Sap increase your return on information by focusing on data governance - managing master data - by markus ganser

© 2011 SAP AG. All rights reserved. 1
Markus Ganser
Solution Manager Information Management, EMEA
Return on Information:
Managing Master Data
9th October 2013
Welcome to the ‘Return on Information’ webinar series dedicated to Information Management
Solutions by SAP. This is the second of four webinars, the following webinars will be on:
23rd Oct:
Managing Content
6th Nov:
Managing Information Lifecycles
Register now >
http://www.sap.com/france/ROIWebinars
On-Demand:
Managing Data Quality
Get connected
#RedefineData

Managing Master Data
Contents
Customer Challenges with Master Data
SAP’s Solution Blueprint for Master Data Governance
Summary

Customer Challenges with Master Data

So Why Should You Care About Master Data?
Data
ERP and LOB
HCM
SCM
CRM
SRM
DASHBOARDS
EXPLORING
AD HOC
REPORTING
RUN
Operational
UNDERSTAND
Analytics

Business Challenges that can be
Addressed with Master Data Governance
Procurement
 Inconsistent supplier
and material data across
procure-to-pay processes
increase costs
 Difficulty in tracking contract
compliance from fragmented
supplier data increases risk
 Lack of visibility into
supplier relationships
hinders opportunities
for savings
Supply chain management
 Lack of transparency relating
to suppliers and materials makes
it harder to detect and respond
to changing supply and demand
dynamics in global networks, as
well as responsively and effectively
deal with supply chain events
(like recalls)
 Difficult in sharing up-to-date
supplier and material data
limits collaboration in a global
manufacturing network
Finance
 Lack of transparency and
ability to streamline financial
operations
 Manual efforts to reconcile
financial accounts drives
down efficiency
 Greater risk of noncompliance
How can I leverage my
global scale in purchasing?
How can I increase my
supply chain efficiency?
How can I meet compliance,
transparency, and speed
in financial close?

Business Challenges that can be
Addressed with Master Data Governance
Customer Relationship
Management
 Lack of insight from all customer
interactions hinders marketing
and sales activities
 Customer and product hierarchy
inconsistencies in demand
planning and revenue forecasts
affect sales effectiveness
 Lack of a complete, consistent,
and correct customer view hurts
customer service experience
and affects customer satisfaction
and loyalty
Manufacturing/Product
Lifecycle Management
 No single view of material in
enterprise planning and control
processes affects downstream
plant-level operations and
manufacturing execution
 Lack of smooth integration
between engineering and
manufacturing results in
unstable product data causing
issues with production quality
and increased product costs,
as well as slower time to market
How can I accelerate
order to cash?
How can I accelerate new
product introduction?

SAP’s Solution Blueprint for Master Data

A Framework for Data Governance
Strategy
DG Controlling
Applications for DG
Corporate Data Architecture
Organization
for DG
DG Processes
and Methods
Strategy for Data Governance (DG)
local global
Mandate
Strategy document
Value management
Roadmap
Goals and targets
Data quality metrics
Data Governance
Roles and responsibilities
Change management
Standards & Guidelines
Data life cycle
management
Business metadata
management
Data-driven
business process
management
Conceptual corporate
data model
Data distribution
architecture
Authoritative
data sources
Software support
(e.g. MDM
applications)
System landscape
analysis and
planning

Technology Blueprint in Master Data Management
SAP Information Steward
SAP Master Data Governance
SAP Data Services

Data Migration
Data Integration for
Data Warehousing
Master Data Management
Data Quality Management
A B
Before After
A
B
C
D
One Runtime
Architecture &
Services
Business UI
(Information
Steward)
Unified Metadata
Technical UI
(Data Services)
Data Integration
Data Quality
Data Profiling
Text Analytics
One Administration Environment
(Scheduling, Security, User Management)
One Set of Source/Target Connectors
SAP Data Services
Data Management Foundation to move, improve, govern and unlock your data
SAP Data Services

