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Bees and trees_ist2018_tyyra_linko

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A presentation hold in the International Sustainability Transitions (IST) conference in Manchester 13.6.2018

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Bees and trees_ist2018_tyyra_linko

  1. 1. BEES & TREES A novel way for large companies and startups to co-create sustainable innovation Demos Helsinki Tyyra Linko tyyra.linko@demoshelsinki.fi @tyyralinko 13.6.2018 #IST2018
  2. 2. Peer-incubator for startups that create solutions to wicked problems and present the new wave of consumer cleantech. Independent think-tank and intermediate organisation for building the future societies. Demos Helsinki & Peloton Club
  3. 3. Sharing economy Optimisation Circular economy Dematerialisation DIGITALISATION USER-FOCUS RESOURCE SCARCITY FOCUS ON CONSUMER CLEANTECH = FOOD, HOUSING, MOBILITY (Ritola et al. 2015)
  4. 4. Bees & trees have complementary capabilities Based on e.g. Hockerts & Wüstenhagen 2010 & Mulgan et al. 2006
  5. 5. Bees & trees have complementary capabilities Based on e.g. Hockerts & Wüstenhagen 2010 & Mulgan et al. 2006
  6. 6. Bees & trees have complementary capabilities Based on e.g. Hockerts & Wüstenhagen 2010 & Mulgan et al. 2006
  7. 7. RQ: How to achieve successful (and potentially transformative) experimental collaboration between startups and incumbents?
  8. 8. THE ACTION RESEARCH PROCESS
  9. 9. THE MODEL
  10. 10. Scaleup Venturing End of collaboration EXPLORE & ENGAGE EXPERIMENT
  11. 11. 5 To Do’s for successful collaboration 1. Match your vision with suitable products and services 2. Set clear and concrete objectives for the collaboration and align them with your strategy 3. Communicate openly your goals and restrictions 4. Find the right people and use sufficient time for building trust 5. Balance the speed and follow the agreed timelines
  12. 12. Contribution to transitions research? ❏ Practical example of experimentation between actors at the regime and niche levels ❏ Bridging the gap between firm-level management perspective and sustainability transitions ❏ Intermediaries role as a bridge-builder in collaboration experiments
  13. 13. Thank you! Manual available online: www.demoshelsinki.fi/en/julkaisut Tyyra Linko tyyra.linko@demoshelsinki.fi @tyyralinko

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