SlideShare una empresa de Scribd logo
1 de 17
Discover Social Studio:
The Product, The Use & The Connector
Ines Garcia
#CD19
I just want to say... hello!
#CD19
So happy to be here!
#CD19
Jargon
Topic Profiles
Sentiment Model Source Groups
Labels x 2 Engagement Macros
#CD19
Jargon
Topic Profiles
Sentiment Model Source Groups
Labels x 2 Engagement Macros
#CD19
Jargon
Topic Profiles
Sentiment Model Source Groups
Labels x 2 Engagement Macros
#CD19
Data Flow
AUTOMATELISTENING
Manual
Engagent
APEX
Standard
Objects
PUBLISHER
Agent
Facing UI
Social Networks Marketing Cloud Suite
Service Cloud
#CD19
I’m not going to tell you a story...
#CD19
May the demo god be with us
#CD19
I think, therefore I am
#CD19
Data Flow
AUTOMATELISTENING
Manual
Engagent
APEX
Standard
Objects
PUBLISHER
Agent
Facing UI
Social Networks Marketing Cloud Suite
Service Cloud
#CD19
Default Apex Class
Inbound
End
Update
Post &
Persona
Create
Contact &
Persona
Find Post on
Recipient &
Persona
Create /
Update /
Reopen
Case
Associate
Post to
Existing
Case
Existing Post?
New Persona?
Case Exists?
#CD19
Improvements Needed!
tiny.cc/socialstudio
#CD19
tiny.cc/socialstudio
#CD19
Social Studio API
tiny.cc/socialstudio
developer.salesforce.com/docs/atlas.en-
us.api_social.meta/api_social
#CD19
🤪
tiny.cc/socialstudio
Thank you!

Más contenido relacionado

Más de CzechDreamin

ChatGPT … How Does it Flow?, Mark Jones
ChatGPT … How Does it Flow?, Mark JonesChatGPT … How Does it Flow?, Mark Jones
ChatGPT … How Does it Flow?, Mark JonesCzechDreamin
 
Real-time communication with Account Engagement (Pardot). Marketers meet deve...
Real-time communication with Account Engagement (Pardot). Marketers meet deve...Real-time communication with Account Engagement (Pardot). Marketers meet deve...
Real-time communication with Account Engagement (Pardot). Marketers meet deve...CzechDreamin
 
Black Hat Session: Exploring and Exploiting Aura based Experiences, Christian...
Black Hat Session: Exploring and Exploiting Aura based Experiences, Christian...Black Hat Session: Exploring and Exploiting Aura based Experiences, Christian...
Black Hat Session: Exploring and Exploiting Aura based Experiences, Christian...CzechDreamin
 
Sales methodology for Salesforce Opportunity, Georgy Avilov
Sales methodology for Salesforce Opportunity, Georgy AvilovSales methodology for Salesforce Opportunity, Georgy Avilov
Sales methodology for Salesforce Opportunity, Georgy AvilovCzechDreamin
 
5 key ideas for robust and flexible REST API integrations with Apex, Lucian M...
5 key ideas for robust and flexible REST API integrations with Apex, Lucian M...5 key ideas for robust and flexible REST API integrations with Apex, Lucian M...
5 key ideas for robust and flexible REST API integrations with Apex, Lucian M...CzechDreamin
 
Report & Dashboard REST API : Get your report accessible anywhere !, Romain Q...
Report & Dashboard REST API : Get your report accessible anywhere !, Romain Q...Report & Dashboard REST API : Get your report accessible anywhere !, Romain Q...
Report & Dashboard REST API : Get your report accessible anywhere !, Romain Q...CzechDreamin
 
No Such Thing as Best Practice in Design, Nati Asher and Pat Fragoso
No Such Thing as Best Practice in Design, Nati Asher and Pat FragosoNo Such Thing as Best Practice in Design, Nati Asher and Pat Fragoso
No Such Thing as Best Practice in Design, Nati Asher and Pat FragosoCzechDreamin
 
Why do you Need to Migrate to Salesforce Flow?, Andrew Cook
Why do you Need to Migrate to Salesforce Flow?, Andrew CookWhy do you Need to Migrate to Salesforce Flow?, Andrew Cook
Why do you Need to Migrate to Salesforce Flow?, Andrew CookCzechDreamin
 
