SlideShare una empresa de Scribd logo
1 de 13
Mobile Pioneers Score with Apps 2013
Bron: AdAge Digital by Jon Steinberg 21 November 2012
•       •
    –       –

•
    –   •
            –

    –
        •
            –
•
    –
    –
        •
            –




                3
4
Half page banner   In-app video   Store locator




                                                  5
6
7
8
9
80% apps




3 maanden




                       10
11
•       •
•       •
    –

•       •
    –       –
    –       –


                12
13

Más contenido relacionado

Más de Brechtje de Leij

Mobile trends & how to embrace mobile to enrich the offline shopping experience
Mobile trends & how to embrace mobile to enrich the offline shopping experienceMobile trends & how to embrace mobile to enrich the offline shopping experience
Mobile trends & how to embrace mobile to enrich the offline shopping experienceBrechtje de Leij
 
Van CV naar Click-2-Apply
Van CV naar Click-2-Apply Van CV naar Click-2-Apply
Van CV naar Click-2-Apply Brechtje de Leij
 
Vernieuwde NUsport Android app
Vernieuwde NUsport Android appVernieuwde NUsport Android app
Vernieuwde NUsport Android appBrechtje de Leij
 
The Future of Media and NU.nl
The Future of Media and NU.nlThe Future of Media and NU.nl
The Future of Media and NU.nlBrechtje de Leij
 
Digital Content Marketing Congres 2014
Digital Content Marketing Congres 2014Digital Content Marketing Congres 2014
Digital Content Marketing Congres 2014Brechtje de Leij
 
Wat is nieuw: 4.0 update van de NU.nl iPhone/iPad app
Wat is nieuw: 4.0 update van de NU.nl iPhone/iPad appWat is nieuw: 4.0 update van de NU.nl iPhone/iPad app
Wat is nieuw: 4.0 update van de NU.nl iPhone/iPad appBrechtje de Leij
 
Cross Media Café Future Mobile Devices en Contextuele informatie
Cross Media Café Future Mobile Devices en Contextuele informatieCross Media Café Future Mobile Devices en Contextuele informatie
Cross Media Café Future Mobile Devices en Contextuele informatieBrechtje de Leij
 
Het beste devies voor elk device
Het beste devies voor elk deviceHet beste devies voor elk device
Het beste devies voor elk deviceBrechtje de Leij
 
"Mobiel moet!" Kennismiddag Rijksoverheid 2013
"Mobiel moet!" Kennismiddag Rijksoverheid 2013"Mobiel moet!" Kennismiddag Rijksoverheid 2013
"Mobiel moet!" Kennismiddag Rijksoverheid 2013Brechtje de Leij
 
Een relevante nieuwservaring voor elk platform
Een relevante nieuwservaring voor elk platformEen relevante nieuwservaring voor elk platform
Een relevante nieuwservaring voor elk platformBrechtje de Leij
 

Más de Brechtje de Leij (20)

Future of Tech
Future of Tech Future of Tech
Future of Tech
 
The Future of Apps
The Future of Apps The Future of Apps
The Future of Apps
 
The Future of Mobile
The Future of MobileThe Future of Mobile
The Future of Mobile
 
Mobile trends & how to embrace mobile to enrich the offline shopping experience
Mobile trends & how to embrace mobile to enrich the offline shopping experienceMobile trends & how to embrace mobile to enrich the offline shopping experience
Mobile trends & how to embrace mobile to enrich the offline shopping experience
 
Mobile-first recruitment
Mobile-first recruitmentMobile-first recruitment
Mobile-first recruitment
 
Future of Mobile
Future of Mobile Future of Mobile
Future of Mobile
 
Van CV naar Click-2-Apply
Van CV naar Click-2-Apply Van CV naar Click-2-Apply
Van CV naar Click-2-Apply
 
Mobile & Media
Mobile & MediaMobile & Media
Mobile & Media
 
Return on Conversation
Return on ConversationReturn on Conversation
Return on Conversation
 
Travel Technology Day
Travel Technology Day Travel Technology Day
Travel Technology Day
 
NU.nl Meer dan nieuws
NU.nl Meer dan nieuwsNU.nl Meer dan nieuws
NU.nl Meer dan nieuws
 
Vernieuwde NUsport Android app
Vernieuwde NUsport Android appVernieuwde NUsport Android app
Vernieuwde NUsport Android app
 
The Future of Media and NU.nl
The Future of Media and NU.nlThe Future of Media and NU.nl
The Future of Media and NU.nl
 
The Future of Mobile
The Future of MobileThe Future of Mobile
The Future of Mobile
 
Digital Content Marketing Congres 2014
Digital Content Marketing Congres 2014Digital Content Marketing Congres 2014
Digital Content Marketing Congres 2014
 
Wat is nieuw: 4.0 update van de NU.nl iPhone/iPad app
Wat is nieuw: 4.0 update van de NU.nl iPhone/iPad appWat is nieuw: 4.0 update van de NU.nl iPhone/iPad app
Wat is nieuw: 4.0 update van de NU.nl iPhone/iPad app
 
