Se ha denunciado esta presentación.
Utilizamos tu perfil de LinkedIn y tus datos de actividad para personalizar los anuncios y mostrarte publicidad más relevante. Puedes cambiar tus preferencias de publicidad en cualquier momento.
HARD GOOD PRESENTATION
FALL 2013 AND SPRING 2014
PRODUCT LINES
AUGUST 5, 2013
KEY DATES – FALL 2013 PRODUCT
WEEK OF AUGUST 5, 2013
PING CAN BEGIN ACCEPTING STOCK ORDERS

WEEK OF AUGUST 21, 2013
HIGH R...
KEY DATES – SPRING 2014 PRODUCT
WEEK OF AUGUST 5, 2013
PING CAN BEGIN ACCEPTING STOCK ORDERS

OCTOBER/NOVEMBER 2013
HIGH R...
WHICH ONE IS FOR YOU?
Performance
Sports Car
Control
High
Performance

Maximum
Performance
Distance
Penetrating
Trajectory...
RACING STRIPE

SUBTLE VISUALIZATION
ALIGNMENT
SWING PATH
SUBCONSCIOUS APPEAL
LIGHT WEIGHT ADJUSTABLE HOSEL

TRAJECTORY TUNING
+/- 1/2° OF LOFT ADJUSTABILITY
VARIABLE THICKNESS FACE DESIGN

HIGH PERFORMANCE FACE
INCREASES BALL SPEED
IMPROVES MASS PROPERTIES
MULTI MATERIAL DESIGN

HIGHLY FORGIVING
INCREASES MOI
MULTI-MATERIAL FORGIVENESS
5500
5000

Ti 8-1-1/TUNGSTEN
DESIGN MORE COMPACT HEAD
SIGNIFICANT FORGIVENESS

4500
4000

3500
...
MULTI-MATERIAL FORGIVENESS
4000
3500

Ti 8-1-1/TUNGSTEN
DESIGN MORE COMPACT HEAD
SIGNIFICANT FORGIVENESS

3000
2500

2000
...
LOW SPIN HEAD DESIGN
1.3

MOST COMPETITORS CG

G2

1.2
G5 G10

MORE FORWARD CG
PROMOTES LOWER LAUNCH
PROMOTES LOWER SPIN

...
SHAFT INNOVATION
SHAFT FITTING
Desired Shot Shape
Swing Speed
Trajectory / Control
Med
Med-High
High
High
Reduce Fade Misses 55 Regular 55 ...
AVAILABLE LOFTS AND SHAFTS
OPTIMIZED LOFTS
8.5°, 9.5°, 10.5°

MAXIMUM POWER
PWR 55: REG, STIFF
PWR 65: REG, STIFF, TOUR S,...
RACING STRIPE

SUBTLE VISUALIZATION
ALIGNMENT
SWING PATH
SUBCONSCIOUS APPEAL
LIGHT WEIGHT ADJUSTABLE HOSEL

TRAJECTORY TUNING
+/- 1/2° OF LOFT ADJUSTABILITY
VARIABLE THICKNESS FACE DESIGN

HIGH PERFORMANCE FACE
INCREASED BALL SPEED
SUPER THIN PERIMETER
SLIGHTLY TALLER FACE
IMPRO...
TOUR TRAJECTORY
0.7
0.6

i15

i25

0.5

MORE FORWARD CG
PROMOTES LOWER LAUNCH
PROMOTES LOWER SPIN

G15
G20
ANSER

i20

G25...
SHAFT INNOVATION
SHAFT FITTING
Desired Shot Shape
Swing Speed
Trajectory / Control
Med
Med-High
High
High
Reduce Fade Misses 55 Regular 55 ...
AVAILABLE LOFTS AND SHAFTS
OPTIMIZED LOFTS
#3S (14°), #3 (15°), #5 (18°)

MAXIMUM POWER
PWR 55: REG, STIFF
PWR 65: REG, ST...
UNIQUE HEAD DESIGN

DESIGN
COMPACT SQUARED-OFF HEAD
SLIGHTLY FORWARD HOSEL POSITION
APPEALS TO LOWER HANDICAPS
HIGH LAUNCH, LOW SPIN TRAJECTORY

SLIGHTLY FORWARD HOSEL
HIGHER LAUNCH, LOWER SPIN
TOUR TRAJECTORY
0.500
i25 17
<<<<< Ground

0.450

i25 19
i25 22

0.400

i25 26
G25 17

0.300

PROGRESSIVE CG

G25 20

0.35...
SHAFT INNOVATION
SHAFT FITTING
Desired Shot Shape
Swing Speed
Trajectory / Control
Med
Med-High
High
High
Reduce Fade Misses 80 Regular
Med...
AVAILABLE LOFTS AND SHAFTS
OPTIMIZED LOFTS
17°, 19°, 22°, 26°

