Se ha denunciado esta presentación.
Utilizamos tu perfil de LinkedIn y tus datos de actividad para personalizar los anuncios y mostrarte publicidad más relevante. Puedes cambiar tus preferencias de publicidad en cualquier momento.
Transforming
Malls into hi-tech
shopping hub
iBeacon
Hit The
Shopping Malls
The technology
is still in CRADLE,
but it’s a BIG
THING
Is there anyone,
who could tell
me
WHAT IBEACON IS?
iBeacons is a location sensing
technology that built on
Bluetooth.
Beacon is a hardware that transmit the information
to t...
Standard iBeacon Range is 70
Meter, but it varies depending on
different beacon.
When a user enters the proximity of
the b...
In simple words, iBeacon is a
super accurate version of
GPS services that work in
indoors impeccably.
How iBeacons work like?
Define the response or
message to be triggered
by beacon.
It is hardware that connect
with Smartph...
Why Shopping
malls should
consider
iBeacons?
Take a moment to
think……
Do people really
ENJOY shopping
at malls?
Today, shopping isn’t what it used to be
SHOPPING HABITS AND CONSUMER EXPECTATIONS ARE CHANGING
Retail Foot traffic is dow...
Today, Customer resists to step inside the mall because
• Shopping Experience is monotonous
• No Entertainment for all age...
These facts dropping
the footfall at
shopping outlets
iBeacon can be a
game-changer here….
It completely changes the
way people shop!
Let’s see how it works in the shopping mall……
Grab Your
customer at the
entrance & Give
them a reason to
come in
Offer indoor
Navigation
functionality to
help the customers
to locate you
Assists customers
to find their
favorite
Shop/Brands
Guide the
customers to get a
way around
Provide Right Information at Right time & at Right Place
What else?
The preference of every customer is different
Customer mind is
hardwired to seek
Happiness,
BUT
They are super bad in
recognizing and
predicting what they
actually need.
Here Retailer’s Role
Comes Into Play
To provide what customer
actually need, even they
have not realized it.
How shopping
malls can do it?
Fortunately, Beacons has
the answer!
With beacons,
You can Measure
The Section where
Customers spent most of
their time
How long would
customer wait In line
during checkout?
Quantum Of
Customers Accessing
the App.
Conversion Ratio of
your Mobile
Marketing
THERE IS SOMETHING
MORE….
An amazing solution that
change the way customers
shop.
The Beacon Mobile App
Smart parking slots
• Handy to find and locate
available parking space
• Navigation to the nearby parking
space
Hungry? Get Venue
For Food At Fingertips
• Easy to Search the Restaurant or
café inside the mall
• Either directly Call or...
Know About the
Latest Offers
Every time customers get notified for
the recent offers, when they are
passing by the differe...
Explore
Retail/Fashion Outlets
effortlessly
• Browse & Search for shops
Category wise
• Locate the shop through
Navigation
Film Shows At Theatre
• Locate the Theater through
navigation seamlessly
• View the Movie shows with
schedule
• Get the me...
Get update about
Events & News
Display Current & upcoming events
detail with Date & time. Even, events
can be shared on So...
The Entire Map
Layout Of The Mall In
Customer’s Hand
An Indoor map shows the route from
one Shop to another shop and also
...
Let’s make shopping
more fun with
iBeacons
+1-310-294-9973www.credencys.com
Próxima SlideShare
Cargando en…5
×

Transforming The Malls Into Hi Tech Shopping Hub

Presently, shopping malls are in the need of evolving and re-inventing the shopping experience they yields. Embracing iBeacons, shopping malls can bring a huge transformation in the way customers shop and feel; brands sell & promote, take merchandising decision and increase their score board of revenues.

  • Sé el primero en comentar

Transforming The Malls Into Hi Tech Shopping Hub

  1. 1. Transforming Malls into hi-tech shopping hub
  2. 2. iBeacon Hit The Shopping Malls
  3. 3. The technology is still in CRADLE, but it’s a BIG THING
  4. 4. Is there anyone, who could tell me WHAT IBEACON IS?
  5. 5. iBeacons is a location sensing technology that built on Bluetooth. Beacon is a hardware that transmit the information to the Smartphones on Bluetooth connection.
  6. 6. Standard iBeacon Range is 70 Meter, but it varies depending on different beacon. When a user enters the proximity of the beacon, the messages are triggered on their mobile phones.
  7. 7. In simple words, iBeacon is a super accurate version of GPS services that work in indoors impeccably.
  8. 8. How iBeacons work like? Define the response or message to be triggered by beacon. It is hardware that connect with Smartphone. Receive the information when come in the proximity of the beacon. App owner Beacon Customer App
  9. 9. Why Shopping malls should consider iBeacons?
  10. 10. Take a moment to think…… Do people really ENJOY shopping at malls?
  11. 11. Today, shopping isn’t what it used to be SHOPPING HABITS AND CONSUMER EXPECTATIONS ARE CHANGING Retail Foot traffic is down by 50% in three years from 2010 to 2014.
  12. 12. Today, Customer resists to step inside the mall because • Shopping Experience is monotonous • No Entertainment for all age group of Visitors • Assisted Guidance lacks • Clumsy parking • No way to navigate the indoors
  13. 13. These facts dropping the footfall at shopping outlets
  14. 14. iBeacon can be a game-changer here….
  15. 15. It completely changes the way people shop!
  16. 16. Let’s see how it works in the shopping mall……
  17. 17. Grab Your customer at the entrance & Give them a reason to come in
  18. 18. Offer indoor Navigation functionality to help the customers to locate you
  19. 19. Assists customers to find their favorite Shop/Brands
  20. 20. Guide the customers to get a way around
  21. 21. Provide Right Information at Right time & at Right Place
  22. 22. What else?
  23. 23. The preference of every customer is different
  24. 24. Customer mind is hardwired to seek Happiness, BUT They are super bad in recognizing and predicting what they actually need.
  25. 25. Here Retailer’s Role Comes Into Play To provide what customer actually need, even they have not realized it.
  26. 26. How shopping malls can do it?
  27. 27. Fortunately, Beacons has the answer!
  28. 28. With beacons, You can Measure
  29. 29. The Section where Customers spent most of their time
  30. 30. How long would customer wait In line during checkout?
  31. 31. Quantum Of Customers Accessing the App.
  32. 32. Conversion Ratio of your Mobile Marketing
  33. 33. THERE IS SOMETHING MORE…. An amazing solution that change the way customers shop.
  34. 34. The Beacon Mobile App
  35. 35. Smart parking slots • Handy to find and locate available parking space • Navigation to the nearby parking space
  36. 36. Hungry? Get Venue For Food At Fingertips • Easy to Search the Restaurant or café inside the mall • Either directly Call or find them through navigation
  37. 37. Know About the Latest Offers Every time customers get notified for the recent offers, when they are passing by the different outlets of the Mall
  38. 38. Explore Retail/Fashion Outlets effortlessly • Browse & Search for shops Category wise • Locate the shop through Navigation
  39. 39. Film Shows At Theatre • Locate the Theater through navigation seamlessly • View the Movie shows with schedule • Get the messages regarding the available seats
  40. 40. Get update about Events & News Display Current & upcoming events detail with Date & time. Even, events can be shared on Social Media
  41. 41. The Entire Map Layout Of The Mall In Customer’s Hand An Indoor map shows the route from one Shop to another shop and also displays other point of Interest through this sections.
  42. 42. Let’s make shopping more fun with iBeacons
  43. 43. +1-310-294-9973www.credencys.com

×