of one another in the change process
(Milgrom and Roberts 1990)  call for a radical changes
 BUT the inertia of routines and trade-off which make the transition difficult
(Brynjolfsson and Milgrom 2013) slow down the organisational transformation
New business process model across global value chains has to deal with a knowledge
management issue (Bodrožić and Adler, 2018)
 favour enabling rather than coercive uses of new technologies, management
tools and organisational practices
 enhance the learning capacity of the organisation by engaging employees and
business partners to create and share new ideas, expertise and knowledge in
networks
Conceptual and measurement framework
Networks
Public
policies
and
institutional
arrangements
Outputs
New or
improved
products,
processes,
organisational
marketing
practices
Inputs
R&D,
digital and
industrial
technologies,
learning
capacity
Outcomes
Inequalities in
skills
utilisation,
employment,
occupational
risks, quality of
working life
The measurement framework on
technological transformation
and organisational practices
Measuring the technological transformation
with statistical surveys: measures’ types
Three types of measures:
1. measures of innovation activities, on the input side (e.g. R&D)
and on the output side;
2. measures of technology adoption and use;
3. measures of learning capacity in networks, related with
organisational structures and practices, management models
and tools.
Measuring the technological transformation with
statistical surveys: the identified datasets
1 measures of innovation activities
and innovation outputs
• Community Innovation Survey (CIS, Eurostat)  data about various aspects of the
implementation of innovation activities in firms + innovation outputs
2 measures of technology adoption
and use
2 yearly survey on the use of ICTs at the EU level:
• the Community survey on ICT usage and e-commerce in enterprises (Eurostat)
• the Community Survey on ICT usage in households and by individuals (Eurostat)
 no distinction between uses at home, at work or any other place.
3 measures of learning capacity • the European Company Survey (ECS, Eurofound): two different sources of
information (management and employee representative ) BUT instable
questionnaire
• the European Working Condition Survey (EWCS, Eurofound): stable questionnaire,
but only one source of information, the employees. It provides information about
work organisation and working practices.
Measuring the technological transformation with
statistical surveys: the identified datasets
1 measures of innovation activities
and innovation outputs
• Community Innovation Survey (CIS, Eurostat)  data about various aspects of the
implementation of innovation activities in firms + innovation outputs
2 measures of technology adoption
and use
2 yearly survey on the use of ICTs at the EU level:
• the Community survey on ICT usage and e-commerce in enterprises (Eurostat)
• the Community Survey on ICT usage in households and by individuals (Eurostat)
 no distinction between uses at home, at work or any other place.
3 measures of related new
managerial practices
• the European Company Survey (ECS, Eurofound): two different sources of
information (management and employee representative ) BUT instable
questionnaire
• the European Working Condition Survey (EWCS, Eurofound): stable questionnaire,
but only one source of information, the employees. It provides information about
work organisation and working practices.
Measuring the technological transformation
with statistical surveys: challenges
Measures of innovation :
• Direct measures about the introduction of a new or significantly
improved product, process, organisational or marketing method
by an enterprise (Oslo Manual)
• Black box:
• does not allow to capture the type of technology, how much it is advanced, nor how it
is used and embedded in the production process
• limited information on the direction of change and on the extent of the innovation
• no information on whether the company is technologically advanced
Measuring the technological transformation
with statistical surveys: challenges
Measures of technology adoption and use:
• allow for more fine grained analysis, but poor availability at micro level
• dynamic concept that, in the case of the current digital and industrial transformation,
seems particularly rapid in its pace
• No systematic method to update surveys according to technological evolutions
Measuring the technological transformation
with statistical surveys: challenges
2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 Label
E_CUSE Use computers
E_IACC Access to the Internet
E_DSL 79 DSL, ADSL connection
E_BROAD 90 Fixed broadband access
E_FIXBB 92 use of DSL or any other type of fixed broadband
E_MOBBB 69 Mobile broadband
E_BROAD2 96 Enterprises with broadband access (fixed or mobile)
E_WEB Website or Home Page,
E_AEBUY 45 Enterprises purchasing online
E_AESELL E_commerce sale (web sales)
E_AXSELL 5 Enterprises with EDI-type sales
E_EMPMD1_GT0 66 Provide to the persons employed port. devices that allow a mobile con. to the int. for bus. use
E_SM1_SNET 33 Use social networks (e.g. Facebook, LinkedIn, Xing, Viadeo, Yammer, etc.)
