Overview of our findings assessing search functionality in video entertainment products.

1. ASSESSING
SEARCH EXPERIENCE
in Video Entertainment Products
Increasingly search has become the feature users turn to across
a range of digital products. Web search engines have set a high
standard and user expectations to match. We wanted
to understand how well this is being addressed in video
entertainment products today.
1
View of products that
score highly in this area
SEARCH
LANDSCAPE
With extensive and frequently changing
inventories, e-commerce products have
typically led the way in improving the
user search experience. Positive effects
on key performance metrics are
consistently observed.
For video entertainment products the
importance is comparable. Interaction
with the product should be a
frictionless experience with minimal
time-to-value.
Couple this with hardware limitations,
user input with TV remotes for
example, and the importance of search
becomes even more evident.
An initial assessment led to establishing
a list of features that are common to a
great user search experience.
2
Core functionality
expected by users of
search today
ESSENTIAL
FEATURES
3
For search that delights
users and truly enhances a
product's UX
STANDOUT
FEATURES
Related Results
Adaptive Search
Filter by Attribute
Universal Search
4
Based on a sample of
video entertainment
products & their
performance in our
standarised test
PRODUCT
PERFORMANCE
Only 15% of products
passed on all essential
features
0 45%
Product Search Score
Average
100%
Distribution of Overall Scores
Note: 2x weight applied
to essential features
Aggregated Performance by Feature
0% 25%0% 50% 75% 100%
Handle User Entry Errors
Handle Partial Match
Search by Genre & People
Handle Synonyms
Autocomplete
Related Results
Universal Search
Adaptive Search
Filter by Attribute
>500ms
<100ms
100-500ms
Average Time to First Byte (TTFB)
Autocomplete Icon by Herbert Spencer from the Noun Project
Filter Icon by Studio GLD from the Noun Project
40% of products are
slower than 0.5s to
return results
Autocomplete
- Handle User Entry Errors
- Handle Synonyms
- Search by Genre & People
- Handle Partial Match
5
See how your product
performs against our
standarised test
Search
Assessment