A one-day workshop with Detecon innovation experts to help your company identify and assess future trends, opportunities and threats in order to develop ideas for new services and products. Workshop participants collaborate using the Detecon Trend Radar and the Design Thinking methodology.
2. 2
Detecon’s “Fast Track Innovation” is an immersive one-day workshop that
puts innovative findings and ideas into practice
Detecon - Trend & Innovation Workshop
ASSESSASSEMBLE GENERATEEXPLORE EXECUTE
Your company’s
innovation team
gathers with Detecon
innovation experts…
…to determine,
based on your
company’s strategy
and goals, relevant
search fields…
…in which future
trends, opportunities,
and threats are
identified and
analyzed…
…so as to develop
and quickly test ideas
for new products /
services using
Design Thinking…
…that your company
can then execute on
with clearly defined
responsibilities and a
path forward.
3. 3
The future bears uncertainty – organizations often struggle with
identifying, assessing, and addressing arising threats and opportunities
Detecon - Trend & Innovation Workshop
Not centralized
Multiple teams within the
organization work
independently from one
another without coordinating
/ sharing knowledge.
Intangible
Innovation management
activities are difficult to
understand across the
organization and concrete
measures are rarely defined.
Too much noise
The scope may be too wide
or narrow and a multitude of
hypes can lead
organizations to make
wrong decisions.
4. 4
Detecon‘s “Innovation Accelerator” workshop delivers quick and tangible
results: relevant trends are identified and concrete ideas are developed
Detecon - Trend & Innovation Workshop
Explore
• Define interest scope
(Industry, verticals,
etc.)
• Identify relevant
trends for your
organization
Assess
• Rate and analyze
future threats and
opportunities
• Exchange insights
with industry experts
to understand true
impact
Generate
• Collaborate and
develop concrete
ideas using Design
Thinking
• Define measures to
tackle your
organization’s future
5. 5
Strategic goals
Focus markets
Business models
Explore: potential opportunities and threats for your business are
identified based on your company’s strategy and competitive environment
Detecon - Trend & Innovation Workshop
Explore
• Workshop gathers key innovation and business
development stakeholders in your organization
• Definition of your company’s overall goals, strategy,
and ambitions (incl. relevant time horizon)
• Identification of potentially relevant trends based on
your company’s and Detecon’s expertise
CLIENT BENEFITS
• Long list with potentially relevant trends in each of the
relevant and defined fields
• Access to the Detecon Radar to view, rate, and analyze
trends and companiesDetecon Expertise
Silicon Valley Insights
Partnership Network
Deutsche Telekom Experience
Detecon Radar
6. 6
Assess: opportunities and threats for your company’s future are
collaboratively evaluated with industry experts
Detecon - Trend & Innovation Workshop
Assess
• Collaborative discussion, analysis, and rating of the
most relevant trends for your company
• Team rates the trends on the Detecon Radar to ensure
transparency and dynamically visualize results
• Detecon industry experts challenge participants and
their findings
CLIENT BENEFITS
• Short list of most relevant trends for your company –
clearly assessed, prioritized and available to all
• Common understanding of future trends with the most
likely and/or highest impact on your company
Scouting
Rating
Startups
7. 7
Generate: tangible ideas for new products and services are discussed and
tested – responsibilities and a path forward is agreed on
Detecon - Trend & Innovation Workshop
Generate
• Design Thinking format is introduced to your company’s
team in order to start producing tangible results quickly
• Your company’s team works with Detecon’s Design
Thinking experts to develop ideas to tackle future
threats and/or seize on future opportunities
• Ideas are discussed and prototyped with
CLIENT BENEFITS
• A clear path to fully develop and launch new products
and services
• Quick validations without wasting large amounts of
resources and prototypes that enable quick feedback
• Customer-centric design of products and services
8. 8
Detecon is the leading consulting company that unites management
with profound digital technology expertise
Detecon - Trend & Innovation Workshop
9. 9
Product Innovation Incubation / Labs Digital Transformation
We combine our experience in digital transformation with product
innovation and incubation experience gained at Deutsche Telekom
Present in 50 countries and employing 218,300 people
worldwide
No. 1 in the German market: TC, mobile, IT
Own computer centers and networks worldwide
€73.1b annual turnover
About 1.8m marketed workplace systems
> 165m mobile services customers
> 29m fixed network customers
> 19m broadband customers
About 6.9m TV customers (IPTV)
Deutsche Telekom Group Size:
Detecon - Trend & Innovation Workshop
10. 10
Detecon has developed a toolkit to assist companies master their
innovation journey towards a digital future
Detecon - Trend & Innovation Workshop
Scouting
Winning ideas
Strategy &
Organization
Digital navigation
Digital Business
Models
OKR Development
Partnering /
Incubation
Go to Market Strategy
Digital Foresight
Ideation
Customer focus
Design thinking
Digital customer
delight
Digital ecosystem
Data driven and IoT
enabled production
AI-enabled
organization
Innovation
Empowerment
Entrepreneurial culture
Digital Leadership
Agile Organization
Future Work
Digital Tool
Ecosystem
IOaaS
Execution
Continuous
improvement
Omni-Channel Mgmt.
Digital Product
Design
Benefit Tracking
Edge Computing
Business Process
Improvement
Trend Identification
Trend Analysis
Startup Identification
Custom radars
Innovation
Inspirations
11. 11
Contact
Philipp Schett
Director
San Francisco, CA (USA)
Mobile: +1 415 316 3389
Email: philipp.schett@detecon.com
Daniel Steinfeld
Consultant
San Francisco, CA (USA)
Mobile: +1 415 373 2591
Email: daniel.steinfeld@detecon.com