Implementing two-way engagement and breaking down silos | Internal comms: strategising to connect and unify your team | South West networking group | 5 April 2019
Jessica Abelscroft, head of engagement, Citizens Advice
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Similar a Implementing two-way engagement and breaking down silos | Internal comms: strategising to connect and unify your team | South West networking group | 5 April 2019
Similar a Implementing two-way engagement and breaking down silos | Internal comms: strategising to connect and unify your team | South West networking group | 5 April 2019 (20)
Implementing two-way engagement and breaking down silos | Internal comms: strategising to connect and unify your team | South West networking group | 5 April 2019
1. Implementing 2-way
engagement to break down
silos
2.
CharityComms South West networking group- January 2019
Jessica Abelscroft, Head of Engagement
15. And a few more….
● Draw on innovations from digital
● Ask forgiveness, not permission
● Focus on ownership, not specialisms
● Set a standard of quality from the outset, but know when to let it
go
● The [insert predefined length of time here] comms plan is dead
20. “Problems” not projects
What are the next
steps for our brand?
(including the
corporate website)
How do we keep
innovating using
social media to
achieve our wider
objectives?
How do we make sure
everyone is contributing
to targets around
diversity and inclusion?
How do we make sure
everyone in the
organisation understands
what we’re trying to do
with our next strategy?
What are our
principles for
prioritisation?
22. Seeing the benefits
● Seeing highest engagement
rates ever
● Communications in staff survey
up 17 % points in 2 years
● Top 5 charities for staff
satisfaction
● More joined up across teams
● Comms in senior leadership
team
● Getting more done!