EXPERIMENTATION
IN STUDENT MEDIA
@sarahjnichols #ihspa16
?

CURIOSITY
IT STARTS WITH

A PROBLEM
OR MAYBE A

MOVING
THE NEEDLE

sex?
ST. MARK’S SCHOOL OF TEXAS
10600 PRESTON ROAD
DALLAS, TX. 75230
INSIDE
ARE YOU A WIMP?
With the rise of “snow-plow”
parenting, we ask students and
parents about their parenting
techniques and question how
involved a parent should be.
RREMARKER
MARCH 11, 2016
VOLUME 62 ISSUE 5
KICKING IT AT COFFEEHOUSE
At a recent coffeehouse, Life
writers Davis Bailey and Zach
Gilstrap share what happened:
music, acting — and surprise.
PAGE 29
News 2
Malecall 10
Life 11
Perspectives 16
Buzz 21
Commentary 22
Sports 25
Backpage 32PAGE 12
PAGE 3
- Junior Will Ingram
DREWBAXLEYPHOTO
by Waseem Nabulsi
An alum who has made his name in
the music business in Los Angeles
has been chosen as the Commencement
speaker for the class of 2016.
Jbeau Lewis ‘98, who was recipient of
the Headmasters Cup and valedictorian
of his class, will address the seniors.
Headmaster David Dini announced
the decision last month.
Lewis, who currently works for
United Talent Agency and was a Jefferson
scholar at the University of Virginia, has
represented musicians such as Kanye
West, Katy Perry, Ariana Grande, DJ
Khaled and more.
The graduation ceremony will take
place May 20 in the Eugene McDermott
Commencement Quadrangle.
Lewis, who entered the school as
a fourth grader, is remembered by his
friends and classmates for excelling both
in and out of the classroom.
“He wasn’t just a science guy or
a math guy or an English guy, he was
kind of everything,”
Development Director
Jim Bob Womack ’98,
a classmate of Lewis’,
said. “He also played
on the baseball team,
was on the basketball team — he really
did a lot more than excel in just one area.”
Lewis hopes to inspire the seniors.
“I am beyond honored to return to
the place that shaped so much of my
youth and talk about how much St.
Mark’s has shaped my adulthood, as
well,” Lewis said.
Womack, thinks the selection was a
solid choice.
“It could be exciting to see somebody
with a really neat past, and I think that’s
one of the best parts about Jbeau,” Wom-
ack said. “He’s got this really interesting
path as he got to where he is. He’s doing
something really cool now, but how he got
there was really interesting and I think has
a lot of relevance to each of the guys sitting
on the stage in a different way.”
Lewis was chosen by Dini after nu-
merous meetings with a panel of students
and faculty over a one month period.
“The most important aspect of the
speech is the underlying message to the
audience,” Senior Class Vice President
Anvit Reddy said. “I think that this mes-
sage should be something that is inspiring
and poignant, something that will certain-
ly leave an impression on its audience.”
After narrowing the search down to
a small list of potential candidates, Lewis
was ultimately chosen as the speaker.
“We also watched Mr. Lewis’s vale-
dictory speech during this final meeting,
and given the quality of that speech, we
were confident that he would deliver a
commencement speech of the same cali-
ber or even higher,” Reddy said. “[And]
given that Mr. Lewis is an alumnus, we
are confident that he will have no trouble
grabbing our attention.”
SEXUAL EDUCATION
INSIDE Would you buy a person?
Addendum, Pages 1A-4A
• See The ReMarker’s special section that
explores the issue of human trafficking, with
in-depth details on how people are being sold
around the world and right here in Dallas.
Marksmen have sex.
It happens — whether it’s
a first-time relationship in high
school, a one-night stand during
college or as husbands planning a
family — Marksmen have sex.
But are they prepared for it?
We asked current student
Damon*, one of those Marksmen
who is having sex, if the current
sexual education has prepared him
for a healthy relationship.
“It hasn’t at all,” he said. “I
don’t think I remember anything
from fifth grade. I don’t even
really remember what we covered.
But as far as biology goes, I’m
sure we touched on it, but it was
more how stuff works more than
contraception, how to have safe
sex, or what constitutes a healthy
relationship. Consent is obviously
an issue and something that needs
to be addressed very thoroughly.”
Continued, page 16
STORY
AVERY POWELL
KOBE ROSEMAN
PHILIP SMART
ADDITIONAL REPORTING
WASEEM NABULSI
ILLUSTRATION
ABHI THUMMALA
It’s going to happen. Sex will be a part of a Marksman’s life. But if you look at our sex ed curriculum —
a few weeks in science class — you wouldn’t know it. So when will we learn about — gasp — sex?
‘WE HAD TO PULL
TOGETHER TO
F I N I S H
WITH A WIN
A G A I N S T
CASADY.’
The Commencement
speaker has worked
with contemporary
artists including Katy
Perry, Kanya West
and Ariana Grande.
Music agent Jbeau Lewis ’98 named as Commencement speaker
ARE WE READY FOR
*Because of the subject matter, “Damon” will not be identified.

