M Booth is conducting an employee engagement survey and follow-up interviews to gather feedback on how to improve the workplace environment and implement changes. Employees are encouraged to complete the anonymous 10-minute survey by August 15th and share their honest opinions. For those who want to provide additional insights, one-on-one interviews are being scheduled to have confidential conversations. Management hopes to analyze the results to better understand employees' priorities and incorporate their suggestions into planning for 2021 and beyond. The interviews will also close on August 22nd.

1. M Booth - Internal Employee Engagement Surveys
Launch Email Template
Headline 2: You’ve got suggestions, we want to hear them.
Headline 3: Your voice is important: We’re inviting you to share it.
Headline 4: You’re invited to talk about it!
Headline 5: Real change is coming, but we need your help.
Headline 6: Declutter your mind. Tell us how you feel.
Email # 1:
As M Booth continues to implement changes and evolve as a company, it must adjust to adapt
to those you serve along with those who keep your organization thriving. Starting today, we will
be conducting a team engagement survey.
We ask that you take a few moments to share your honest thoughts and feedback. Our goal is
to help make systemic changes within the organization - and that includes the workplace
environment you all share. We can make the greatest impact with your input.
Click here to take the survey. This should only take 10 minutes to complete and is
COMPLETELY CONFIDENTIAL. All responses will be reported in total.
Thank you in advance for your commitment to M Booth's growth and change by taking the
survey. We look forward to the results, feedback, and next steps in continuing to work on
improving M Booth for all of its associates.
Email #2:
Changes are coming, but we need your feedback! Our associate survey is underway and is
open until Saturday, August 15th. We ask that you take a few moments to share your opinions,
and please know - all responses are completely confidential. The survey is brief and should take
you no more than 10 minutes to complete.
Our goal is to implement changes within the organization that you all can benefit from, and it will
work best with your input!

2. Click here to take the survey. This is COMPLETELY CONFIDENTIAL. All responses will be
reported in total.
We thank you in advance for your commitment to M Booth's growth and change by taking the
survey. We look forward to analyzing the results and improving M Booth for all associates, with
your help!

3. Mid-Launch Email Template
Headline 2: You’ve got suggestions, it’s time to share them.
Headline 3: Change starts here, with you: Survey enclosed.
Headline 4: Ready for real change? We’re listening to your suggestions.
Headline 5: Your voice is important: Survey invitation reminder.
Headline 6: You have World-class talent, share your next level thoughts.
Email #3:
Our team engagement survey is open through Saturday, August 15th. Please take a few
moments to make sure your voice is heard. We’re eager to hear your thoughts on what M Booth
is doing well and where improvements are needed. Your candid feedback will allow us to learn
more about what’s important to you and to incorporate your insights into our planning for 2021
and beyond. If you haven’t done so already, we encourage you to take a few moments to
complete the survey.
As a reminder, survey responses are confidential and some questions, like which department
you belong to, are optional.
For those of you who have already taken the survey, if you missed the link to schedule a call
with us, you may do so here.
Thank you for participating and sharing your thoughts.
Email #4:
This is a reminder to complete the 2020 M Booth Associate Engagement Survey. The survey
will take about 10 minutes to complete. We appreciate your candid and confidential feedback.
Please click on the link below to access the survey. The survey will close on Saturday, August
15th.
Thank you for participating and sharing your thoughts.

4. Late-Launch Email Template
Headline 1: Survey invitation reminder for 2020 M Booth Associate Engagement Survey
Headline 2: Last Chance! Survey closes on (Insert date).
Headline 3: Your voice matters. Share yours before time runs out.
Headline 4: We want to hear from you. The survey closes soon.
Headline 5: Time’s running out! Share your thoughts.
Headline 6: Final Reminder: Our Survey closes soon!
Email #5:
The opportunity to complete the M Booth Associate Engagement Survey is coming to a close.
The survey will close on Saturday night. Your voice is important! The survey will take about 10
minutes to complete. Please click on the link below to access the survey (or paste it into your
browser). Individual survey responses will not be reported - what you submit will only be
reviewed by the Bold Culture team. We will be providing a comprehensive summary of the
results after we conclude the survey and feedback sessions.
For those of you who have already taken the survey, if you missed the link to schedule a call
with us, you may do so here.
Thank you in advance for taking the time to complete the survey.
Email #6:
We’re eager to hear your thoughts on what M Booth is doing well and where it can further
improve. The time to share your feedback is coming to a close - the survey closes tomorrow. If
you haven’t already done so, we encourage you to take a few minutes to complete it. The time
for change is now, and we can’t do it without you.
Thank you in advance for taking the time to complete the survey.

5. [Interview Emails]
Launch Email
Headline 1: We’re having conversations, can we chat with you?
Headline 2: Have more to say? Let’s hear it.
Headline 3: Join us for more conversation. We’re here to listen.
Headline 4: Now’s your chance to speak out. Learn more inside.
Headline 5: Share your thoughts, change the future.
Headline 6: Virtual coffee & conversation? We’re listening.
Body Copy:
Change and evolution are coming to M Booth but we can’t do it without you. Now that you’ve
completed the Associate Engagement Survey, we want to give you a chance to share more
thoughts.
If you have more insight than you were able to express in the survey, we would like to hear it.
Our goal is simple - to provide a safe space for you to freely share your feedback. Your
responses will remain confidential and contribute to helping M Booth gain insights and
suggestions on how to make a better work environment for all associates. If you’re interested,
we invite you to schedule a time for a conversation.
Thank you in advance for participating and sharing your thoughts.

6. Mid-Launch Email
Headline 1: Join us for a more in-depth conversation. Schedule time inside.
Headline 2: Changes start with you. Join us for a conversation.
Headline 3: pssst. Let’s talk in private?
Headline 4: Everyone’s talking, are you?
Headline 5: Here’s your chance to be heard, schedule your conversation.
Headline 6: The conversations are happening, don’t be left out.
Body Copy:
Don’t let time pass before your voice can be heard. We’re currently having confidential
conversations about the environment, culture, and overall experience at M Booth. Don’t miss
out on your chance to share your additional thoughts. Schedule your safe feedback session
today.

7. Final Notice Email
Headline 1: We’re discussing changes, don’t be left out!
Headline 2: Be part of the change. Join the conversation.
Headline 3: Final Reminder: Time’s winding down. Share your thoughts, today.
Headline 4: Don’t miss out on the important conversations.
Headline 5: Conversations are happening, don’t miss your chance!
Headline 6: Time’s running out, don’t wait. Sign up for a conversation.
Body Copy:
This is a final reminder for your chance to join us for a confidential, anonymous conversation
about the culture and work environment at M Booth. This is a great time to express your
concerns and suggestions about how changes can be implemented and how change can
happen in the future. If we haven’t spoken with you yet, schedule a conversation today. Candid
conversations close on Saturday, August 22nd.