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Hi, and welcome to the tech topic of the day: APIs!
But what actually is an API?
Well, I’m Andi Mann, V.P. of Strategic Solutions at CA
Technologies. And I’m here to clarify this for you!
Technically speaking, they are Application Programming Interfaces
Allow me to explain…
API’s basically allow your product or service to talk to another product
or service…
And they are used to give people access to your data/resources from
outside the firewall.
This means opening up your product’s data and functionality to
other developers both internally and externally
But how does that translate to everyday life?
We actually deal
with API’s all the
time!
They are used to integrate websites and systems with other
websites such as…
They are used to integrate websites and systems with other
websites such as…
Amazon
They are used to integrate websites and systems with other
websites such as…
Amazon
eBay
They are used to integrate websites and systems with other
websites such as…
Amazon
eBayTwitter
They are used to integrate websites and systems with other
websites such as…
Amazon
eBayTwitter
and
Salesforce.com
API’s can also benefit your company by increasing traffic and sales!
I know what you’re thinking, “how can an API increase traffic
AND sales?”
Well, say you run an online retail site and you give free API access to
your product portfolio
Now other online retailers can include your portfolio of products on
their websites
BOOM! Traffic
BOOM! Sales
But now that you understand the basics on API’s, I invite you to dive a
bit deeper…
Check out my blogs on, “Securing
the New API Economy” and “Why an
API is Like a Loaded Gun” for more!
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What’s an API? A Beginner's Guide to the Application Programming Interface

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This presentation aims to simplify a complicated IT topic for you. Andi Mann, V.P. of Strategic Solutions at CA Technologies talks you through what an API actually is and describes a few of the many benefits of using one for your business.

Learn more about API Security and Management Solutions from CA Technologies at http://www.ca.com/us/api-security-and-management.aspx

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What’s an API? A Beginner's Guide to the Application Programming Interface

  1. Hi, and welcome to the tech topic of the day: APIs!
  2. But what actually is an API?
  3. Well, I’m Andi Mann, V.P. of Strategic Solutions at CA Technologies. And I’m here to clarify this for you!
  4. Technically speaking, they are Application Programming Interfaces
  5. Allow me to explain…
  6. API’s basically allow your product or service to talk to another product or service…
  7. And they are used to give people access to your data/resources from outside the firewall.
  8. This means opening up your product’s data and functionality to other developers both internally and externally
  9. But how does that translate to everyday life?
  10. We actually deal with API’s all the time!
  11. They are used to integrate websites and systems with other websites such as…
  12. They are used to integrate websites and systems with other websites such as… Amazon
  13. They are used to integrate websites and systems with other websites such as… Amazon eBay
  14. They are used to integrate websites and systems with other websites such as… Amazon eBayTwitter
  15. They are used to integrate websites and systems with other websites such as… Amazon eBayTwitter and Salesforce.com
  16. API’s can also benefit your company by increasing traffic and sales!
  17. I know what you’re thinking, “how can an API increase traffic AND sales?”
  18. Well, say you run an online retail site and you give free API access to your product portfolio
  19. Now other online retailers can include your portfolio of products on their websites
  20. BOOM! Traffic
  21. BOOM! Sales
  22. But now that you understand the basics on API’s, I invite you to dive a bit deeper…
  23. Check out my blogs on, “Securing the New API Economy” and “Why an API is Like a Loaded Gun” for more!

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