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Product Ownership
How do you measure success?
A bit about...
• Product Owner for 4 separate products at an Investment
Bank
– Chief Product Owner for 1 product with 8 teams over 2 years that
won 3 awards
• Scrum Master / Coach when needed
• Testing background for 12 years
How to measure success...
• Identify positive or negative items
• These are looked at regularly
– Daily
– Sprint
– Release
• Always looking to improve or show progress
Product Ownership
Decides what to build and when to build it
Sets goals for the product
Focus on value
Collaborate with the team
PO Skills
Product
Management
Project
Management
Business
Analyst
Leadership
From Bob Galen
4 Quadrants of Product Ownership
PO Areas
TEAM
PRODUCT CUSTOMER
IT
PO
SUCCEED WITH THE TEAM
TEAM
Active
Communication
It’s Alive
Their
Responsibility
Subscribed to the
Story
Work is done
Constant
Improvement
Questions and
Clarifications
Back and Forth Agile Principles
Yes and…
TEAM
Me / Myself
/ and I
Bigger is
better
“I’m done”
Bad Timing Not Quality
What do I
need to do
Old school
Not asking
for help
Fear their
ideas
“That’s not
my job”
SUCCEED WITH THE PRODUCT
From Gojko Adzic
Redefining Software Quality
Useful
Usable
Performant /
Secure
Deployable /
Functionally OK
Successful
PRODUCT
Consistency
everywhere
It Works!
Answers the
Why
Iterate /
Iterate / ??
Demo /
Deploy easily
Expected
Performance
Clean design
PRODUCT
Many Hands Usage metrics
Read the
document
What was that? Loading…
Loading…
Up Time
Too specific
SUCCEED WITH THE CUSTOMER
CUSTOMER
Speak the
language Business Value Fast Feedback
What are we
learning
Backlog Pruning Solve Problems
Point Of Contact
CUSTOMER
It’s Tradition All the Phases All or nothing
The PLAN Decision Chaos Control Lost
It has been
written
SUCCEED WITH THE COMPANY
COMPANY
You are driving
the project Demos and calls Agile mindset
There to help Good
communication
Decisions are
easy and quick
Leading the way
Addressing
Problems
COMPANY
Micro Manage Fungible assets
Late / Budget /
Plan
Who needs a
team
We bought this,
use it
Divide and
Conquer
Who’s running for
office?
EXAMPLE
TEAM PRODUCT CUSTOMER IT
EXAMPLE
PO Areas
TEAM
PRODUCT CUSTOMER
IT
PO
Questions?
Product Ownership
How do you measure success?
Cory Bryan
- @isCoryBryan
www.DeliverItCast.com
Dontyellatme.wordpress.com

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Measuring Success as a Product Owner