Cross Media Café Future Mobile Devices en Contextuele informatie
Cross Media Café Future Mobile Devices en Contextuele informatieCross Media Café Future Mobile Devices en Contextuele informatie
Cross Media Café Future Mobile Devices en Contextuele informatie
 
Het beste devies voor elk device
Het beste devies voor elk deviceHet beste devies voor elk device
Het beste devies voor elk device
 
"Mobiel moet!" Kennismiddag Rijksoverheid 2013
"Mobiel moet!" Kennismiddag Rijksoverheid 2013"Mobiel moet!" Kennismiddag Rijksoverheid 2013
"Mobiel moet!" Kennismiddag Rijksoverheid 2013
 
Een relevante nieuwservaring voor elk platform
Een relevante nieuwservaring voor elk platformEen relevante nieuwservaring voor elk platform
Een relevante nieuwservaring voor elk platform
 

Último

Computer 10: Lesson 10 - Online Crimes and Hazards
Computer 10: Lesson 10 - Online Crimes and HazardsComputer 10: Lesson 10 - Online Crimes and Hazards
Computer 10: Lesson 10 - Online Crimes and HazardsSeth Reyes
 
ADOPTING WEB 3 FOR YOUR BUSINESS: A STEP-BY-STEP GUIDE
ADOPTING WEB 3 FOR YOUR BUSINESS: A STEP-BY-STEP GUIDEADOPTING WEB 3 FOR YOUR BUSINESS: A STEP-BY-STEP GUIDE
ADOPTING WEB 3 FOR YOUR BUSINESS: A STEP-BY-STEP GUIDELiveplex
 
VoIP Service and Marketing using Odoo and Asterisk PBX
VoIP Service and Marketing using Odoo and Asterisk PBXVoIP Service and Marketing using Odoo and Asterisk PBX
VoIP Service and Marketing using Odoo and Asterisk PBXTarek Kalaji
 
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdfIaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdfDaniel Santiago Silva Capera
 
Connector Corner: Extending LLM automation use cases with UiPath GenAI connec...
Connector Corner: Extending LLM automation use cases with UiPath GenAI connec...Connector Corner: Extending LLM automation use cases with UiPath GenAI connec...
Connector Corner: Extending LLM automation use cases with UiPath GenAI connec...DianaGray10
 
Bird eye's view on Camunda open source ecosystem
Bird eye's view on Camunda open source ecosystemBird eye's view on Camunda open source ecosystem
Bird eye's view on Camunda open source ecosystemAsko Soukka
 
Artificial Intelligence & SEO Trends for 2024
Artificial Intelligence & SEO Trends for 2024Artificial Intelligence & SEO Trends for 2024
Artificial Intelligence & SEO Trends for 2024D Cloud Solutions
 
Meet the new FSP 3000 M-Flex800™
Meet the new FSP 3000 M-Flex800™Meet the new FSP 3000 M-Flex800™
Meet the new FSP 3000 M-Flex800™Adtran
 
How Accurate are Carbon Emissions Projections?
How Accurate are Carbon Emissions Projections?How Accurate are Carbon Emissions Projections?
How Accurate are Carbon Emissions Projections?IES VE
 
Using IESVE for Loads, Sizing and Heat Pump Modeling to Achieve Decarbonization
Using IESVE for Loads, Sizing and Heat Pump Modeling to Achieve DecarbonizationUsing IESVE for Loads, Sizing and Heat Pump Modeling to Achieve Decarbonization
Using IESVE for Loads, Sizing and Heat Pump Modeling to Achieve DecarbonizationIES VE
 
OpenShift Commons Paris - Choose Your Own Observability Adventure
OpenShift Commons Paris - Choose Your Own Observability AdventureOpenShift Commons Paris - Choose Your Own Observability Adventure
OpenShift Commons Paris - Choose Your Own Observability AdventureEric D. Schabell
 
COMPUTER 10 Lesson 8 - Building a Website
COMPUTER 10 Lesson 8 - Building a WebsiteCOMPUTER 10 Lesson 8 - Building a Website
COMPUTER 10 Lesson 8 - Building a Websitedgelyza
 
Secure your environment with UiPath and CyberArk technologies - Session 1
Secure your environment with UiPath and CyberArk technologies - Session 1Secure your environment with UiPath and CyberArk technologies - Session 1
Secure your environment with UiPath and CyberArk technologies - Session 1DianaGray10
 
Basic Building Blocks of Internet of Things.
Basic Building Blocks of Internet of Things.Basic Building Blocks of Internet of Things.
Basic Building Blocks of Internet of Things.YounusS2
 
UiPath Solutions Management Preview - Northern CA Chapter - March 22.pdf
UiPath Solutions Management Preview - Northern CA Chapter - March 22.pdfUiPath Solutions Management Preview - Northern CA Chapter - March 22.pdf
UiPath Solutions Management Preview - Northern CA Chapter - March 22.pdfDianaGray10
 
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...Aggregage
 
Comparing Sidecar-less Service Mesh from Cilium and Istio
Comparing Sidecar-less Service Mesh from Cilium and IstioComparing Sidecar-less Service Mesh from Cilium and Istio
Comparing Sidecar-less Service Mesh from Cilium and IstioChristian Posta
 
