Digital Transformation in the new Smart City
models: challenges and opportunities
Manuela Mellado León
Business Developmen...
INTERNET OF THINGS
What is IoT?
Internet of Things
3
Internet of Things
Transformation of any physical object into a digital data generator
S...
Keys to success in IoT: The next “industrial revolution”
Internet of Things
$1.6 Trillion
Volume of the opp
2024 Data. Sou...
Our strategy to capture the IoT opportunity
Internet of Things
IoT Connectivity Platform
E2E Solutions
Smart
Mobility
Smar...
IoT platforms built in a mixed open ecosystem
Internet of Things
6
Partners Startups & Developers
Open
IoT
Platforms
SMART CITIES
Global trends towards the digital transformation of the cities
Digital Transformation – Smart Cities
The Digital Revolutio...
Today, more than ever, the challenge of the cities is to bring
the digital experience to the citizens
Digital Transformati...
The evolution of a Smart City
Digital Transformation – Smart Cities
• Incorporate IoT technology
in vertical services
• Se...
We bet on an open technological model…
Digital Transformation – Smart Cities
Sensors
Systems
Data Broker
Big Data Data Ana...
Digital Transformation – Smart Cities
…where vertical services implementation might differ,
according to the city´s maturi...
…supporting an Open Data ecosystem…
Digital Transformation – Smart Cities
 Open Data: accessible by anyone, anywhere, no ...
We are enabling the creation of sustainable business models…
Digital Transformation – Smart Cities
A new Waste Management ...
Digital Transformation – Smart Cities
…and making our own Big Data available for our clients
Changing the vision of what a...
THANK YOU!
Digital Transformation in the new Smart City models: challenges and opportunities
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Digital Transformation in the new Smart City models: challenges and opportunities

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Digital Transformation in the new Smart City models: challenges and opportunities.
Manuela MelladoLeón
Business Development Global Unit -Smart Cities

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Digital Transformation in the new Smart City models: challenges and opportunities

  1. 1. Digital Transformation in the new Smart City models: challenges and opportunities Manuela Mellado León Business Development Global Unit - Smart Cities 02.06.2016
  2. 2. INTERNET OF THINGS
  3. 3. What is IoT? Internet of Things 3 Internet of Things Transformation of any physical object into a digital data generator Status Location Usage Monitoring Customization Remote Access Predictive Collaborative Autonomous DATA CONTROL INTELLIGENCE
  4. 4. Keys to success in IoT: The next “industrial revolution” Internet of Things $1.6 Trillion Volume of the opp 2024 Data. Source: “M2M Global Forecast & Analysis 2014-24”, Machina Research, June 2015 27 Billion IoT Connections 2 Billion Terabytes CELLULAR LPWA FIXED WIRELESS •Easy installation (few base stations) •Excellent coverage (high penetration) •Low power consumption (10 years battery) •Low cost ($ -5 per device) LPWA Network deployment Security and Privacy Visión E2E Big Data High impact use cases Guarantee privacy of customer data Collaboration between Business Analyst and Data Engineers & Scientists
  5. 5. Our strategy to capture the IoT opportunity Internet of Things IoT Connectivity Platform E2E Solutions Smart Mobility Smart City Smart Retail Smart Energy New Business & Innovation eHealth SHOP 5
  6. 6. IoT platforms built in a mixed open ecosystem Internet of Things 6 Partners Startups & Developers Open IoT Platforms
  7. 7. SMART CITIES
  8. 8. Global trends towards the digital transformation of the cities Digital Transformation – Smart Cities The Digital Revolution has reached citizens, who demand quality digital urban services Over half of the world’s population live in urban areas Cities are preparing to compete globally More than 60% of the world’s population will be living in cities by 2050 1 3 2 In 2020 Latin America will occupy the 2nd place worldwide in terms of installed base of smartphones, just behind Asia, according to GSMA analysis INTERNATIONAL BENCHMARK % Population living in cities (2009 - 2025) People occupying 2 % of the world’s land will consume 3/4 of its resources + Capital + Talent + Tourism
  9. 9. Today, more than ever, the challenge of the cities is to bring the digital experience to the citizens Digital Transformation – Smart Cities Innovative city that uses technology (advanced infrastructures, platforms and services) to provide more efficient urban services, improving the quality of life of citizens, and developing a new relationship between the government and local companies, meeting present and future needs of the city in economic, social and environmental terms, guaranteeing sustainability Smart City
  10. 10. The evolution of a Smart City Digital Transformation – Smart Cities • Incorporate IoT technology in vertical services • Search for efficiency • Information in vertical silos • Definition of Smart City Strategy • Definition of city and citizens indicators • Priority in verticals to optimize • Adequate Regulatory framework • Information available to the local business fabric • Enabler of open innovation ecosystem for developers and entrepreneurs • Transparency and Open Data • Integrate information from different vertical services • Predictive and prescriptive models • Synergies through a common horizontal platform 1 2 3 4 EARLY STAGE VERTICAL CONNECTED ENGINE OF GROWTH Local Government as the owner of the data that the city generates
  11. 11. We bet on an open technological model… Digital Transformation – Smart Cities Sensors Systems Data Broker Big Data Data Analytics Dashboards Reports & KPIs Open Data  Open source platform becoming the “de facto” standard adopted by cities.  Open architecture, open APIs, open source  89 cities from 19 countries in Europe, Latin America and Asia-Pacific in the Open and Agile Smart Cities initiative (www.oascities.org)  Backed by the European Community (300 M€ invested since 2011).  Key Industry Players as members of the FIWARE Foundation (Orange, Atos, Engineering and Telefonica). Storage& Analysis ViewData Collection Citizens SMART CITY PLATFORM
  12. 12. Digital Transformation – Smart Cities …where vertical services implementation might differ, according to the city´s maturity and priorities… Street Lightning Waste Mng. Watering Parking Tourism Video Surveillance …  Efficiency  Quality of life  Governance  Growth
  13. 13. …supporting an Open Data ecosystem… Digital Transformation – Smart Cities  Open Data: accessible by anyone, anywhere, no limits  Valencia: over 100 data sets are publised in the Open Data Portal, on domains including Mobility, Environment or Health.  Santander: over 60 data sets being used by apps developed by local providers. Uses including tourism info (e.g. city cultural agenda, retail locations) or public transport info (e.g. bus stop, taxi stop location) Taxi Santander Bus SantanderRetail Santander
  14. 14. We are enabling the creation of sustainable business models… Digital Transformation – Smart Cities A new Waste Management model Guadalajara Population: ~80,000  Telefónica participates in the project providing its Smart City platform to the Waste Management service operator_  15 years contract, starting Q4 2015  City Council pays a fixed + a variable fee on the Waste Management Service. Variable fee based on 25 KPIs_ • Inspectors manual collection • Sensors (>600 waste containers) • Incidences Response Time: opened via Citizen APP, Police, etc. • Citizen surveys (subjective)
  15. 15. Digital Transformation – Smart Cities …and making our own Big Data available for our clients Changing the vision of what a tourism app should be like…
  16. 16. THANK YOU!

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