2. CORPORATE SOCIALRESPONSIBLITIES
CORPORATE SOCIAL RESPONSIBILITY is about how
companies manage the business processes
to produce an overall positive impact on society. CSR also
called corporate conscience,
corporate citizenship or responsible business is a form of
corporate
self-regulation integrated into a business model.
Corporate Social Responsibility (CSR) has emerged as a
paramount aspect of business practices that need to be
addressed bybusinesses in an effective manner. Apple
releases Supplier Responsibility Progress Report annually and
it includes the details of CSR programs and initiatives
engaged by the company.
3. INTRODUCTION TO APPLE INC
Technology company :-apple.com
Apple Inc. is an American multinational technology company
headquartered in Cupertino, California, that designs, develops,
and sells consumer electronics, computer software, and online
services.
Customer service:-008001009009
CEO:-Tim Cook
Stock price: AAPL (NASDAQ) US$ 96.91 +0.15 (+0.16%)
Founded: April 1, 1976, Cupertino, California, United States
Headquarters: Cupertino, California, United States
Revenue: 233.7 billion USD (2015)
Founders: Steve Jobs, Ronald Wayne, Steve Wozniak
Subsidiaries: Beats Electronics, Apple Store, FileMaker
Inc., more
4. Apple Inc. is an American multinational technology
company headquartered in Cupertino, California, that designs,
develops, and sells consumer electronics, computer software, and
online services. Its hardware products include
the iPhonesmartphone, the iPad tablet computer,
the Mac personal computer, the iPod portable media player, and
the Apple Watchsmartwatch. Apple's consumer software includes
the OS X and iOS operating systems, the iTunes media player,
the Safariweb browser, and the iLife and iWork creativity and
productivity suites. Its online services include the iTunes Store,
the iOS App Store and Mac App Store, and iCloud.
Apple was founded by Steve Jobs, Steve Wozniak, and Ronald
Wayne on April 1, 1976, to develop and sell personal
computers.[6] It was incorporated as Apple Computer, Inc. on
January 3, 1977, and was renamed as Apple Inc. on January 9,
2007, to reflect its shifted focus toward consumer electronics.
Apple (NASDAQ: AAPL) joined the Dow Jones Industrial
Average on March 19, 2015.[7]
5. The table below illustrates highlights fromthe latest report for
2014:
Categories of CSR
activities
ApplePerformance
Educatingand
empowering
workers
Apple educationanddevelopmentprogram
is offeredfreeofchargeby18factoriesandmorethan280,000
workerstookvariouscourses
Labor andhuman
rights
Apple enforcesTheSupplierCodeofConductthatisclaimedto be
thetoughestintheelectronicsindustryCompany
hasachievedanaverage 95%compliance amongsuppliers to
maximum60-hourworkweek
Apple hasinvestigatedcasesofabusesofforeignworkersandthe
companyhasrequiredsuppliers toreimburseaffected“foreign
contract workersUS$3.9million inexcessivefeespaidtolabor
brokers,bringing ourtotalreimbursementssince2008 toUS$16.9
million”
Health and safety ThecompanyhaslaunchedAppleSupplierEHSAcademy, an18-
monthprogram that aimstoimprove employeehealthandsafetyin
theindustrythroughouttheglobe.240 suppliersand270,000
workershaveparticipate inthisprogram.Researchhasbeen
conductedinApple’s ergonomicsdepartmentonabout75jobs
within supplychaintoidentifyegronomicrisks.Theresearchhas
resultedinimprovedstandards formanaging workstationdesign
changes.
Environmenta)
energy
consumption
Apple isoftenpraisedforits environmentalrecords thatinclude
decreaseoftotal powerconsumptionofApple products by57%,
introductionofMacmini astheworld’s mostenergy-efficient
desktopcomputerandexceeding ENERGYSTARguidelines.
Apple emergesastheonlycompanythathasbeenawardedwith a
CleanEnergyIndexof100%,according to Greenpeace’sClicking
7. CSR OF APPLE INC
In accordance with Section 135 of the CompaniesAct, 2013 and
the rules promulgated thereunder (collectively,the “CSR
Requirements”), the Board of Directors (the “Board”) of Apple
India Private Limited (the “Company”) has adopted this
Corporate Social ResponsibilityPolicy (the “CSR Policy”).
