TUG LinkedIn Presentation 2017

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ENERGIZE YOUR JOB SEARCH
USING THE NEW LinkedIn Profile
Denis Curtin
2017
© Copyright 2017 – Denis Curtin – www.JobSearchChicago.com – All Rights Reserved

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LinkedIn by the Numbers
U.S. Members – 128 Million
2 New Users Join per Second
Members in 200 Countries and Territories

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LinkedIn by the Numbers
Available in 24 Languages
432 Million Years of Professional Experience
Executives from Every Fortune 500 Company

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Number of LinkedIn Members from 1st Quarter 2009 – 3rd Quarter 2016
467 Million Members

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THE #1 PROFESSIONAL
SOCIAL NETWORK
LinkedIn is a registered trademark of the LinkedIn Corporation
Credit: Ben Scholzen

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LinkedIn Do’s and Don’ts

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Picture and Headline Section
Don’t
Don’t
Always Have a Picture

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Be Aware of the Background
Black
White

10
Be Aware of the Background
Colors
Colors

11
Wear Your Interview Outfit
Do
Don’t

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Have Your Photo Analyzed
Photofeeler.com
Competent
Likeable
Influential
Snappr.com
Face
Composition
Editing

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photofeeler.com

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snappr.com

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Do Not Use the Default Job Title
120 Character Limit

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Use a Robust Job Title

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Don’t
Do
Choose a Background Image

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Communication Settings
Found Under Privacy & Settings
Viewable by
all 467 Million
Members
Do

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Create a Custom URL
Do

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Create a Custom URL
Don’t
Don’t

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Create a Custom URL
Do
www.linkedin.com/in/deniscurtin/
Don't
www.linkedin.com/in/mark-cuban/5b/75/6a
www.linkedin.com/in/kevin-o-leary-54a8713/

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Summary Section
Career Summary From Your Resume
Portions of Your Elevator Speech
Tell Your Story

23
Open Candidates
Don’t

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Open Candidates
Stays
switched
on for 90
days

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Summary Section Don’t
No Summary

27
Summary Section Do
Do

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Summary Section Do
Do
LinkedIn
Mobile
Version

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Create a Specialties Section
Good
Better

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Summary Section
Add Your Word .doc Resume
Using www.SlideShare.net

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Summary Section
Add Your Microsoft Word .doc Resume
Using www.SlideShare.net
Edit Title

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Experience Section
Everything From Your Resume and More
Add Bullets Dropped From Your Resume
Incorporate Your Industry’s Keywords
and Skills

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Experience Section
Further Amplify Your Achievements
Add Visual Media, Projects, Publications
Choose Your Company From The Dropdown
so Logo Is Visible Next To Company Name

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Experience Section
Omit Months
Use Action
Words
Don’t
Don’t

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Experience Section
Do
Blank
Lines

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Accomplishments Section
Do

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Honors & Awards Section
Do

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Education Section
Select College from Dropdown Menu
Start with Highest Degree
If Recent include Graduation Year
Include More Details If You Like

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Education Section
Do

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Skills Section
List Your Key Skills First
Choose 50 Entries
Use Keywords from Specialties Section

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Skills Section
Recruiters are Using Skills Filters

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LinkedIn Groups

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LinkedIn Groups
Join up to 100 Groups including:
819,126 Members
485,166 Members
Do
Do
Do
974,871 Members
853,676 Members
Try

45
LinkedIn Groups
Send A Personal Message After a
Posting
15 message monthly limit

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Public Profile
Check
All
Boxes

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LinkedIn Profile Goals
Have at Least 501 Connections (500+)
• Invite Super Connectors (5,000+ Connections)
• Invite Recruiters Who Are LIONs
LinkedIn Open Networkers

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LinkedIn Profile Goals
Solicit Recommendations (3 - 5)
Solicit Skills Endorsements (99+)
Error-Free Profile

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Drive Recruiters to Your Profile
Include Your Custom LinkedIn URL on Your
• Resume
• Handbill
• Emails
• Networking Business Card

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Drive Recruiters to Your Profile
Post Your Resume on
• CareerBuilder.com (Using 3 Different Titles)
• Monster.com
• Indeed.com
• Other Job Boards

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Let’s Connect!
https://www.linkedin.com/in/DenisCurtin

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Denis Curtin
WEBMASTER
www.JobSearchChicago.com
Denmarc@comcast.net

TUG LinkedIn Presentation 2017

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TUG LinkedIn Presentation 2017