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Introduction Réseaux sociaux et recherche du travail / Unîmes / L3

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Courte introduction sur la recherche du travail via les réseaux sociaux : capital social, différents types d'activité en ligne, "liens faibles - liens forts" et plus encore.

Publicado en: Reclutamiento y RR. HH.
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Introduction Réseaux sociaux et recherche du travail / Unîmes / L3

  1. 1. Réseaux sociaux : êtes-vous concernés ? Réseaux sociaux & recherche travail Unîmes | L3 | 2014-2015 Projet Personnel Professionnel  CV créatif et réseaux numériques  L3  2014-2015 1
  2. 2. 2013 : « No paper resumé accepted… » • “All interested candidates should apply via Twitter using the account @ValaAfshar. Please include #socialCV in your response to ensure your application is being reviewed. Additionally, interested applicants can also send a direct message (DM) via Twitter and provide your LinkedIn account or other references. • A minimum Klout score above 60 is required. • A minimum Kred influence score of 725 and outreach of 8 or more is also required. • Applicants must have more than 1,000 active Twitter followers. • Enterasys will use Google and/or other available public profiles to search for publically available data. • Marketing experience must be demonstrated via web content – i.e. blogs, community involvement, news articles and other searchable publications. Enterasys is looking for a marketing professional who can drive the Company’s social networking strategy. Consideration will be made to those applicants who have published works regarding social media, peer influence, digital marketing, and related thought leadership. Enterasys will also evaluate press coverage or influence with other leading industry bloggers or companies. • IT and enterprise technology background preferred but not required. • This is a Boston based position, working out of our headquarters location in Salem, NH (40 minutes north of Boston). • The salary range for this position is $70,000 to $100,000+ depending on the skills and experience of the candidate. A full description for the position can be found on our Careers site.” http://blogs.enterasys.com/hiring-a-social-marketer-no-paper-resume-accepted/ Projet Personnel Professionnel  CV créatif et réseaux numériques  L3  2014-2015 2
  3. 3. Do I meet the standards ? Projet Personnel Professionnel 3  CV créatif et réseaux numériques  L3  2014-2015
  4. 4. Do I meet the standards ? Projet Personnel Professionnel 4  CV créatif et réseaux numériques  L3  2014-2015
  5. 5. Do I meet the standards ? Projet Personnel Professionnel 5  CV créatif et réseaux numériques  L3  2014-2015
  6. 6. Les nouvelles formes de recrutement OUF. MAIS QU’EST-CE QUE CELA VEUT DIRE ?
  7. 7. Web 2.0 L’organisation et la structuration des espaces virtuels comme des espaces réels, basées sur des technologies du « Web 2.0 ». Ces espaces peuvent être géographiquement éloignés, et sont caractérisés par des comportements de « groupe » - « réseaux » - « communautés »
  8. 8. Projet Personnel Professionnel 8  CV créatif et réseaux numériques  L3  2014-2015
  9. 9. Le Web 2.0 : une attitude Activités qui intègrent la technologie « web 2.0 » , caractérisées par… • L’interaction sociale • La co-création de contenu • Les applications mobiles qui sont fondées sur les techniques du Web 2.0 et qui influencent les habitudes (SoLoMo / ubiquité) • La création et l’échange du contenu généré par les utilisateurs • Utilisation de l’intelligence collective dans un esprit de collaboration en ligne • Crowdsourcing : « approvisionnement par la foule » Unîmes | L3 | Réseaux sociaux & recherche travail | 19/03/2014 9
  10. 10. Ere 2.0 | les changements • Temps • Espace • Echelle • Infrastructure sociale • Complexité • Pouvoir • Accès à l’information / création de l’information Conférence Réseaux Sociaux | Sciences Po Avenir | 4/06/2013 10
  11. 11. Etude utilisation des RS | emploi http://www.blogdumoderateur.com/enquete-limpact-des-reseaux-sociaux-sur-le-recrutement-et-la-recherche-demploi/ http://fr.slideshare.net/captainjob/emploi-rseaux-sociaux-3me-dition-de-lenqute-regionsjob?ref=http://www.blogdumoderateur.com/enquete-limpact- des-reseaux-sociaux-sur-le-recrutement-et-la-recherche-demploi/ Projet Personnel Professionnel 11  CV créatif et réseaux numériques  L3  2014-2015
  12. 12. Etude utilisation des RS | emploi http://www.blogdumoderateur.com/enquete-limpact-des-reseaux-sociaux-sur-le-recrutement-et-la-recherche-demploi/ http://fr.slideshare.net/captainjob/emploi-rseaux-sociaux-3me-dition-de-lenqute-regionsjob?ref=http://www.blogdumoderateur.com/enquete-limpact- des-reseaux-sociaux-sur-le-recrutement-et-la-recherche-demploi/ Projet Personnel Professionnel 12  CV créatif et réseaux numériques  L3  2014-2015