MAXIMUM POWER
PWR 80: REG, STIFF, TOUR S
PWR 90: STIFF, TOU...
PROGRESSIVE SET DESIGN

PROGRESSIVE DESIGN
SLIGHTLY LARGER FORGIVINGLONG IRONS
MORE COMPACT CONTROLING SHORT IRONS
DISTANCE WITH CONTROL

STABILIZATION BARS
IMPROVE DISTANCE AND CONTROL
EQUALS LOWER SCORES
MULTI MATERIAL FORGIVENESS
17-4SS/TUNGSTEN
10G WEIGHT FOR MORE COMPACT HEAD
INCREASES FORGIVENESS

VERTICAL CTP
OPTIMIZES ...
AVAILABLE LOFTS AND SHAFTS

ENTIRE SET MAKE-UP
3-9PWUWSWLW

SHAFT OPTIONS
CFS: SOFT R, REG, STIFF, X-STIFF
TFC 189i: SOFT ...
TOUR PLAYERS BLADE DESIGN
PREFERENCES
Workability
Trajectory control
Distance control
Soft feel
Thin sole
Thin top line
Mi...
PRECISION MILLED SPECS
MACHINED FACE, GROOVES, CAVITY
PRECISE TOLERANCE CONTROL ON CRITICAL
FEATURES
HIT YOUR YARDAGE

STABILIZATION BARS
IMPROVES DISTANCE CONTROL
EQUALS COURSE RECORD SCORES
VERTICAL CUSTOM TUNING PORT
VERTICAL CTP DESIGN
OPTIMIZES FEEL AND TRAJECTORY
ELASTOMER MATERIAL FOR SOFT FEEL
PROVIDES CL...
MULTI MATERIAL FORGIVENESS

17-4SS/TUNGSTEN
10G WEIGHT FOR MORE COMPACT HEAD
INCREASES FORGIVENESS
AVAILABLE LOFTS AND SHAFTS

ENTIRE SET MAKE-UP
3-9PW

SHAFT OPTIONS
CFS: SOFT R, REG, STIFF, X-STIFF
TFC 189i: SOFT R, REG...
HYBRID/IRON SET
FORGIVING HYBRIDS

FORGIVING IRONS

HIGH MOI HYBRID DESIGN
EASY TO HIT HIGH TRAJECTORY

LARGER IRON HEAD D...
EXTREME WEIGHTING

LARGE HEEL/TOE WEIGHTS
HELPS INCREASE MOI
DEEP HEAD PROFILE

BIGGER HEAD DESIGN
HELPS INCREASE MOI
HIGHER MAX HEIGHT FOR APPROACH SHOTS
LARGE FORGIVING IRONS

MAXIMUM FORGIVENESS
HELPS INCREASE MOI
ABOUT 8.5% HIGHER THAN G25
WIDE SOLE AND HIGH LAUNCH

HIGH LAUNCH
STRONGER LOFTS
SIMILAR MAX HEIGHT TO G25
PROGRESSIVE LENGTH AND LOFT

Club Length (in)
Club Loft (yards)
Carry Distance(deg)

Karsten Progressive Length ChartDista...
AVAILABLE LOFTS AND SHAFTS

ENTIRE SET MAKE-UP
3H,4H,5H,5-9PWUWSW

SHAFT OPTIONS
CFS DISTANCE: SOFT R, REG, STIFF, X-STIFF...
NEW MODELS

CRAZ-E

ANSER T

SENITA B
COUNTER BALANCE DESIGN

THE “NEW” BELLY PUTTER
USES 400G HEAD
50G COUNTER BALANCE WEIGHT
17” GRIP WITH HAND ALIGNMENT
GRIP...
CUSTOM FIT TO YOUR GAME

FIT TO YOUR GAME
STROKE TYPE
OPTIONAL LENGTH ADJUSTMENT
TR TECHNOLOGY
PRECISION PUTTING
PRECISION MILLED FACE AND VARIABLE DEPTH GROOVES
50% IMPROVEMENT IN DISTANCE CONTROL
ELASTOMER CAVITY INSERT