Be kind to your future admin self, Silvia Denaro & Nathaniel Sombu
Be kind to your future admin self, Silvia Denaro & Nathaniel SombuBe kind to your future admin self, Silvia Denaro & Nathaniel Sombu
Be kind to your future admin self, Silvia Denaro & Nathaniel SombuCzechDreamin
 
Monitoring Automation Performance in Marketing Cloud Engagement, Daniela Vrbk...
Monitoring Automation Performance in Marketing Cloud Engagement, Daniela Vrbk...Monitoring Automation Performance in Marketing Cloud Engagement, Daniela Vrbk...
Monitoring Automation Performance in Marketing Cloud Engagement, Daniela Vrbk...CzechDreamin
 
The minimum-profile approach – the modern way to design an efficient security...
The minimum-profile approach – the modern way to design an efficient security...The minimum-profile approach – the modern way to design an efficient security...
The minimum-profile approach – the modern way to design an efficient security...CzechDreamin
 
Restriction Rules – The Whole Picture, Louise Lockie
Restriction Rules – The Whole Picture, Louise LockieRestriction Rules – The Whole Picture, Louise Lockie
Restriction Rules – The Whole Picture, Louise LockieCzechDreamin
 
Introduction to Custom Journey Builder Activities, Orkhan Alakbarli
Introduction to Custom Journey Builder Activities, Orkhan AlakbarliIntroduction to Custom Journey Builder Activities, Orkhan Alakbarli
Introduction to Custom Journey Builder Activities, Orkhan AlakbarliCzechDreamin
 
Taking control of your queries with GraphQL, Alba Rivas
Taking control of your queries with GraphQL, Alba RivasTaking control of your queries with GraphQL, Alba Rivas
Taking control of your queries with GraphQL, Alba RivasCzechDreamin
 
“Soft Skills” are the new “Hard Skills” – Tips & Tricks for Salesforce Projec...
“Soft Skills” are the new “Hard Skills” – Tips & Tricks for Salesforce Projec...“Soft Skills” are the new “Hard Skills” – Tips & Tricks for Salesforce Projec...
“Soft Skills” are the new “Hard Skills” – Tips & Tricks for Salesforce Projec...CzechDreamin
 
The Art of Discovery – Why Requirements Matter, Pallavi Agarwal
The Art of Discovery – Why Requirements Matter, Pallavi AgarwalThe Art of Discovery – Why Requirements Matter, Pallavi Agarwal
The Art of Discovery – Why Requirements Matter, Pallavi AgarwalCzechDreamin
 
Effective coding approaches with Salesforce: Combining features for maximum i...
Effective coding approaches with Salesforce: Combining features for maximum i...Effective coding approaches with Salesforce: Combining features for maximum i...
Effective coding approaches with Salesforce: Combining features for maximum i...CzechDreamin
 
Human Centred Design and Architecting a Solution that stands the test of time...
Human Centred Design and Architecting a Solution that stands the test of time...Human Centred Design and Architecting a Solution that stands the test of time...
Human Centred Design and Architecting a Solution that stands the test of time...CzechDreamin
 
Skill Based Routing – The Complete Manual, Mieszko Rożej
Skill Based Routing – The Complete Manual, Mieszko RożejSkill Based Routing – The Complete Manual, Mieszko Rożej
Skill Based Routing – The Complete Manual, Mieszko RożejCzechDreamin
 
Marketing Data Enablement Strategies with Data Cloud, Lusine Grigoryan
Marketing Data Enablement Strategies with Data Cloud, Lusine GrigoryanMarketing Data Enablement Strategies with Data Cloud, Lusine Grigoryan
Marketing Data Enablement Strategies with Data Cloud, Lusine GrigoryanCzechDreamin
 

Más de CzechDreamin (20)

ChatGPT … How Does it Flow?, Mark Jones
ChatGPT … How Does it Flow?, Mark JonesChatGPT … How Does it Flow?, Mark Jones
ChatGPT … How Does it Flow?, Mark Jones
 
Real-time communication with Account Engagement (Pardot). Marketers meet deve...
Real-time communication with Account Engagement (Pardot). Marketers meet deve...Real-time communication with Account Engagement (Pardot). Marketers meet deve...
Real-time communication with Account Engagement (Pardot). Marketers meet deve...
 
Black Hat Session: Exploring and Exploiting Aura based Experiences, Christian...
Black Hat Session: Exploring and Exploiting Aura based Experiences, Christian...Black Hat Session: Exploring and Exploiting Aura based Experiences, Christian...
Black Hat Session: Exploring and Exploiting Aura based Experiences, Christian...
 