  13. 13. Etude utilisation des RS | emploi http://www.blogdumoderateur.com/enquete-limpact-des-reseaux-sociaux-sur-le-recrutement-et-la-recherche-demploi/ http://fr.slideshare.net/captainjob/emploi-rseaux-sociaux-3me-dition-de-lenqute-regionsjob?ref=http://www.blogdumoderateur.com/enquete-limpact- des-reseaux-sociaux-sur-le-recrutement-et-la-recherche-demploi/ Projet Personnel Professionnel 13  CV créatif et réseaux numériques  L3  2014-2015
  14. 14. Etude utilisation des RS | emploi http://www.blogdumoderateur.com/enquete-limpact-des-reseaux-sociaux-sur-le-recrutement-et-la-recherche-demploi/ http://fr.slideshare.net/captainjob/emploi-rseaux-sociaux-3me-dition-de-lenqute-regionsjob?ref=http://www.blogdumoderateur.com/enquete-limpact- des-reseaux-sociaux-sur-le-recrutement-et-la-recherche-demploi/ Projet Personnel Professionnel 14  CV créatif et réseaux numériques  L3  2014-2015
  15. 15. Bring your network alive and make it easy to navigate Projet Personnel Professionnel 15  CV créatif et réseaux numériques  L3  2014-2015
  16. 16. Structurer ses réseaux Projet Personnel Professionnel 16  CV créatif et réseaux numériques  L3  2014-2015
  17. 17. 6 degrés de séparation ? Projet Personnel Professionnel 17  CV créatif et réseaux numériques  L3  2014-2015
  18. 18. Structurer ses réseaux Projet Personnel Professionnel 18  CV créatif et réseaux numériques  L3  2014-2015
  19. 19. Structurer ses réseaux | Linkedin Projet Personnel Professionnel 19  CV créatif et réseaux numériques  L3  2014-2015
  20. 20. Structurer ses réseaux | FB / Klout Projet Personnel Professionnel 20  CV créatif et réseaux numériques  L3  2014-2015
  21. 21. Structurer ses réseaux http://inmaps.linkedinlabs.com/ Projet Personnel Professionnel 21  CV créatif et réseaux numériques  L3  2014-2015
  22. 22. Structurer ses réseaux • Bonding  bridging • Strong ties  weak ties • Inbound  outbound relations • Structural holes • Connecting in clusters • Cf. Wellman : networked individualism Conférence Réseaux Sociaux | Sciences Po Avenir | 4/06/2013 22
  23. 23. Structurer ses réseaux http://inmaps.linkedinlabs.com/ Projet Personnel Professionnel 23  CV créatif et réseaux numériques  L3  2014-2015
  24. 24. Structurer ses réseaux http://inmaps.linkedinlabs.com/ Projet Personnel Professionnel 24  CV créatif et réseaux numériques  L3  2014-2015
  25. 25. Bonding - Bridging Projet Personnel Professionnel 25  CV créatif et réseaux numériques  L3  2014-2015 Ahhh… tout seule ! Réseau fortement connecté Réseau faiblement connecté Membres centraux
  26. 26. La force des liens faibles • Votre noyau de contacts primaires vous donnera des informations et opportunités de travail similaires et connus, • Un réseau plus large et diversifié vous ouvrira les portes pour des chances et opportunités plus diversifiées. Projet Personnel Professionnel  CV créatif et réseaux numériques  L3  2014-2015 26
  27. 27. La force des liens faibles • Votre noyau de contacts primaires vous offrira un environnement de confiance (on connaît vos compétences) ; • Dans un réseau plus large et diversifié il faudra établir un climat de confiance activement. D’où l’importance des présences sur les réseaux ! Projet Personnel Professionnel  CV créatif et réseaux numériques  L3  2014-2015 27
  28. 28. Attitudes et approches : quelques options FROM « ME » PLACES 2 « WE » PLACES Projet Personnel Professionnel  CV créatif et réseaux numériques  L3  2014-2015 28
  29. 29. Quelles sont mes passions ? Projet Personnel Professionnel 29  CV créatif et réseaux numériques  L3  2014-2015 Qui suis-je ? Que sais-je faire ? Quelles sont mes ambitions ? Qu’est-ce que je peux faire pour vous ? « ME places »
  30. 30. Élargir mon réseau, mes réseaux… + Devenir pro- et réactif dans des groupes… Veiller pour trouver le poste de ma vie… Se ressourcer, partager, faire preuve d’expertise… Agrandir mes chances d’être trouvé… Devenir une personne centrale pour d’autres personnes… Projet Personnel Professionnel 30  CV créatif et réseaux numériques  L3  2014-2015
  31. 31. + « WE places » Projet Personnel Professionnel 31  CV créatif et réseaux numériques  L3  2014-2015
  32. 32. … et rediffuse… Projet Personnel Professionnel 32  CV créatif et réseaux numériques  L3  2014-2015
  33. 33. Projet Personnel Professionnel 33  CV créatif et réseaux numériques  L3  2014-2015
  34. 34. Projet Personnel Professionnel 34  CV créatif et réseaux numériques  L3  2014-2015
  35. 35. Unîmes | L3 | Réseaux sociaux & recherche travail | 2014-2015 MERCI DE VOTRE ATTENTION Bilance / Beer Bergman – bb@beerbergman.com www.facebook.com/Bilance www.beerbergman.com www.bilance.fr http://twitter.com/BeerBergman

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