Master Data fit for use with SAP
Business Suite and non-SAP
• Better decisions, based on trusted data
• Efficient operations with fewer errors and
manual corrections
• Accelerating business change, such as
mergers and acquisitions, divestitures
Pre-build, integrated, proven
• MDG applications for customer, supplier,
material and finance
• Re-use of SAP data model, UI, business
rules and configuration
• Integrated staging, workflow, approval
and audit trail
• Based on ERP

Master Data Governance
Business Processes
External Providers
Maintain Validate Approve ReplicateCentral
maintenance of
master data in
staging area
Maintain
1
1
3rd party systems
Collaboration
Adaptable workflow
Auditable change process 3
Approve
3
Business
Suite
systems
Automatic replication to non-
sap and SAP systemsReplicate
4
4
Adapt
Adaptation/
Enrichment in
local systems
5
Adapt
5
Validate
2
Re-use existing business logic
Integrate external services
Data enrichment, address
cleansing, duplicate check 2
External Services

SAP Master Data Governance Integrated Object Model
Financials Material Supplier and Customer
FinancialsandControlling
ValueOrg.UnitDataBasic&ClassificationData
BusinessPartnerAttributes
Supplier Attributes
Customer Attributes
Chart of Accounts
GL Account
Consolidation Unit/Group
Cost Element
Org. Units:
• Company
• Profit Center
• Cost Center
General Data
& Descriptions
Units of Measure
EAN, UPC
Classification
Sales Data
Plant Data
Valuation & Costing
Central Data Roles
Bank Details Identification
Tax Numbers Industry Sectors
Addresses with Usage and Versions
Business Partner Relationships
General Data
Comp. Code Data
Purchasing Data
Comp. Code Data
Sales Area Data
Tax Indicators
General Data

SAP Master Data Governance Key Capabilities
SAP
Master Data
Governance
Integrated Object
Model
Extensibility
& Re-Use
Governance &
Stewardship
People-
centric Uls
Governance and
Collaboration
Data Quality
and Business Rules
Robust Data
Replication
Key &
Value Mapping

Latest quality score
Data quality
score metrics
Quality trend
Key Quality
Dimensions
(KPI for data)
Scorecard to
measure DQ from a
Data Steward’s
perspective
Drill into
scorecard details
SAP Information Steward
Governance and quality assessment in the hands of all users

SAP MDG integrated with Information Steward Enabling
Total Quality Management for your Data
Manage
Monitor
Improve
Repeat

Manage
Monitor
Improve
Repeat

Summary

What’s next?
Get a copy of SAP’s whitepaper on “Turning
information and data quality into sustainable
business value”
Sign up for a benchmark of your master
data management capabilities
Send your request to gerd.danner@sap.com

SAP Provides Best-In-Class Master Data Governance Solutions
Deliver information that is complete, accurate, and accessible
Get Clean Stay Clean
Cleanse
Integrate
Manage
Create
Archive
Govern
Enterprise
Information
Management
SAP Information
Steward
SAP Master Data
Governance
SAP Data Services

23rd Oct:
Return on Information: Managing Content
Seventy per cent of all data in your organization resides outside of databases. By governing
unstructured content such as documents, invoices, notes and images from directly within your
Operational System, you can reduce costs while boosting productivity and user adoption.
Register now › http://www.sap.com/france/ROIWebinars
6th Nov:
Return on Information: Managing Information Lifecycles
Information Governance is a cradle-to-the-grave exercise. Learn how to understand the data in
legacy systems, migrate it into your Operational System, and decommission legacy systems. Also
discover how to effectively meet regulatory and statutory requirements around data retention and
removal, by managing the entire information lifecycle.
Register now › http://www.sap.com/france/ROIWebinars
Stay connected
Exchange with experts on
communities and social
networks.
SAP Community ›
IM Channel ›
@SAPEIM ›
SAP ›
SAP on LinkedIn ›
#Redefinedata
#EIM
Thank you
On-Demand:
Return on Information: Managing Data Quality
Learn why Data Governance is critical for any organization, how to assess the quality of
your data, learn how to improve it, and proactively monitor improvement in key data areas
Watch the replay › http://www.sap.com/france/ROIWebinars

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