Sales methodology for Salesforce Opportunity, Georgy Avilov
Sales methodology for Salesforce Opportunity, Georgy AvilovSales methodology for Salesforce Opportunity, Georgy Avilov
Sales methodology for Salesforce Opportunity, Georgy Avilov
 
5 key ideas for robust and flexible REST API integrations with Apex, Lucian M...
5 key ideas for robust and flexible REST API integrations with Apex, Lucian M...5 key ideas for robust and flexible REST API integrations with Apex, Lucian M...
5 key ideas for robust and flexible REST API integrations with Apex, Lucian M...
 
Report & Dashboard REST API : Get your report accessible anywhere !, Romain Q...
Report & Dashboard REST API : Get your report accessible anywhere !, Romain Q...Report & Dashboard REST API : Get your report accessible anywhere !, Romain Q...
Report & Dashboard REST API : Get your report accessible anywhere !, Romain Q...
 
No Such Thing as Best Practice in Design, Nati Asher and Pat Fragoso
No Such Thing as Best Practice in Design, Nati Asher and Pat FragosoNo Such Thing as Best Practice in Design, Nati Asher and Pat Fragoso
No Such Thing as Best Practice in Design, Nati Asher and Pat Fragoso
 
Why do you Need to Migrate to Salesforce Flow?, Andrew Cook
Why do you Need to Migrate to Salesforce Flow?, Andrew CookWhy do you Need to Migrate to Salesforce Flow?, Andrew Cook
Why do you Need to Migrate to Salesforce Flow?, Andrew Cook
 
Be kind to your future admin self, Silvia Denaro & Nathaniel Sombu
Be kind to your future admin self, Silvia Denaro & Nathaniel SombuBe kind to your future admin self, Silvia Denaro & Nathaniel Sombu
Be kind to your future admin self, Silvia Denaro & Nathaniel Sombu
 
Monitoring Automation Performance in Marketing Cloud Engagement, Daniela Vrbk...
Monitoring Automation Performance in Marketing Cloud Engagement, Daniela Vrbk...Monitoring Automation Performance in Marketing Cloud Engagement, Daniela Vrbk...
Monitoring Automation Performance in Marketing Cloud Engagement, Daniela Vrbk...
 
The minimum-profile approach – the modern way to design an efficient security...
The minimum-profile approach – the modern way to design an efficient security...The minimum-profile approach – the modern way to design an efficient security...
The minimum-profile approach – the modern way to design an efficient security...
 
Restriction Rules – The Whole Picture, Louise Lockie
Restriction Rules – The Whole Picture, Louise LockieRestriction Rules – The Whole Picture, Louise Lockie
Restriction Rules – The Whole Picture, Louise Lockie
 
Introduction to Custom Journey Builder Activities, Orkhan Alakbarli
Introduction to Custom Journey Builder Activities, Orkhan AlakbarliIntroduction to Custom Journey Builder Activities, Orkhan Alakbarli
Introduction to Custom Journey Builder Activities, Orkhan Alakbarli
 
Taking control of your queries with GraphQL, Alba Rivas
Taking control of your queries with GraphQL, Alba RivasTaking control of your queries with GraphQL, Alba Rivas
Taking control of your queries with GraphQL, Alba Rivas
 
“Soft Skills” are the new “Hard Skills” – Tips & Tricks for Salesforce Projec...
“Soft Skills” are the new “Hard Skills” – Tips & Tricks for Salesforce Projec...“Soft Skills” are the new “Hard Skills” – Tips & Tricks for Salesforce Projec...
“Soft Skills” are the new “Hard Skills” – Tips & Tricks for Salesforce Projec...
 
The Art of Discovery – Why Requirements Matter, Pallavi Agarwal
The Art of Discovery – Why Requirements Matter, Pallavi AgarwalThe Art of Discovery – Why Requirements Matter, Pallavi Agarwal
The Art of Discovery – Why Requirements Matter, Pallavi Agarwal
 
Effective coding approaches with Salesforce: Combining features for maximum i...
Effective coding approaches with Salesforce: Combining features for maximum i...Effective coding approaches with Salesforce: Combining features for maximum i...
Effective coding approaches with Salesforce: Combining features for maximum i...
 