INCREDIBLE FEEL
IMPROVES SOUND AND FEEL
OPTIMIZES MASS FROM FACE FOR HIGH MOI
5 CLASSIC MODELS

ANSER 2

ANSER 5

B60

PAL

ZING
CUSTOM FIT TO YOUR GAME

FIT TO YOUR GAME
STROKE TYPE
OPTIONAL LENGTH ADJUSTMENT
Key account presentation sept 2013 hard goods
Key account presentation sept 2013 hard goods
Key account presentation sept 2013 hard goods
Key account presentation sept 2013 hard goods
Key account presentation sept 2013 hard goods
Key account presentation sept 2013 hard goods
Key account presentation sept 2013 hard goods
Key account presentation sept 2013 hard goods
Key account presentation sept 2013 hard goods
Próxima SlideShare
Cargando en…5
×

Key account presentation sept 2013 hard goods

  • Sé el primero en comentar

  • Sé el primero en recomendar esto

Key account presentation sept 2013 hard goods

  1. 1. HARD GOOD PRESENTATION FALL 2013 AND SPRING 2014 PRODUCT LINES AUGUST 5, 2013
  2. 2. KEY DATES – FALL 2013 PRODUCT WEEK OF AUGUST 5, 2013 PING CAN BEGIN ACCEPTING STOCK ORDERS WEEK OF AUGUST 21, 2013 HIGH RESOLUTION IMAGES MADE AVAILABLE OCTOBER 1, 2013 PRODUCT TO BE OFFICIALLY LAUNCHED PRODUCT OK TO DISPLAY ON WEB SITES CONSUMER PRE-ORDERS CAN BEGIN WEEK OF SEPTEMBER 30, 2013 PING TO TAKE S55 PRODUCT TO PGA TOUR FITTING TOOLS SHIPPED TO ACCOUNTS NOVEMBER 1, 2013 CONSUMER AVAILABILITY DATE
  3. 3. KEY DATES – SPRING 2014 PRODUCT WEEK OF AUGUST 5, 2013 PING CAN BEGIN ACCEPTING STOCK ORDERS OCTOBER/NOVEMBER 2013 HIGH RESOLUTION IMAGES MADE AVAILABLE JANUARY 2014 PRODUCT TO BE OFFICIALLY LAUNCHED PRODUCT OK TO DISPLAY ON WEB SITES CONSUMER PRE-ORDERS CAN BEGIN PRODUCT TAKEN OUT TO PGA TOUR FITTING TOOLS SHIPPED TO ACCOUNTS FEBRUARY 2014 CONSUMER AVAILABILITY DATE
  4. 4. WHICH ONE IS FOR YOU? Performance Sports Car Control High Performance Maximum Performance Distance Penetrating Trajectory Maximum Forgiveness Distance Make Golf Easier High Trajectory
  5. 5. RACING STRIPE SUBTLE VISUALIZATION ALIGNMENT SWING PATH SUBCONSCIOUS APPEAL
  6. 6. LIGHT WEIGHT ADJUSTABLE HOSEL TRAJECTORY TUNING +/- 1/2° OF LOFT ADJUSTABILITY
  7. 7. VARIABLE THICKNESS FACE DESIGN HIGH PERFORMANCE FACE INCREASES BALL SPEED IMPROVES MASS PROPERTIES
  8. 8. MULTI MATERIAL DESIGN HIGHLY FORGIVING INCREASES MOI
  9. 9. MULTI-MATERIAL FORGIVENESS 5500 5000 Ti 8-1-1/TUNGSTEN DESIGN MORE COMPACT HEAD SIGNIFICANT FORGIVENESS 4500 4000 3500 VERTICAL MOI 3000 Comp Comp Comp Comp Comp Comp Comp PING PING 1 2 3 4 5 6 7 G25 i25
  10. 10. MULTI-MATERIAL FORGIVENESS 4000 3500 Ti 8-1-1/TUNGSTEN DESIGN MORE COMPACT HEAD SIGNIFICANT FORGIVENESS 3000 2500 2000 HORIZONTAL MOI 1500 Comp Comp Comp Comp Comp Comp Comp PING PING 1 2 3 4 5 6 7 G25 i25
  11. 11. LOW SPIN HEAD DESIGN 1.3 MOST COMPETITORS CG G2 1.2 G5 G10 MORE FORWARD CG PROMOTES LOWER LAUNCH PROMOTES LOWER SPIN 1.1 G15 i15 1.0 i20 G20 ANSER G25 i25 0.9 1.3 1.4 1.5 1.6 1.7 1.8