Crea il tuo assistente AI con lo Stregatto (open source python framework)
Crea il tuo assistente AI con lo Stregatto (open source python framework)Crea il tuo assistente AI con lo Stregatto (open source python framework)
Crea il tuo assistente AI con lo Stregatto (open source python framework)Commit University
 

Último (20)

20230104 - machine vision
20230104 - machine vision20230104 - machine vision
20230104 - machine vision
 
Computer 10: Lesson 10 - Online Crimes and Hazards
Computer 10: Lesson 10 - Online Crimes and HazardsComputer 10: Lesson 10 - Online Crimes and Hazards
Computer 10: Lesson 10 - Online Crimes and Hazards
 
ADOPTING WEB 3 FOR YOUR BUSINESS: A STEP-BY-STEP GUIDE
ADOPTING WEB 3 FOR YOUR BUSINESS: A STEP-BY-STEP GUIDEADOPTING WEB 3 FOR YOUR BUSINESS: A STEP-BY-STEP GUIDE
ADOPTING WEB 3 FOR YOUR BUSINESS: A STEP-BY-STEP GUIDE
 
VoIP Service and Marketing using Odoo and Asterisk PBX
VoIP Service and Marketing using Odoo and Asterisk PBXVoIP Service and Marketing using Odoo and Asterisk PBX
VoIP Service and Marketing using Odoo and Asterisk PBX
 
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdfIaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
IaC & GitOps in a Nutshell - a FridayInANuthshell Episode.pdf
 
Connector Corner: Extending LLM automation use cases with UiPath GenAI connec...
Connector Corner: Extending LLM automation use cases with UiPath GenAI connec...Connector Corner: Extending LLM automation use cases with UiPath GenAI connec...
Connector Corner: Extending LLM automation use cases with UiPath GenAI connec...
 
Bird eye's view on Camunda open source ecosystem
Bird eye's view on Camunda open source ecosystemBird eye's view on Camunda open source ecosystem
Bird eye's view on Camunda open source ecosystem
 
Artificial Intelligence & SEO Trends for 2024
Artificial Intelligence & SEO Trends for 2024Artificial Intelligence & SEO Trends for 2024
Artificial Intelligence & SEO Trends for 2024
 
Meet the new FSP 3000 M-Flex800™
Meet the new FSP 3000 M-Flex800™Meet the new FSP 3000 M-Flex800™
Meet the new FSP 3000 M-Flex800™
 
How Accurate are Carbon Emissions Projections?
How Accurate are Carbon Emissions Projections?How Accurate are Carbon Emissions Projections?
How Accurate are Carbon Emissions Projections?
 
Using IESVE for Loads, Sizing and Heat Pump Modeling to Achieve Decarbonization
Using IESVE for Loads, Sizing and Heat Pump Modeling to Achieve DecarbonizationUsing IESVE for Loads, Sizing and Heat Pump Modeling to Achieve Decarbonization
Using IESVE for Loads, Sizing and Heat Pump Modeling to Achieve Decarbonization
 
OpenShift Commons Paris - Choose Your Own Observability Adventure
OpenShift Commons Paris - Choose Your Own Observability AdventureOpenShift Commons Paris - Choose Your Own Observability Adventure
OpenShift Commons Paris - Choose Your Own Observability Adventure
 
COMPUTER 10 Lesson 8 - Building a Website
COMPUTER 10 Lesson 8 - Building a WebsiteCOMPUTER 10 Lesson 8 - Building a Website
COMPUTER 10 Lesson 8 - Building a Website
 
20150722 - AGV
20150722 - AGV20150722 - AGV
20150722 - AGV
 
Secure your environment with UiPath and CyberArk technologies - Session 1
Secure your environment with UiPath and CyberArk technologies - Session 1Secure your environment with UiPath and CyberArk technologies - Session 1
Secure your environment with UiPath and CyberArk technologies - Session 1
 
Basic Building Blocks of Internet of Things.
Basic Building Blocks of Internet of Things.Basic Building Blocks of Internet of Things.
Basic Building Blocks of Internet of Things.
 
UiPath Solutions Management Preview - Northern CA Chapter - March 22.pdf
UiPath Solutions Management Preview - Northern CA Chapter - March 22.pdfUiPath Solutions Management Preview - Northern CA Chapter - March 22.pdf
UiPath Solutions Management Preview - Northern CA Chapter - March 22.pdf
 
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data a...
 
Comparing Sidecar-less Service Mesh from Cilium and Istio
Comparing Sidecar-less Service Mesh from Cilium and IstioComparing Sidecar-less Service Mesh from Cilium and Istio
Comparing Sidecar-less Service Mesh from Cilium and Istio
 
Crea il tuo assistente AI con lo Stregatto (open source python framework)
Crea il tuo assistente AI con lo Stregatto (open source python framework)Crea il tuo assistente AI con lo Stregatto (open source python framework)
Crea il tuo assistente AI con lo Stregatto (open source python framework)
 

Mobile Pioneers Score with Apps 2013