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why participate in the SP mobility community?




meet   Frank




                                                    1
A.K.A…
why participate in the SP mobility community?            2
mr.       MobilityGuru




why participate in the SP mobility community?   3
Frank is a practitioner in all things mobility..


                            Mobility Standards        Mobile Applications
               WiMAX
       IP Traffic      wireless
                                    Femtocell                 Wireless Mesh

                                                  4G
           LTE           Cisco
                                  iPhone
                                    Mobile Internet       IP Migration
       IP RAN Backhaul                            Mobile Network
                                  WiFi



      and an expert in some

why participate in the SP mobility community?                                 4
Frank visits the mobility community….. a lot




   the community is a great and easy way to get
   information
why participate in the SP mobility community?     5
Frank uses Discussions to build his reputation
   and get answers to his questions…….


                                                he builds his profile
                                                every time he answers a
                                                question


                                                he gets answers to his
                                                questions within
                                                minutes


                                                Frank is considered an
                                                ‘expert’ in LTE


why participate in the SP mobility community?                            6
Frank also has a mobility                   blog
    his LTE expert status
    led him to getting an
    invitation to join the
    blog team

    his team subscribes
    to it via an RSS feed


   130 people he doesn’t
   know subscribe to it via an
   RSS feed


   they all feel like they know him and depend on him
   for real answers
why participate in the SP mobility community?           7
Frank subscribes to other mobility
   blogs via an RSS feed




                                                He always knows what’s
                                                happening in the industry
                                                and has built a network
                                                he can turn to for
                                                answers.



why participate in the SP mobility community?                           8
Frank likes tools like Discussions because they are,
   easy to use and quick…oh and it has RSS….




                                    A community has formed around
                                    Frank as his LTE expertise emerged




why participate in the SP mobility community?                            9
from his tags, his              blog, and his discussion
  answers…




                          people often contact Frank from
                          different companies around the world…

why participate in the SP mobility community?                10
…just to say Hi….or to say, hey, I work on a
    similar project, how can we collaborate…?




     it’s about collaboration
why participate in the SP mobility community?      11
he encourages his co-workers to use
  the community…..




                    to   build their own network and expertise

why participate in the SP mobility community?                    12
this is     Carole, one of Frank’s colleagues




why participate in the SP mobility community?     13
Carole is researching new ways to expand
  her company’s business reach………




  so she joined the
  mobility community
  to connect with peers
  and with Cisco

why participate in the SP mobility community?   14
when new content is posted on the
    community.....




     Carole is notified via Email



why participate in the SP mobility community?   15
….she then participates in the
       community by asking questions and
       downloading the content that will help
       make her job easier
why participate in the SP mobility community?   16
that’s less        work for Carol…..



                                                collaborative
                                                interactions…




    ….and       empowerment for her
why participate in the SP mobility community?                   17
..the community is easy to use

                                          Web based

  bottom up, not top down
                          With more Answers
                                 from real people
why participate in the SP mobility community?         18
blogs
       discussions
                                                webcasts
       social networking
                 online collaboration
            demos
                                     tagging
                Polls
                                                 ratings

why participate in the SP mobility community?              19
Cisco SP Mobility Community
formed by those passionate
about mobility


           and possible because
           of people like
           Frank & Carole


                                  20
Credits and Acknowledgements



This presentation largely leveraged Scott Gavin’s “Meet Charlie…” presentation

http://www.slideshare.net/slgavin/meet-charlie-what-is-enterprise20




                                                                                 21
22

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Meet Frank Why Participate In Online Communites

  • 1. why participate in the SP mobility community? meet Frank 1
  • 2. A.K.A… why participate in the SP mobility community? 2
  • 3. mr. MobilityGuru why participate in the SP mobility community? 3
  • 4. Frank is a practitioner in all things mobility.. Mobility Standards Mobile Applications WiMAX IP Traffic wireless Femtocell Wireless Mesh 4G LTE Cisco iPhone Mobile Internet IP Migration IP RAN Backhaul Mobile Network WiFi and an expert in some why participate in the SP mobility community? 4
  • 5. Frank visits the mobility community….. a lot the community is a great and easy way to get information why participate in the SP mobility community? 5
  • 6. Frank uses Discussions to build his reputation and get answers to his questions……. he builds his profile every time he answers a question he gets answers to his questions within minutes Frank is considered an ‘expert’ in LTE why participate in the SP mobility community? 6
  • 7. Frank also has a mobility blog his LTE expert status led him to getting an invitation to join the blog team his team subscribes to it via an RSS feed 130 people he doesn’t know subscribe to it via an RSS feed they all feel like they know him and depend on him for real answers why participate in the SP mobility community? 7
  • 8. Frank subscribes to other mobility blogs via an RSS feed He always knows what’s happening in the industry and has built a network he can turn to for answers. why participate in the SP mobility community? 8
  • 9. Frank likes tools like Discussions because they are, easy to use and quick…oh and it has RSS…. A community has formed around Frank as his LTE expertise emerged why participate in the SP mobility community? 9
  • 10. from his tags, his blog, and his discussion answers… people often contact Frank from different companies around the world… why participate in the SP mobility community? 10
  • 11. …just to say Hi….or to say, hey, I work on a similar project, how can we collaborate…? it’s about collaboration why participate in the SP mobility community? 11
  • 12. he encourages his co-workers to use the community….. to build their own network and expertise why participate in the SP mobility community? 12
  • 13. this is Carole, one of Frank’s colleagues why participate in the SP mobility community? 13
  • 14. Carole is researching new ways to expand her company’s business reach……… so she joined the mobility community to connect with peers and with Cisco why participate in the SP mobility community? 14
  • 15. when new content is posted on the community..... Carole is notified via Email why participate in the SP mobility community? 15
  • 16. ….she then participates in the community by asking questions and downloading the content that will help make her job easier why participate in the SP mobility community? 16
  • 17. that’s less work for Carol….. collaborative interactions… ….and empowerment for her why participate in the SP mobility community? 17
  • 18. ..the community is easy to use Web based bottom up, not top down With more Answers from real people why participate in the SP mobility community? 18
  • 19. blogs discussions webcasts social networking online collaboration demos tagging Polls ratings why participate in the SP mobility community? 19
  • 20. Cisco SP Mobility Community formed by those passionate about mobility and possible because of people like Frank & Carole 20
  • 21. Credits and Acknowledgements This presentation largely leveraged Scott Gavin’s “Meet Charlie…” presentation http://www.slideshare.net/slgavin/meet-charlie-what-is-enterprise20 21
  • 22. 22