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What is an Infographic?

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Infographics are a hot topic at the moment. They help to translate data into insights and understanding. This slide deck describes what an infographic is and provides many great examples of info graphics.

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What is an Infographic?

  1. What’s An Infographic? By Bernard Marr
  2. An Infographicis basically an artistic representation of data and information using different elements such as: • graphs, • pictures, • diagrams, • narrative, • timelines, • check lists, • etc.
  3. Infographics allow us to tell a more complete story of the data and are more engaging than most traditional ways of communicating data and information. The focus of good Infographics is always on communicating insights
  4. Here are some examples of graphical elements that you might find on an Infographic
  5. Use engaging visualisations but keep the focus on the message, not the artistic greatness.
  6. Maps and flow-charts are great additions to any Infographic.
  7. Key is to translate the raw data in easy to use visualisations
  8. Let’s look at some of my favourite examples But please note that they are all copy-righted and only used as illustrative examples
  9. 10
  10. Just imagine your corporate reporting was this engaging
  11. There are now a large number of fantastic tools available that can help you create Infographics: •, •, • Pictochart, • IBM's Many Eyes, • Venngage, • Creatly and • Wordle.
  12. Read my blog post ‘What the Heck is an Infographic? And Why You should use Them’ Click Here
  13. I run customized courses on performance reporting and data visualisation, to learn more get in touch.
  14. About This overview was put together by Bernard Marr, Founder and CEO of the Advanced Performance Institute. Bernard Mar is a bestselling business author, keynote speaker, strategic performance consultant, and analytics, KPI & Big Data guru. Read Bernard’s blogs: • LinkedIn Influencer Blog • Big Data Guru Blog Connect with Bernard on: • LinkedIn • Twitter • Facebook • Google+ • YouTube • Advanced Performance Institute For more articles, white papers, case studies and much more visit the Advanced Performance Institute Knowledge Hub