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Social Networking For Success Lisa Broadway Chow
Social Networking  Fad or Fact of Life? When was the last time editors from all of these media outlets devoted original journalistic effort to covering  updates to a website’s design ? CNN   USA Today   Forbes   Chicago Tribune   BBC   Time   San Jose  Merc   Connecticut Post   …  and many more
[object Object],The Media Equation How Obama Tapped Into Social Networks’ Power
How Facebook is taking over our lives President Obama used it to get elected. Dell will recruit new hires with it. Microsoft's new operating system borrows from it. No question, Facebook has friends in high places. Can CEO Mark Zuckerberg make those connections pay off? By  Jessi   Hempel , writer Last Updated: March 11, 2009: 9:39 AM ET
[object Object]
The big news is Social Networking is  NOT new!
The idea of "networking" is, of course, not new. The term  networking,  as in cultivating useful others, has been in use since at least 1940 (Webster's New Collegiate Dictionary). What is new, we will argue, is the intensity and absolute necessity of networking for practically everyone. Nardi, Bonnie A., Whittaker, Steve, AND Schwarz, Heinrich. "It's not what you know it's who you know" First Monday [Online], Volume 5 Number 5 (1 May 2000)
[object Object]
Social networking is one of the biggest trends on the Web, with hundreds of millions of people participating. While social interaction and community organization on the Web is not new, the scale at which people are forming explicitly social connections in public forums is unique to social networks in the last couple years.  Golbeck, Jennifer. "The dynamics of Web-based social networks: Membership, relationships, and change"  First Monday  [Online], Volume 12 Number 11 (28 October 2007)
[object Object],[object Object],[object Object],[object Object],Social Networking’s New Global Footprint March 9th, 2009 Posted in  Global ,  Media And Entertainment ,  Nielsen News ,  Online And Mobile  |  91 Comments
What is a SNS?  How Many Are There? ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object]
A  virtual community ,  e-community  or  online community  is a group of people that primarily interact via communication media such as newsletters, telephone, email,, internet social network service or instant messages rather than face to face, for social, professional, educational or other purposes. If the mechanism is a computer network, it is called an  online community . Virtual and online communities have also become a supplemental form of communication between people who know each other primarily in real life. Many means are used in social software separately or in combination, including text-based chatrooms and forums that use voice, video text or avatars.  Significant socio-technical change may have resulted from the proliferation of such Internet-based social networks. Tuomi, Ilkka. "Internet, innovation, and open source: Actors in the network"  First Monday  [Online], Volume 6 Number 1 (8 January 2001)
An easier definition… Virtual communities form "when people carry on public discussions long enough, with  sufficient human feeling,  to form webs of personal relationships…”
Common SNS Features ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Lately, mobile social networking has become popular. In most mobile communities, mobile phone users can now create their own profiles, make friends, participate in chat rooms, create chat rooms, hold private conversations, share photos and videos, and share blogs by using their mobile phone. Mobile phone users are basically open to every option that someone sitting on the computer has. Some companies provide wireless services which allow their customers to build their own mobile community and brand it, but one of the most popular wireless services for social networking in North America is Facebook Mobile. Other companies provide new innovative features which extend the social networking experience into the real world.
[object Object],[object Object],Facebook (and other social networks)  has been skewing older for a while , but the trend has been "massive" in the past six months,  according to  InsideFacebook.com .  In the past two months alone the number of new members over 35 has doubled. Marketers take note: the median age is now over 25, and the largest single group 35 to 44.
We are going through a period of great change. This change is a product of the many new technologies made possible by modern science. These technologies, in turn, are rooted in the ways science has come to redefine our understanding of our world. Welcome to the … Quantum Age!
What the New World Will Look and Act Like ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],(We think…)

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Sns1

  • 1. Social Networking For Success Lisa Broadway Chow
  • 2. Social Networking Fad or Fact of Life? When was the last time editors from all of these media outlets devoted original journalistic effort to covering updates to a website’s design ? CNN USA Today Forbes Chicago Tribune BBC Time San Jose Merc Connecticut Post … and many more
  • 3.
  • 4. How Facebook is taking over our lives President Obama used it to get elected. Dell will recruit new hires with it. Microsoft's new operating system borrows from it. No question, Facebook has friends in high places. Can CEO Mark Zuckerberg make those connections pay off? By Jessi Hempel , writer Last Updated: March 11, 2009: 9:39 AM ET
  • 5.
  • 6. The big news is Social Networking is NOT new!
  • 7. The idea of "networking" is, of course, not new. The term networking, as in cultivating useful others, has been in use since at least 1940 (Webster's New Collegiate Dictionary). What is new, we will argue, is the intensity and absolute necessity of networking for practically everyone. Nardi, Bonnie A., Whittaker, Steve, AND Schwarz, Heinrich. "It's not what you know it's who you know" First Monday [Online], Volume 5 Number 5 (1 May 2000)
  • 8.
  • 9. Social networking is one of the biggest trends on the Web, with hundreds of millions of people participating. While social interaction and community organization on the Web is not new, the scale at which people are forming explicitly social connections in public forums is unique to social networks in the last couple years. Golbeck, Jennifer. "The dynamics of Web-based social networks: Membership, relationships, and change" First Monday [Online], Volume 12 Number 11 (28 October 2007)
  • 10.
  • 11.
  • 12.
  • 13. A virtual community , e-community or online community is a group of people that primarily interact via communication media such as newsletters, telephone, email,, internet social network service or instant messages rather than face to face, for social, professional, educational or other purposes. If the mechanism is a computer network, it is called an online community . Virtual and online communities have also become a supplemental form of communication between people who know each other primarily in real life. Many means are used in social software separately or in combination, including text-based chatrooms and forums that use voice, video text or avatars. Significant socio-technical change may have resulted from the proliferation of such Internet-based social networks. Tuomi, Ilkka. "Internet, innovation, and open source: Actors in the network" First Monday [Online], Volume 6 Number 1 (8 January 2001)
  • 14. An easier definition… Virtual communities form "when people carry on public discussions long enough, with sufficient human feeling, to form webs of personal relationships…”
  • 15.
  • 16. Lately, mobile social networking has become popular. In most mobile communities, mobile phone users can now create their own profiles, make friends, participate in chat rooms, create chat rooms, hold private conversations, share photos and videos, and share blogs by using their mobile phone. Mobile phone users are basically open to every option that someone sitting on the computer has. Some companies provide wireless services which allow their customers to build their own mobile community and brand it, but one of the most popular wireless services for social networking in North America is Facebook Mobile. Other companies provide new innovative features which extend the social networking experience into the real world.
  • 17.
  • 18. We are going through a period of great change. This change is a product of the many new technologies made possible by modern science. These technologies, in turn, are rooted in the ways science has come to redefine our understanding of our world. Welcome to the … Quantum Age!
  • 19.

Notas del editor

  1. Lisa Broadway Chow [email_address]
  2. A plethora of metrics and definitions for “success” A plethora of sites