https://www.weforum.org/agenda/2016/02/what-­‐skills-­‐do-­‐graduates-­‐need-­‐to-­‐get-­‐a-­‐job/?utm_content=buffer5d144&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer

AUDIENCE
WANTS
AUDIENCE
NEEDS

THINK
IMPACT
1

• what’s the story?
• how do I tell it?
• where will they find it?
• why will they care?
THINK
STORY

• now?
• soon?
• later?
• forever?
THINK
TIMING

Does each story package
provide specific, meaningful
information students can’t get
anywhere else?
Facts, figures, feelings?
Detailed
Does content vary in format,
layering photos, alternative
copy, long-form, audio, video
rather than repetitive or
templated pages?
Unpredictable, fresh?
Diverse
Does presentation capture
attention and draw students to
your work with striking images
and professional presentation?
Planned and polished look?
Attractive
Does your student media cover
all students, groups, classes,
activities, teams, events?
Something for everyone?
Inclusive
IDEAL COVERAGE
Cover More

• if they’re talking about it, we’re covering it
• localized, non-­‐duplicative
• hyper-­‐niche publications
• audience feedback
THINK
COVERAGE

PAY
ATTENTION

GROWTH
MINDSET

Print:
Yearbook
Newsmagazine
Newspaper
PHOTO COVERAGE SYSTEM
[ EX: TRELLO ]
BEAT SYSTEM
HOW TO COVER IT ALL
Online:
Website
Broadcast
Podcast
Social

• beyond the beat (and changing!)
• content-­‐based teams
• specialists with in-­‐depth knowledge
• based on readers’ special interests
THINK
OBSESSION

beat:
environment
phenomenon:
climate change
STUDY
QUARTZ

TAKE ME
SOMEPLACE
I CAN’T GO

INVITE
READER
SUBMISSIONS

INTERACTIVE INCLUSIVEINNOVATIVE
WAYS TO COVER EVERYONE
SURVEYS & INFOGRAPHICS

How can you guarantee that
everyone at your school not
only wants but NEEDS what
you’re offering?
THINK
ESSENTIAL
2

• ROI + budgeting
• metrics, analytics
• cost per copy/issue
• who’s reading? how do you know?
THINK
BUSINESS

SOCIAL
CURRENCY

THINK
CONVENIENCE

THINK
SALES

• scarcity
• participatory
• exclusive vs. inclusive
• time-­‐sensitive
THINK
BIGGER

THINK
FOMO

THINK
PERSONAL

How can we create an experience?
How can we cultivate FOMO?
How can we reinvent ourselves?
THINK
BIGGER

What kind of media program
do you want to be? How can
you imagine yourself? How can
you be bigger, better, more
meaningful to the people you
serve? Why do you want to?
THINK
FORWARD
3