  12. 12. SHAFT INNOVATION
  13. 13. SHAFT FITTING Desired Shot Shape Swing Speed Trajectory / Control Med Med-High High High Reduce Fade Misses 55 Regular 55 Stiff Medium 65 Regular 65 Stiff 65 Tour S Straight Low 75 Stiff 75 Tour S Reduce Hook Misses Very High 65 Tour X 75 Tour X
  14. 14. AVAILABLE LOFTS AND SHAFTS OPTIMIZED LOFTS 8.5°, 9.5°, 10.5° MAXIMUM POWER PWR 55: REG, STIFF PWR 65: REG, STIFF, TOUR S, TOUR X PWR 75: STIFF, TOUR S, TOUR X
  15. 15. RACING STRIPE SUBTLE VISUALIZATION ALIGNMENT SWING PATH SUBCONSCIOUS APPEAL
  16. 16. LIGHT WEIGHT ADJUSTABLE HOSEL TRAJECTORY TUNING +/- 1/2° OF LOFT ADJUSTABILITY
  17. 17. VARIABLE THICKNESS FACE DESIGN HIGH PERFORMANCE FACE INCREASED BALL SPEED SUPER THIN PERIMETER SLIGHTLY TALLER FACE IMPROVES MASS PROPERTIES
  18. 18. TOUR TRAJECTORY 0.7 0.6 i15 i25 0.5 MORE FORWARD CG PROMOTES LOWER LAUNCH PROMOTES LOWER SPIN G15 G20 ANSER i20 G25 0.4 0.3 0.2 1.0 1.1 1.2 1.3 1.4 1.5
  19. 19. SHAFT INNOVATION
  20. 20. SHAFT FITTING Desired Shot Shape Swing Speed Trajectory / Control Med Med-High High High Reduce Fade Misses 55 Regular 55 Stiff Medium 65 Regular 65 Stiff 65 Tour S Straight Low 75 Stiff 75 Tour S Reduce Hook Misses Very High 65 Tour X 75 Tour X GREATER DISTANCE FIT PLAYER INTO SAME SHAFT AS DRIVER GREATER CONTROL FIT PLAYER INTO 10G SHAFT AS DRIVER
  21. 21. AVAILABLE LOFTS AND SHAFTS OPTIMIZED LOFTS #3S (14°), #3 (15°), #5 (18°) MAXIMUM POWER PWR 55: REG, STIFF PWR 65: REG, STIFF, TOUR S, TOUR X PWR 75: STIFF, TOUR S, TOUR X
  22. 22. UNIQUE HEAD DESIGN DESIGN COMPACT SQUARED-OFF HEAD SLIGHTLY FORWARD HOSEL POSITION APPEALS TO LOWER HANDICAPS
  23. 23. HIGH LAUNCH, LOW SPIN TRAJECTORY SLIGHTLY FORWARD HOSEL HIGHER LAUNCH, LOWER SPIN
  24. 24. TOUR TRAJECTORY 0.500 i25 17 <<<<< Ground 0.450 i25 19 i25 22 0.400 i25 26 G25 17 0.300 PROGRESSIVE CG G25 20 0.350 MOVES LOWER AND FORWARD G25 23 0.250 0.85 0.90 0.95 1.00 1.05 <<<<< Face Back >>>>> 1.10 G25 27 i20 17
  25. 25. SHAFT INNOVATION
  26. 26. SHAFT FITTING Desired Shot Shape Swing Speed Trajectory / Control Med Med-High High High Reduce Fade Misses 80 Regular Medium 80 Stiff 80 Tour S Straight Low 90 Stiff 90 Tour S Reduce Hook Misses Very High 90 Tour X
  27. 27. AVAILABLE LOFTS AND SHAFTS OPTIMIZED LOFTS 17°, 19°, 22°, 26° MAXIMUM POWER PWR 80: REG, STIFF, TOUR S PWR 90: STIFF, TOUR S, TOUR X
  28. 28. PROGRESSIVE SET DESIGN PROGRESSIVE DESIGN SLIGHTLY LARGER FORGIVINGLONG IRONS MORE COMPACT CONTROLING SHORT IRONS
  29. 29. DISTANCE WITH CONTROL STABILIZATION BARS IMPROVE DISTANCE AND CONTROL EQUALS LOWER SCORES
  30. 30. MULTI MATERIAL FORGIVENESS 17-4SS/TUNGSTEN 10G WEIGHT FOR MORE COMPACT HEAD INCREASES FORGIVENESS VERTICAL CTP OPTIMIZES FEEL AND TRAJECTORY PROVIDES CLEAN APPEARANCE
