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Building Born Accessible - Rachel Comerford

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This presentation was provided by Rachel Comerford of MacMillan Learning during the 12th Annual NISO-BISG Changing Standards Landscape Forum held at ALA in Washington DC on June 21, 2019.

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Building Born Accessible - Rachel Comerford

  1. 1. Building Born Accessible Rachel Comerford Senior Director of Content Standards and Accessibility @rallyfora11y
  2. 2. Accidental Advocacy 2 Confessions: ● I have no formal training in Accessibility ● I was an English Major in College ● There was definitely a time in my childhood when I wanted to be a forensic scientist because I thought it would be cool to examine cadavers
  3. 3. 3 Asking Questions ● Who needs accessibility? ● What does it mean to be accessible? ● How do I make it accessible?
  4. 4. 4 Who Benefits from Accessibility? ● Blind, deaf, low-vision, dyslexic, learning-disabled users… Many of these users require special tools (assistive technology) to read ● People with cognitive disabilities, neurological issues ● People with slow internet, old technology, mobile devices ● Users with temporary disabilities, such as a broken arm ● Users with situational disabilities, such as a noisy or dark room ● The aging population ● EVERYONE
  5. 5. 5 There is no such thing as 100% Accessible.*
  6. 6. 6 Accessibility is a Spectrum ● Content that is partially accessible is more usable than content that is not accessible at all. ● We should be doing what we can to make content as accessible as possible, even if it’s not “fully accessible”. ● Accessible means different things to different people, especially with a diverse user base. ● Because there is not one definition, there is not one checklist but families of tests and best practices. ● Content can be compliant - check off all the boxes on an accessibility checklist - but still not have a good user experience.
  7. 7. Working Towards the Same Goal 7 *But what if the goal isn’t 100%? ● Compliance vs usability ● Making an experience that complies with standards but also one that is enjoyable and easy to use. ● Focusing more on the user than on checklists.
  8. 8. 8 Defining the Goal ● Finding the right format - Choosing EPUB3 ● Understanding the Standards - EPUB3, Accessible EPUB, WCAG 2.1 ● Joining in the conversation - W3C EPUB Community Group and Publishing Community Group
  9. 9. 9 Who tells us What to do? ● Readers ● Accessibility Advisory Board ● Third party consultants (ie Tech For All) ● Industry Specialists (ie Benetech, DAISY)
  10. 10. What We Talk About When We Talk About Change 10 ● Authoring Alt Text for all images that need it - which also means understanding when images don’t ● Learning to design with contrast in mind and how to test for contrast ● No more copying old files in InDesign and pasting new content on top of it ● Establishing all new workflows in house and training vendors in new workflows ● Understanding and checking markup for lists, tables, and asides ● Applying MathML
  11. 11. EPUBCheck 11
  12. 12. ACE 12
  13. 13. 13 Information about the accessibility features - and limitations - of the EPUB More info: metadata/schema-org.html Accessibility Metadata
  14. 14. Certification 14 ● Benetech introduced Global Certified Accessible ● Rigorous testing against standards with the goal of a positive user experience ● Certifying born accessible ebooks for users and ultimately providing them through an accessible store on VitalSource 14
  15. 15. Macmillan Learning Improving lives through learning. Bedford/St. Martin’s I W. H. Freeman I Worth Publishers I Sapling Learning I Late Night Labs I Hayden-McNeil Macmillan Learning Curriculum Solutions I Macmillan Learning Lab Solutions I i>clicker I BFW High School