THINK
FUTURE

THINK
VISIBILITY

THINK
MULTIDIMENSIONAL
#sixwordstory

STORY BY HALEY BALLESTIN16
WHITNEYUPDATE.COM
#sixwordstory
on laughter
“When people spill
food on themselves.”
JORDAN GOLDMAN
“I usually just laugh
at myself.”
NIKKI MORGAN
“When I get my
grades back.”
MIGUEL JIMENEZ
“When I tell your
mom jokes.”
ALEXIS LUBODA
“When people make
jokes, I laugh.”
CHRIS HERNANDEZ
“Things on Twitter
make me laugh.”
CASEY BORGHESI
“Humans who do
really stupid things.”
KYLE SAUER
“Brenden Smith is the
funniest man.”
ASHLEY CERAGIOLI
“Matt Sanchez makes
me laugh constantly.”
JOSH OHARA
whitneyupdate.com @whitneyupdate @whitneyupdate @detailsyearbook
THE
ROAR
A WHITNEY HIGH STUDENT MEDIA PUBLICATION
LAUGHTER
LOVE
LOSS
VOLUME 11 • SPECIAL EDITION • FEBRUARY 2016
THE
STORIES
WE TELL
SIX-WORD
STORIES
ON LOVE
“Love is always tough on
everyone.”
AARON HUMPHRIES
“Love is affection for the
other.”
ANGELICA GMYR
“Love is putting it before
everything.”
JEREMY POND
“Love is acceptance
rather than judgments.”
MADISON DOGE
“Love is something you
search for.”
HARSHITHA NAIDU
T
he campus is located 1,403 miles from
here, and he’s never been there. But
Cade Gimenez is clear on his passion
for Texas Christian University, and
everyone in his life knows it.
“We’re a pretty big Texas family, you can say, at
least on my mom’s side. That is why I have loved
the team for so long. I love watching TCU because it
reminds me of my childhood,” Gimenez said.
With his grandfather being from Texas, his
support for the Horned Frogs started at a young
age. TCU is located in Fort Worth, Texas, and has
been a university since 1893. Their athletics are
part of what attracts Gimenez as a fan.
“I want to go to TCU because I support the
school’s athletics. I plan on playing baseball there
since I enjoy the sport,” Gimenez said.
Along with his drive to play baseball in college,
Gimenez also cares about their academic program,
even though he is indecisive on what he wants to
major in.
“Since I am just a freshman I haven’t really
thought about it,” Gimenez said.
His peers are much more familiar with nearby
UC schools because of the close and commonly
known University of California system. However,
whenever Gimenez does meet someone who likes
the same college as him, they bond instantly.
“As long as I have known Cade, which has been
since the beginning of freshman year, he has
always liked TCU. I don’t think that will change for
a very long time,” Zach Chaffin said.
As his other friends agree, talking about the
school and its athletic teams is a common bond.
“Both of us like the college, so we talk about it all
the time. Cade knows more than I do, but it’s still
fun to talk to him about it,” Natalie Ham said.
Gimenez supports the school in more ways than
just verbally. He owns various fan merchandise in
the form of socks, hats, shorts, shirts, sweatshirts
and more with TCU’s logo.
“My favorite is my hat from the Rose Bowl in
2011. I saw them play and bought it there at the
game,” Gimenez said.
He also keeps up with the baseball team.
“I follow their athletics page on Instagram
because it keeps me updated in a way that I enjoy,
since I have social media,” Gimenez said.
His first actual visit is on the horizon. He plans to
attend this summer with his family. Experiencing
the college with his own eyes is an experience
Gimenez said he has been waiting for for years.
Cade Gimenez developed his passion for
Texas Christian University at an early age
A.JEUNG
5
FEBRUARY 2016
STORY BY AVA JEUNG & AVERY VAN DER LINDEN
ONE LOVEONE DREAM, ONE COLLEGE
If you missed our
#sixwordstory
interactive earlier this
week, scan here to see
more than 50 students
express themselves.
“I lost three of my grandmas.”
BROOKE MUNROE
“I lost my pen in history.”
KAILA LUERAS
“I have lost my Nintendo DS.”
SYLAR FERDOSI
“Recently, my family lost our grandma.”
SHANE LEONE
#sixwordstory on loss
“I’ve lost a friend of mine.”
SAMANTHA HALL
“I lost all my friends once.”
TAYLOR SCHAR
“I lost my fish six times.”
KATELYN CHIAPPONE
“I lost my Toy Story toy.”
GABE ZUMPANO
10
WHITNEYUPDATE.COM

PAY
ATTENTION
What aspect can we replicate?
How can we move
from reactive to proactive?
And be interactive?

NEXT
STEPS
• rhythm
• routine
• rut
… or …

THANK
YOU
@sarahjnichols
#ihspa16