  31. 31. AVAILABLE LOFTS AND SHAFTS ENTIRE SET MAKE-UP 3-9PWUWSWLW SHAFT OPTIONS CFS: SOFT R, REG, STIFF, X-STIFF TFC 189i: SOFT R, REG, STIFF
  32. 32. TOUR PLAYERS BLADE DESIGN PREFERENCES Workability Trajectory control Distance control Soft feel Thin sole Thin top line Minimal offset
  33. 33. PRECISION MILLED SPECS MACHINED FACE, GROOVES, CAVITY PRECISE TOLERANCE CONTROL ON CRITICAL FEATURES
  34. 34. HIT YOUR YARDAGE STABILIZATION BARS IMPROVES DISTANCE CONTROL EQUALS COURSE RECORD SCORES
  35. 35. VERTICAL CUSTOM TUNING PORT VERTICAL CTP DESIGN OPTIMIZES FEEL AND TRAJECTORY ELASTOMER MATERIAL FOR SOFT FEEL PROVIDES CLEAN APPEARANCE
  36. 36. MULTI MATERIAL FORGIVENESS 17-4SS/TUNGSTEN 10G WEIGHT FOR MORE COMPACT HEAD INCREASES FORGIVENESS
  37. 37. AVAILABLE LOFTS AND SHAFTS ENTIRE SET MAKE-UP 3-9PW SHAFT OPTIONS CFS: SOFT R, REG, STIFF, X-STIFF TFC 189i: SOFT R, REG, STIFF
  38. 38. HYBRID/IRON SET FORGIVING HYBRIDS FORGIVING IRONS HIGH MOI HYBRID DESIGN EASY TO HIT HIGH TRAJECTORY LARGER IRON HEAD DESIGN WIDER SOLE FOR FORGIVENESS
  39. 39. EXTREME WEIGHTING LARGE HEEL/TOE WEIGHTS HELPS INCREASE MOI
  40. 40. DEEP HEAD PROFILE BIGGER HEAD DESIGN HELPS INCREASE MOI HIGHER MAX HEIGHT FOR APPROACH SHOTS
  41. 41. LARGE FORGIVING IRONS MAXIMUM FORGIVENESS HELPS INCREASE MOI ABOUT 8.5% HIGHER THAN G25
  42. 42. WIDE SOLE AND HIGH LAUNCH HIGH LAUNCH STRONGER LOFTS SIMILAR MAX HEIGHT TO G25
  43. 43. PROGRESSIVE LENGTH AND LOFT Club Length (in) Club Loft (yards) Carry Distance(deg) Karsten Progressive Length ChartDistance Karsten Progressive Loft Karsten vs.Standard vs. Standard Length Loft 40.5 57.0 220 54.0 40.0 51.0 200 39.5 48.0 39.0 180 45.0 38.5 42.0 160 38.0 39.0 36.0 37.5 140 33.0 37.0 30.0 120 36.5 27.0 36.0 100 24.0 35.5 21.0 80 35.0 18.0 DISTANCE BY DESIGN 5/8” LENGTH PROGRESSION MODIFIED LOFTS FOR DISTANCE MAINTIAN PROPER GAPPING 3 3H 4 4H 5 5H 56 67 7 8 SS 8 9 9 W w Uu STANDARD KARSTEN Club # Standard Iron Set Club # Karsten HY/IR Set
  44. 44. AVAILABLE LOFTS AND SHAFTS ENTIRE SET MAKE-UP 3H,4H,5H,5-9PWUWSW SHAFT OPTIONS CFS DISTANCE: SOFT R, REG, STIFF, X-STIFF KS 401: SOFT R, REG, STIFF
  45. 45. NEW MODELS CRAZ-E ANSER T SENITA B
  46. 46. COUNTER BALANCE DESIGN THE “NEW” BELLY PUTTER USES 400G HEAD 50G COUNTER BALANCE WEIGHT 17” GRIP WITH HAND ALIGNMENT GRIP 3” DOWN FROM GRIP END
  47. 47. CUSTOM FIT TO YOUR GAME FIT TO YOUR GAME STROKE TYPE OPTIONAL LENGTH ADJUSTMENT
  48. 48. TR TECHNOLOGY PRECISION PUTTING PRECISION MILLED FACE AND VARIABLE DEPTH GROOVES 50% IMPROVEMENT IN DISTANCE CONTROL
  49. 49. ELASTOMER CAVITY INSERT INCREDIBLE FEEL IMPROVES SOUND AND FEEL OPTIMIZES MASS FROM FACE FOR HIGH MOI
  50. 50. 5 CLASSIC MODELS ANSER 2 ANSER 5 B60 PAL ZING
  51. 51. CUSTOM FIT TO YOUR GAME FIT TO YOUR GAME STROKE TYPE OPTIONAL LENGTH ADJUSTMENT

×