CSR Projects and Programmes:-
The Companyshall undertake specific corporate social
responsibility(“CSR”) projects and programmes, as approved
from time to time by the Board in its capacity as the CSR
Committee of the Company, within the followingCSR
categories:
• Promoting education,includingspecial educationand
employment enhancingvocationalskillsand livelihood
enhancement projects;
• Ensuring environmentalsustainability;
• Promoting gender equalityand women’s empowerment;
• Promoting healthcare includingpreventive healthcare;
• Contributingto – or funding – technology incubatorslocated
within academic institutionswhich are approved by the central
government of India from time to time;
8. • Providing disaster relief under applicableitems in Schedule
VII of the CSR Requirements; and
• Providing financialassistance to reputablenon-governmental
organisations(“NGOs”) working in any of the above indicated
areas.
All CSR projects and programmes shall be carried out only in
India. No specific CSR projects or programmes shall be
undertaken in pursuance of normal course of business of the
Company.
In furtherance of specific CSR projects or programmes, the
Company may collaboratewith NGOs and other like-minded
stakeholders, includingother companies, registered trusts and
societies, in order to leverage upon the collective expertise,
wisdom and experience that such relationshipsmay bring. Set
forth on AppendixA to this CSR Policy are the specific projects
and programmes approved by the Board in furtherance of the
above CSR categories. AppendixA shall be updatedfrom time
to time as necessary to reflect additionsand revisions.
Budget:-
In accordance with CSR Requirements, the Company shall seek
to spend annually 2 per cent of the average net profits of the
Company, made during the three immediatelypreceding
financialyears, on specific CSR projects and programmes. The
9. Company shall take steps to ensure that any surplus arising out
of the Company’s CSR projects and programmes or activities
shall be set aside for later use in CSR projects and programmes
and in no event shall form part of the Company’sbusiness
profits.
Administration:-
The Company’sCSR projects and programmes shall be
overseen by a separately designated CSR committee of the
Board, provided,however, that so long as the Board consists of
two directors, such CSR committee shall consist of both
directors (hereinafter, the “Committee”). 1 Apple India Private
Limited Corporate Social ResponsibilityPolicy (as of 21 July
2015) Corporate Social ResponsibilityPolicy of Apple India
Private Limited .
Monitoring and Reporting:-
Under the direction of the Committee, the Company shall
implement a monitoring mechanism over the Company’sCSR
projects and programmes.
Such monitoring mechanism shall, among other things, make
transparent the manner and detailsof the implementationof
all CSR projects and programmes undertakenby the Company.
The Board shall receive periodic reports from the Committee on
the status of the Company’simplementationof specific CSR
10. projects and programmes. On an annualbasis, the Board shall
report to relevant stakeholderson the Company’sCSR projects
and programmes and related matters, as required by CSR
Requirements.
Amendments to CSR Policy
The Committee shall review this CSR Policy on a periodic basis
and shall update it as necessary or appropriate(subject to
approvalby the Board, if applicable)to ensure that it reflects
CSR Requirements as well as the current interests of the
Company and relevant stakeholders.
11. CSR ACTIVITIES
Name of Particular
Project or Programme
Brief Descriptionof the
Way in which the Project
or Programme Will Be
CarriedOut
Anticipated
Implementation
Schedule
Rural solar electrification,
primary-level education and
livelihood training
The Company may
undertake, through funding
or other means, one or more
of the following activities, in
collaboration with or through
one or more NGOs: •
installation and maintenance
of solar electrification
devices in under-served rural
communities; • training of
local women as solar
engineers to perform
installation & maintenance; •
establishment of schools for
rural children; • training of
local women in livelihood
skills (e.g., handicrafts);
and/or • enhancement of
curricula and teaching
approaches through use of
technology for use in the
promotion of rural solar
engineer training and rural
education.
Beginning May/ June 2015
Education to children of low
income communities
The Company may
undertake, through funding
or other means, the following
activities, in collaboration
with or through one or more
NGOs: • delivery of high-
quality education to low-
income communities, with a
focus on primary education,
Beginning May/ June 2015
12. initially in one or more of
Bangalore, Ahmedabad,
Pune, and Mumbai, but
potentially otheror different
locations as may be
determined; • addressing
environmental issues in the
local communities in which
schools and teachers in
connection with the
foregoing operate; and/or •
enhancement of curricula
and teaching approaches
through use of technology for
use in the promotion of low-
income high-quality
education.
Special Education The Company may
undertake, through funding
or other means, one or more
of the following activities, in
collaboration with or through
one or more NGO’s: •
Supporting an exploratory
study on the impact of tablet
computers on the education
of vision-impaired young
people
The Special Education
programme is anticipated to
begin in September 2015 or
the reabouts
13. “You can’t just ask customers what they want
and the try to give that to them.
By the time you get it built,
they’ll want something new.”
Steve Jobs
(CEO,Apple)
THANK YOU