Dagsorden:
- Velkommen og Introduktion
- Hvordan bliver jeres virksomhed “In” på social media recruitment
- Hvad gør de bedste SMV’er på LinkedIn
- Kort om Corporate Solutions
- Eksempler og Demonstration
- Spørgsmål
2. Agenda
2
1. Velkommen og Introduktion
2. Hvordan bliver jeres virksomhed “In” på social media
recruitment
3. Hvad gør de bedste SMV’er på LinkedIn
4. Kort om Corporate Solutions
5. Eksempler og Demonstration
6. Spørgsmål
4. TALENT SOLUTIONS
The LinkedIn Talent Pool
2M+
INDONESIA
2M+
PHILIPPINES
1M+
MALAYSIA
1M+
SINGAPORE
1M+
SAUDI ARABIA
16M+
BRAZIL
93M+
UNITED STATES OF
AMERICA
9M+
CANADA
24M+
INDIA
5M+
AUSTRALIA
1M+
NEW ZEALAND
3M+
SOUTH AFRICA
1M+
UNITED ARAB EMIRATES
13M+
UNITED KINGDOM
7M+
FRANCE
6M+
ITALY
1M+
BELGIUM
1M+
DENMARK
2M+
TURKEY
4M+
NETHERLANDS
1M+
SWEDEN
5M+
SPAIN
300M+ Members
worldwide
+2 New members per second
187M Monthly unique visitors
4
6. TALENT SOLUTIONS
Active candidates
• Will apply to ATS
• Listen to opportunities
• Respond quickly
• Seek information
Passive candidates
• Do not have a current CV
• May listen to opportunities
• Do not respond to “apply now”
• Higher bar to respond
But… a whole different approach is needed
7. TALENT SOLUTIONS
Your Professional Brand Online
- Professional Photo
- Headline
- Detailed history
- Customised url
Photo &
professional
headline
Experience / Education
Contact details
Background / Summary
Experience
Recommendations
8. TALENT SOLUTIONS
Company Overview Page
8
Your company’s brand:
Add a logo and banner image
Fill in the details
Company description
Point out Company Specialties
Differentiate from your
competition
Designate Page Admins for
company status updates
16. TALENT SOLUTIONS
LinkedIn
Jobs
Career Page
Talent Acquisition
Employment
Branding
I love my job
Recruitment
Ads
Talent Direct
Mass Targeting
Work With Us
LinkedIn
Recruiter
HIRING AT SCALE WITH LINKEDIN TALENT SOLUTIONS
18. TALENT SOLUTIONS
WHAT PROBLEM DO WE SOLVE?
Passive
Candidates
Brand
Source
Manage
Measure
Company of choice
Engage
Create your talent pipeline
Understand
your process
Start with my profile
- Jobs you May Be interested in
- Click on one of Salesforce’s jobs
- Follow one of the salesforce people and see the WWU on their page
BACK, more common they click on the company
Different view depending on your role (sales vs engineering)
Most candidates do NOT leave LinkedIn, but it does drive traffic
Go to recruiter
Run a search
Narrow down
Save, explain what saving the search does (never run it again, notifications, etc)
Look at a profile specifically
Add notes, send message
Click View similar profiles
Show mass message
Reports
Usage, inmail