A successful meeting will engage and inspire its audience,
whether it’s for a new product launch, a sales incentive kick-off or an all-employee annual conference. People remember things that are graphic or dramatic. Behavioral economists refer to this as the vividness effect, which proves that connecting important information to memorable visuals, music or high-impact experiences will help people remember your message much longer. Make your next corporate meeting or event stand out from the rest by following these top trends.
It’s hard to overlook the rising research around behavioral economics, a mash-up of traditional economics and psychology. Current research is proving what event producers have known for years: emotions are powerful motivators. As much as we say we are rational and make logical decisions, the data shows that emotions drive 77% of our decisions. It’s important to make your corporate meetings and events memorable to effectively convey your message and engage your audience. do this successfully by incorporating big creative and advanced technology in a live, face-to-face meeting that your attendees will never forget.