Human Centred Design and Architecting a Solution that stands the test of time...
Human Centred Design and Architecting a Solution that stands the test of time...Human Centred Design and Architecting a Solution that stands the test of time...
Human Centred Design and Architecting a Solution that stands the test of time...
 
Skill Based Routing – The Complete Manual, Mieszko Rożej
Skill Based Routing – The Complete Manual, Mieszko RożejSkill Based Routing – The Complete Manual, Mieszko Rożej
Skill Based Routing – The Complete Manual, Mieszko Rożej
 
Marketing Data Enablement Strategies with Data Cloud, Lusine Grigoryan
Marketing Data Enablement Strategies with Data Cloud, Lusine GrigoryanMarketing Data Enablement Strategies with Data Cloud, Lusine Grigoryan
Marketing Data Enablement Strategies with Data Cloud, Lusine Grigoryan
 

Último

How to write a Business Continuity Plan
How to write a Business Continuity PlanHow to write a Business Continuity Plan
How to write a Business Continuity PlanDatabarracks
 
Developer Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQLDeveloper Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQLScyllaDB
 
Search Engine Optimization SEO PDF for 2024.pdf
Search Engine Optimization SEO PDF for 2024.pdfSearch Engine Optimization SEO PDF for 2024.pdf
Search Engine Optimization SEO PDF for 2024.pdfRankYa
 
"LLMs for Python Engineers: Advanced Data Analysis and Semantic Kernel",Oleks...
"LLMs for Python Engineers: Advanced Data Analysis and Semantic Kernel",Oleks..."LLMs for Python Engineers: Advanced Data Analysis and Semantic Kernel",Oleks...
"LLMs for Python Engineers: Advanced Data Analysis and Semantic Kernel",Oleks...Fwdays
 
Unraveling Multimodality with Large Language Models.pdf
Unraveling Multimodality with Large Language Models.pdfUnraveling Multimodality with Large Language Models.pdf
Unraveling Multimodality with Large Language Models.pdfAlex Barbosa Coqueiro
 
CloudStudio User manual (basic edition):
CloudStudio User manual (basic edition):CloudStudio User manual (basic edition):
CloudStudio User manual (basic edition):comworks
 
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024BookNet Canada
 
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek SchlawackFwdays
 
Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)
Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)
Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)Mark Simos
 
From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .Alan Dix
 
New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024BookNet Canada
 
Human Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsHuman Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsMark Billinghurst
 
How AI, OpenAI, and ChatGPT impact business and software.
How AI, OpenAI, and ChatGPT impact business and software.How AI, OpenAI, and ChatGPT impact business and software.
How AI, OpenAI, and ChatGPT impact business and software.Curtis Poe
 
Commit 2024 - Secret Management made easy
Commit 2024 - Secret Management made easyCommit 2024 - Secret Management made easy
Commit 2024 - Secret Management made easyAlfredo García Lavilla
 
What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024Stephanie Beckett
 
Nell’iperspazio con Rocket: il Framework Web di Rust!
Nell’iperspazio con Rocket: il Framework Web di Rust!Nell’iperspazio con Rocket: il Framework Web di Rust!
Nell’iperspazio con Rocket: il Framework Web di Rust!Commit University
 
Vertex AI Gemini Prompt Engineering Tips
Vertex AI Gemini Prompt Engineering TipsVertex AI Gemini Prompt Engineering Tips
Vertex AI Gemini Prompt Engineering TipsMiki Katsuragi
 
H2O.ai CEO/Founder: Sri Ambati Keynote at Wells Fargo Day
H2O.ai CEO/Founder: Sri Ambati Keynote at Wells Fargo DayH2O.ai CEO/Founder: Sri Ambati Keynote at Wells Fargo Day
H2O.ai CEO/Founder: Sri Ambati Keynote at Wells Fargo DaySri Ambati
 
"Debugging python applications inside k8s environment", Andrii Soldatenko
"Debugging python applications inside k8s environment", Andrii Soldatenko"Debugging python applications inside k8s environment", Andrii Soldatenko
"Debugging python applications inside k8s environment", Andrii SoldatenkoFwdays
 

Último (20)

How to write a Business Continuity Plan
How to write a Business Continuity PlanHow to write a Business Continuity Plan
How to write a Business Continuity Plan
 
Developer Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQLDeveloper Data Modeling Mistakes: From Postgres to NoSQL
Developer Data Modeling Mistakes: From Postgres to NoSQL
 
Search Engine Optimization SEO PDF for 2024.pdf
Search Engine Optimization SEO PDF for 2024.pdfSearch Engine Optimization SEO PDF for 2024.pdf
Search Engine Optimization SEO PDF for 2024.pdf
 
"LLMs for Python Engineers: Advanced Data Analysis and Semantic Kernel",Oleks...
"LLMs for Python Engineers: Advanced Data Analysis and Semantic Kernel",Oleks..."LLMs for Python Engineers: Advanced Data Analysis and Semantic Kernel",Oleks...
"LLMs for Python Engineers: Advanced Data Analysis and Semantic Kernel",Oleks...
 