E_ERP1 Enterprises who have ERP software package to share information between different functional areas
E_SISC Sharing electronically business processes with their suppliers and/or customers
E_CRM Enterprises using software solutions like Customer Relationship Management (CRM)
E_RFID 4 Enterprises using Radio Frequency identification (RFID) technologies (as of 2014)
E_CC_HI 9 Buy high CC services (accounting software applications, CRM software, computing power)
E_CC_LO 7 Buy only low CC services (e-mail, office software, storage of files)
E_CC_ME 9 Buy only medium CC services (e-mail, office software, storage of files, hosting of the enterprise's database)
E_P3D 4 Use 3D printing
E_RBT 7 Use industrial or service robots
E_RBTI 5 Use industrial robots
E_RBTS 2 Use service robots
Measuring the technological transformation
with statistical surveys: challenges
Measures of the learning capacity of the organisation in networks
• From the managerial strategies to the employees level  sources of information
• Complementarities and bundling of management tools and organisational practices
intention and direction of change
• Dynamic concept, but less rapid than technological change
• Emergence of digitally operated networks
• Important data gap on this central issue, e.g. digital platforms
• at the employer level, not “standards” firms + no info on the use of digital platforms
by companies to deliver or purchase goods or services
• at the workers’ level, platform work shifts the employment relationship to grey areas,
blind spot
Data coverage in the identified datasets
TARGET TIME COUNTRIES NACE Rev. 2 LIMITATIONS
CIS Firms with
10 or more
employees
• 2010
• 2012
• 2014
+ 2016
(aggregated
level)
Micro-level: 15 countries
Macro-level: EU 27 Member
States, plus UK, Norway,
Serbia, Turkey, Iceland,
Switzerland, Macedonia and,
from 2016, Montenegro
A to N (2-digit level BUT
only NACE B to E +
wholesale trade (NACE
G46); + some services
sectors (NACE H, J, K and
M71 to M73) are
mandatory
Aggregated data
• aggregation
level may not be
chosen
• interaction and
complementarit
ies between
different
variables cannot
be explored,
except for those
combinations
that have been
anticipated.
ICT usage
and e-
commerce
in
enterprises
Firms with
10 or more
employees
• 2009-
2019
EU-Member States, plus
Iceland and Norway, United
Kingdom, Serbia, Turkey and
Macedonia
C to N + S (1-digit level +
some sub-aggregated for
some sections)
D-E aggregated
K excluded from 2014
Data coverage in the identified datasets
TARGET TIME COUNTRIES NACE Rev. 2 LIMITATIONS
CIS Firms with
10 or more
employees
• 2010
• 2012
• 2014
+ 2016
(aggregated
level)
Micro-level: 15 countries
Macro-level: EU 27 Member
States, plus UK, Norway,
Serbia, Turkey, Iceland,
Switzerland, Macedonia and,
from 2016, Montenegro
A to N (2-digit level BUT
only NACE B to E +
wholesale trade (NACE
G46); + some services
sectors (NACE H, J, K and
M71 to M73) are
mandatory
Aggregated data
• aggregation
level may not be
chosen
• interaction and
complementarit
ies between
different
variables,
except for those
combinations
that have been
anticipated.
ICT usage
and e-
commerce
in
enterprises
Firms with
10 or more
employees
• 2009-
2019
EU-Member States, plus
Iceland and Norway, United
Kingdom, Serbia, Turkey and
Macedonia
C to N + S (1-digit level +
some sub-aggregated for
some sections)
D-E aggregated
K excluded from 2014
EWCS Employed or
self-
employed at
the time of
the survey
• 2010
• 2015
EU28, Albania, North
Macedonia, Montenegro,
Serbia, Turkey, as well as
Norway and Switzerland
All sectors, 2-digit level Small sample size
Key messages
• Data gaps in the measurement of the digital and industrial transformation
with EU-wide statistical surveys:
1. Lack of unique dataset that collects information both at employer and
worker level  ECS, but non time depth
2. Available datasets are poorly accessible at micro level  limitations to
explore complementarities and interconnections among different
measures and to explore different levels of aggregations
3. Data coverage should be more extensive, considering that technological
transformation pervades all sectors
4. A lack of systematic method to nimbly adapt surveys to contextual changes
by introducing new questions and dropping obsolete ones
5. Together with the uses of digital and industrial technologies review the
uses of accompanying tools and organisational practices at the employer
level in particular those that equip relationships within networks in
global value chains

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9. How to measure technological transformation

  • 1. Nathalie Greenan, Silvia Napolitano Expert Workshop on 29th of March 2021 How to measure technological transformation with EU-wide statistical surveys?
