Manuel Serrano Ortega
Digital Transformation Executive
@manoloserrano
DIGITAL TRANSFORMATION
AUTOMOTIVE INDUSTRY
A digital
revolution
has already started
Rockar
Revolutionising the
experience of buying a
car, both online and in
store
# B u y & S t o r e
Moovel
Mobility as a service.
Book and pay public
transport, car2go,
mytaxi, Flinkster &
train
MaaS.fi.
BRIDJ
ZIRX# M o b ...
Vroom
Buy, Sell or Trade-In
Used Vehicles Online
Carfax
BEEPI
# 2 n d H a n d
Drive Clutch
Drive the perfect car
every day
Flexdrive
Flinkster
Skurt App
# R e n t i n g & L e a s i n g
Ford
Ford Makes co-owning
a vehicle possible
# O w n e r s h i p
Audi at home
At Home' Allow s
People to Book a
Luxury Car Via
Smartphone
# C a r S h a r i n g
Respiro
Car2Go
BMW Drive No...
Uber
Reinventing the taxi
# C h a u f f e u r S e r v i c e
MyTaxi
Hailo
Lyft and GM
Autonomous
on-demand network
# S e l f - d r i v i n g c a r s
Google
Volvo
GaragePointe
r
Rent your Garage or
Store your Classic
Car
# P e e r - t o - p e e r
Getaround
Blablacar
AirBnb
Insure the box
Saving money with a
telematics car insurer
# C a r I n s u r a n c e
Onsurance
Embroker
Manuel Serrano Ortega
Digital TransformationExecutive
manuel.serrano@accenture.com
Tel. (+34) 609 527 850
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Digital Transformation in Automotive Industry

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Manuel Serrano Ortega as Speaker was sharing his vision and knowledge about Digital Transformation in Automotive Industry with the industry C-Level executives

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Digital Transformation in Automotive Industry

  1. 1. Manuel Serrano Ortega Digital Transformation Executive @manoloserrano DIGITAL TRANSFORMATION AUTOMOTIVE INDUSTRY
  2. 2. A digital revolution has already started
  3. 3. Rockar Revolutionising the experience of buying a car, both online and in store # B u y & S t o r e
  4. 4. Moovel Mobility as a service. Book and pay public transport, car2go, mytaxi, Flinkster & train MaaS.fi. BRIDJ ZIRX# M o b i l i t y
  5. 5. Vroom Buy, Sell or Trade-In Used Vehicles Online Carfax BEEPI # 2 n d H a n d
  6. 6. Drive Clutch Drive the perfect car every day Flexdrive Flinkster Skurt App # R e n t i n g & L e a s i n g
  7. 7. Ford Ford Makes co-owning a vehicle possible # O w n e r s h i p
  8. 8. Audi at home At Home' Allow s People to Book a Luxury Car Via Smartphone # C a r S h a r i n g Respiro Car2Go BMW Drive Now Audi Unite
  9. 9. Uber Reinventing the taxi # C h a u f f e u r S e r v i c e MyTaxi Hailo
  10. 10. Lyft and GM Autonomous on-demand network # S e l f - d r i v i n g c a r s Google Volvo
  11. 11. GaragePointe r Rent your Garage or Store your Classic Car # P e e r - t o - p e e r Getaround Blablacar AirBnb
  12. 12. Insure the box Saving money with a telematics car insurer # C a r I n s u r a n c e Onsurance Embroker
  13. 13. Manuel Serrano Ortega Digital TransformationExecutive manuel.serrano@accenture.com Tel. (+34) 609 527 850

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