DMCC Future of Trade Web3 - Special Edition
DMCC Future of Trade Web3 - Special EditionDMCC Future of Trade Web3 - Special Edition
DMCC Future of Trade Web3 - Special Edition
 
Unraveling Multimodality with Large Language Models.pdf
Unraveling Multimodality with Large Language Models.pdfUnraveling Multimodality with Large Language Models.pdf
Unraveling Multimodality with Large Language Models.pdf
 
CloudStudio User manual (basic edition):
CloudStudio User manual (basic edition):CloudStudio User manual (basic edition):
CloudStudio User manual (basic edition):
 
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
Transcript: New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
 
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
"Subclassing and Composition – A Pythonic Tour of Trade-Offs", Hynek Schlawack
 
Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)
Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)
Tampa BSides - Chef's Tour of Microsoft Security Adoption Framework (SAF)
 
From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .From Family Reminiscence to Scholarly Archive .
From Family Reminiscence to Scholarly Archive .
 
New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
New from BookNet Canada for 2024: BNC CataList - Tech Forum 2024
 
Human Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR SystemsHuman Factors of XR: Using Human Factors to Design XR Systems
Human Factors of XR: Using Human Factors to Design XR Systems
 
How AI, OpenAI, and ChatGPT impact business and software.
How AI, OpenAI, and ChatGPT impact business and software.How AI, OpenAI, and ChatGPT impact business and software.
How AI, OpenAI, and ChatGPT impact business and software.
 
Commit 2024 - Secret Management made easy
Commit 2024 - Secret Management made easyCommit 2024 - Secret Management made easy
Commit 2024 - Secret Management made easy
 
What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024What's New in Teams Calling, Meetings and Devices March 2024
What's New in Teams Calling, Meetings and Devices March 2024
 
Nell’iperspazio con Rocket: il Framework Web di Rust!
Nell’iperspazio con Rocket: il Framework Web di Rust!Nell’iperspazio con Rocket: il Framework Web di Rust!
Nell’iperspazio con Rocket: il Framework Web di Rust!
 
Vertex AI Gemini Prompt Engineering Tips
Vertex AI Gemini Prompt Engineering TipsVertex AI Gemini Prompt Engineering Tips
Vertex AI Gemini Prompt Engineering Tips
 
H2O.ai CEO/Founder: Sri Ambati Keynote at Wells Fargo Day
H2O.ai CEO/Founder: Sri Ambati Keynote at Wells Fargo DayH2O.ai CEO/Founder: Sri Ambati Keynote at Wells Fargo Day
H2O.ai CEO/Founder: Sri Ambati Keynote at Wells Fargo Day
 
"Debugging python applications inside k8s environment", Andrii Soldatenko
"Debugging python applications inside k8s environment", Andrii Soldatenko"Debugging python applications inside k8s environment", Andrii Soldatenko
"Debugging python applications inside k8s environment", Andrii Soldatenko
 

Discover Social Studio: The Product, The Use & The Connector, Ines Garcia

Notas del editor

  1. I’m an Agile Coach and Salesforce MVP which translates to: I help organisations to become more agile whilst delivering Salesforce I work for myself, hence my company get:Agile! Big fond of community, answers section at my heart where I spend a bit of my time to help as others helped me. Get involved with all sort of initiatives some here, includes conference like this but across Iberian Peninsula moving year on year. Recent adventures on Einstein analytics group and LEX Champions And all of above for Scrum Alliance, entity to get your Scrum/Agile certifications.
  2. Key concepts of social studio to cover before demo
  3. All grouped by Workspaces
  4. And the addon Automate, previously called hub
  5. Self explains?
  6. From what we have seen
  7. More detail
  8. Now time where I ask YOU somehting...
  9. And that is why, vote vote vote
  10. Oh well so I’ll cook it myself! Hold your horses, here some gotchas!
  11. And the ‘workaround’...