  • 2. Introduction Existing statistical surveys struggle in providing timely, comparable and representative information on technological transformation. • The literature does not provide a unique comprehensive definition of technological transformation (Warhurst et al., 2019) • The unit of analysis may differ
  • 3. Key concepts: the technological transformation Innovation: complex phenomenon which changes the existing production system (Schumpeter, 1939)  not only big bang events but also incremental innovations (Freeman and Soete, 1997; Lundvall, 1992; Nelson, 1995). Clusters of innovations  a dominant technology establishes in the market (Perez, 2010). Technological revolution : changes to the technological system are sufficiently radical and stimulate a whole industry, but also modify the economic system, the institutional context and, eventually, the cultural context (Perez, 2010)
  • 4. Key concepts: the current digital and industrial transformation • Fifth technological revolution (from the ‘70s)  ICTs • Recent new acceleration phase  increased network connectivity  big data, cloud computing, artificial intelligence and the integration of digital and analogue or operational technologies in manufacturing (Industry 4.0) • Sluggish growth  incompleteness of the economic and social transformation
  • 5. Technological change as socially determined Organisational change is more gradual than technological change  Organisational change simultaneously concern management tools, organisational structures, work practices and skills sets (Greenan, 2003)  productive complementarities captures the idea that tangible and non-tangible investments reinforce the performance of one another in the change process (Milgrom and Roberts 1990)  call for a radical changes  BUT the inertia of routines and trade-off which make the transition difficult (Brynjolfsson and Milgrom 2013) slow down the organisational transformation New business process model across global value chains has to deal with a knowledge management issue (Bodrožić and Adler, 2018)  favour enabling rather than coercive uses of new technologies, management tools and organisational practices  enhance the learning capacity of the organisation by engaging employees and business partners to create and share new ideas, expertise and knowledge in networks
  • 6. Conceptual and measurement framework Networks Public policies and institutional arrangements Outputs New or improved products, processes, organisational marketing practices Inputs R&D, digital and industrial technologies, learning capacity Outcomes Inequalities in skills utilisation, employment, occupational risks, quality of working life The measurement framework on technological transformation and organisational practices
  • 7. Measuring the technological transformation with statistical surveys: measures’ types Three types of measures: 1. measures of innovation activities, on the input side (e.g. R&D) and on the output side; 2. measures of technology adoption and use; 3. measures of learning capacity in networks, related with organisational structures and practices, management models and tools.
  • 8. Measuring the technological transformation with statistical surveys: the identified datasets 1 measures of innovation activities and innovation outputs • Community Innovation Survey (CIS, Eurostat)  data about various aspects of the implementation of innovation activities in firms + innovation outputs 2 measures of technology adoption and use 2 yearly survey on the use of ICTs at the EU level: • the Community survey on ICT usage and e-commerce in enterprises (Eurostat) • the Community Survey on ICT usage in households and by individuals (Eurostat)  no distinction between uses at home, at work or any other place. 3 measures of learning capacity • the European Company Survey (ECS, Eurofound): two different sources of information (management and employee representative ) BUT instable questionnaire • the European Working Condition Survey (EWCS, Eurofound): stable questionnaire, but only one source of information, the employees. It provides information about work organisation and working practices.
  • 9. Measuring the technological transformation with statistical surveys: the identified datasets 1 measures of innovation activities and innovation outputs • Community Innovation Survey (CIS, Eurostat)  data about various aspects of the implementation of innovation activities in firms + innovation outputs 2 measures of technology adoption and use 2 yearly survey on the use of ICTs at the EU level: • the Community survey on ICT usage and e-commerce in enterprises (Eurostat) • the Community Survey on ICT usage in households and by individuals (Eurostat)  no distinction between uses at home, at work or any other place. 3 measures of related new managerial practices • the European Company Survey (ECS, Eurofound): two different sources of information (management and employee representative ) BUT instable questionnaire • the European Working Condition Survey (EWCS, Eurofound): stable questionnaire, but only one source of information, the employees. It provides information about work organisation and working practices.
