Matt Collins, managing director, Platypus Digital Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk

1. 5 trends to digital follow
(and 5 to avoid)
Matt Collins, Platypus Digital
@charitychap

4. THE INTERNET

10. 5 trends to follow

11. 2013 2017
Minimalism

12. Voice donations

13. AI
admin

18. Regular giving for the subscription
age

21. Digital legacies

22. Digital legacies

23. Renting access (not buying
forever) is native behaviour
online
Why should you follow them?

24. Freeing up your time leaves you
more able to focus on high
impact work.
Why should you follow them?

25. Anything that makes
completing your task quicker
will be completed by more
people.
Why should you follow them?

26. 1. Minimalism
2. Voice donations
3. Admin automation
4. Regular giving for the
subscription age
5. Digital legacies

27. The ones to avoid

28. Viral campaigns

29. Bitcoin

30. Blockchain

31. Agile

32. Digital transformation

34. 1. Viral campaigns
2. Bitcoin
3. Blockchain
4. Digital transformation
5. Agile

35. The mindset to know the difference

36. The mindset to know the difference

37. They’re a distraction from
proven, effective work.
Why should you avoid them?

38. What is your charity trying
to achieve?
What ‘trends’ will get you
there?

39. Charity first, digital second

40. @charitychap

41. Sponsored by
Charity digital
conference
21 November 2018
London
#charitydigital

42. Visit the CharityComms website to view
slides from past events, see what events
we have coming up and to check out
what else we do:
www.charitycomms.org.uk