  • 10. Measuring the technological transformation with statistical surveys: challenges Measures of innovation : • Direct measures about the introduction of a new or significantly improved product, process, organisational or marketing method by an enterprise (Oslo Manual) • Black box: • does not allow to capture the type of technology, how much it is advanced, nor how it is used and embedded in the production process • limited information on the direction of change and on the extent of the innovation • no information on whether the company is technologically advanced
  • 11. Measuring the technological transformation with statistical surveys: challenges Measures of technology adoption and use: • allow for more fine grained analysis, but poor availability at micro level • dynamic concept that, in the case of the current digital and industrial transformation, seems particularly rapid in its pace • No systematic method to update surveys according to technological evolutions
  • 12. Measuring the technological transformation with statistical surveys: challenges 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 Label E_CUSE Use computers E_IACC Access to the Internet E_DSL 79 DSL, ADSL connection E_BROAD 90 Fixed broadband access E_FIXBB 92 use of DSL or any other type of fixed broadband E_MOBBB 69 Mobile broadband E_BROAD2 96 Enterprises with broadband access (fixed or mobile) E_WEB Website or Home Page, E_AEBUY 45 Enterprises purchasing online E_AESELL E_commerce sale (web sales) E_AXSELL 5 Enterprises with EDI-type sales E_EMPMD1_GT0 66 Provide to the persons employed port. devices that allow a mobile con. to the int. for bus. use E_SM1_SNET 33 Use social networks (e.g. Facebook, LinkedIn, Xing, Viadeo, Yammer, etc.) E_ERP1 Enterprises who have ERP software package to share information between different functional areas E_SISC Sharing electronically business processes with their suppliers and/or customers E_CRM Enterprises using software solutions like Customer Relationship Management (CRM) E_RFID 4 Enterprises using Radio Frequency identification (RFID) technologies (as of 2014) E_CC_HI 9 Buy high CC services (accounting software applications, CRM software, computing power) E_CC_LO 7 Buy only low CC services (e-mail, office software, storage of files) E_CC_ME 9 Buy only medium CC services (e-mail, office software, storage of files, hosting of the enterprise's database) E_P3D 4 Use 3D printing E_RBT 7 Use industrial or service robots E_RBTI 5 Use industrial robots E_RBTS 2 Use service robots
  • 13. Measuring the technological transformation with statistical surveys: challenges Measures of the learning capacity of the organisation in networks • From the managerial strategies to the employees level  sources of information • Complementarities and bundling of management tools and organisational practices intention and direction of change • Dynamic concept, but less rapid than technological change • Emergence of digitally operated networks • Important data gap on this central issue, e.g. digital platforms • at the employer level, not “standards” firms + no info on the use of digital platforms by companies to deliver or purchase goods or services • at the workers’ level, platform work shifts the employment relationship to grey areas, blind spot
  • 14. Data coverage in the identified datasets TARGET TIME COUNTRIES NACE Rev. 2 LIMITATIONS CIS Firms with 10 or more employees • 2010 • 2012 • 2014 + 2016 (aggregated level) Micro-level: 15 countries Macro-level: EU 27 Member States, plus UK, Norway, Serbia, Turkey, Iceland, Switzerland, Macedonia and, from 2016, Montenegro A to N (2-digit level BUT only NACE B to E + wholesale trade (NACE G46); + some services sectors (NACE H, J, K and M71 to M73) are mandatory Aggregated data • aggregation level may not be chosen • interaction and complementarit ies between different variables cannot be explored, except for those combinations that have been anticipated. ICT usage and e- commerce in enterprises Firms with 10 or more employees • 2009- 2019 EU-Member States, plus Iceland and Norway, United Kingdom, Serbia, Turkey and Macedonia C to N + S (1-digit level + some sub-aggregated for some sections) D-E aggregated K excluded from 2014
  • 15. Data coverage in the identified datasets TARGET TIME COUNTRIES NACE Rev. 2 LIMITATIONS CIS Firms with 10 or more employees • 2010 • 2012 • 2014 + 2016 (aggregated level) Micro-level: 15 countries Macro-level: EU 27 Member States, plus UK, Norway, Serbia, Turkey, Iceland, Switzerland, Macedonia and, from 2016, Montenegro A to N (2-digit level BUT only NACE B to E + wholesale trade (NACE G46); + some services sectors (NACE H, J, K and M71 to M73) are mandatory Aggregated data • aggregation level may not be chosen • interaction and complementarit ies between different variables, except for those combinations that have been anticipated. ICT usage and e- commerce in enterprises Firms with 10 or more employees • 2009- 2019 EU-Member States, plus Iceland and Norway, United Kingdom, Serbia, Turkey and Macedonia C to N + S (1-digit level + some sub-aggregated for some sections) D-E aggregated K excluded from 2014 EWCS Employed or self- employed at the time of the survey • 2010 • 2015 EU28, Albania, North Macedonia, Montenegro, Serbia, Turkey, as well as Norway and Switzerland All sectors, 2-digit level Small sample size
  • 16. Key messages • Data gaps in the measurement of the digital and industrial transformation with EU-wide statistical surveys: 1. Lack of unique dataset that collects information both at employer and worker level  ECS, but non time depth 2. Available datasets are poorly accessible at micro level  limitations to explore complementarities and interconnections among different measures and to explore different levels of aggregations 3. Data coverage should be more extensive, considering that technological transformation pervades all sectors 4. A lack of systematic method to nimbly adapt surveys to contextual changes by introducing new questions and dropping obsolete ones 5. Together with the uses of digital and industrial technologies review the uses of accompanying tools and organisational practices at the employer level in particular those that equip relationships within networks in global value chains